How to Choose the Perfect Instagram Username

Later

And as more people use Instagram to search for brands and products than ever before, it’s essential that your account is easy to find — and one to remember. Brands do this all the time, ranging from a subtle nod to an industry like @keepsakethelabel.

How to Measure Social Media Success for Your Small Business

yMarketingMatters

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. This is a good start, and it is an important metric to measure.

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Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

Keeping up with the content demands of successful brand, audience and content marketing can be challenging even for the most experienced and qualified brands and marketers. This can be referred to as co-created content marketing. Click To Tweet. Times are changing.

How to Manage Facebook Ad Frequency

Jon Loomer

But what exactly is considered “high” Facebook ad frequency, and what can you do to manage it? But I wanted to focus on some specific ways that you can manage it. Ultimately, this is all that matters to me when determining whether frequency is too high.

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How to Build Thought Leadership Using Social Media Without Bragging About Yourself 24/7

Pam Moore

Thought leadership is important for any person and brand wanting to establish themselves as a leader in a particular industry, niche, specific topic, trade or practice. Click To Tweet. Decades ago it would take brands years to establish thought leadership. Click To Tweet.

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How to Increase Cyber Monday and Holiday Sales with Social Media Marketing

Pam Moore

Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. You don't have to be Wal-Mart, Best Buy, Amazon, Apple or Target.

How to Schedule a Facebook Post

Harp Interactive

Recently, Facebook added the ability to pre or post schedule posts.and it's free! Here's how. Blog Facebook How To Social Media Marketing facebook changes How to schedule a post on Facebook scheduling a post on Facebook

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Content Marketing in a Nutshell – How to Use for Real Business Results

Pam Moore

Communication has and always will be foundational to relationships and success in life or business. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Click To Tweet.

How to Use the Facebook Pixel Event Setup Tool

Jon Loomer

But getting the pixel and events installed correctly has been a chore, particularly for those who are less technical or lack the staff and resources to handle some basic code. Before we get to the juicy stuff of using this tool, we’ll need to take a couple of steps back.

How to Create Facebook House Rules or Community Guidelines

Harp Interactive

Every Facebook Page is a potential target for the irrational, irate person that ‘Likes’ the Facebook Page only to leave a barrage of negative comments on the Page. Does your Facebook Page have Rules or is it a free-for-all?

How to Mute Stories on Instagram

Later

If you’ve ever wanted to mute stories on Instagram, we’ve got you covered! In this post, we cover everything you need to know about how to mute stories on Instagram + how to hide your Instagram Stories from whoever you want: .

How to Calculate Your Instagram Engagement Rate

Later

Calculating your Instagram engagement rate can be surprisingly difficult to do. It’s a simple question with a complicated answer: how is Instagram engagement rate calculated? And when it comes to the “best” method… well, it really depends on who you ask!

28 Qualities of Amazing Content Marketing

Pam Moore

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. How is their content converting to real business?

BLOGGING: WHAT SHOULD I BLOG ABOUT? (YOUR CONTENT IS IN YOUR MOUTH)

Social Media with Romona

Read to stay up-to-date on the best practices of social media marketing, email marketing, online marketing, affiliate marketing, and personal branding. This is a true story that will hopefully put a fire under you if you know you should be blogging, but don’t know what to… Read more. The post BLOGGING: WHAT SHOULD I BLOG ABOUT?

Facebook Ads Manager Changes: How to Keep Up

Jon Loomer

” Luckily, Facebook has recently made available some features to help with these types of questions, keeping advertisers aware of changes. As new resources continue to be added, advertisers must proactively maintain an awareness of what is newly available.

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How to Increase Blog Traffic For Free – Best Tips

Social Media Marketing

Hey, guy, I am going to share my favorite way to improve your website traffic and trust me these are very helpful. So, here I start Social media Social media is one of the best ways to increase your blog/website traffic from zero to millions.

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You are NOT the Main Character of Your Brand Story, Your Customer Is

Pam Moore

The heart of your company needs to be shared. Your audiences and customers need to feel the heartbeat of your brand in every touch. It takes 6-7 brand touches for someone to remember a brand. You are inviting them in a human way to be part of your story, part of your journey.

How to Target Referral Traffic with Facebook Ads

Jon Loomer

Facebook advertisers have a deep toolbox available to help reach their ideal audience. How much of your traffic comes from Google? Knowing the referral source could allow you to create advertising that caters specifically to their needs. Go to Google.

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How to Edit a Facebook Ad and Retain Social Proof

Jon Loomer

How do you do it? There’s a lot to cover here. Let’s take a closer look at the actual problem and how it’s solved for published and unpublished posts. So… How do you get around this?? The reason is that this post is connected to an ad.

How To 171

How to Make Marketing Analytics Easier

Convince & Convert

Tons of marketers hate data, so they only focus on the low-hanging fruit. The strongest marketers are the ones who collect actionable data. Doing so leads to the most profitable outcomes. If you’d like to be more actionable with your analytics, start with the “so what?”

How to Brand Your Blog: 5 Tested Tips

Blog2Social

If you have a blog, you have a brand. A strong brand is a great start for successful blogging, a weak brand will make your blog feel generic and unauthentic. Be honest, be consistent and your readers will appreciate your blog.

Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand. When a new potential client contacts us to do business, the first place go to learn about them is the internet.

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3 Things You Must Know for a Successful Social Media Marketing Career

Pam Moore

Are you a digital or social marketer wanting to progress in your business and marketing career? Do you often find it hard to win budgets, grow your team or simply justify your own job? If this is you, then you definitely landed on the right blog post and podcast today.

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How to Grow Your Marketing Agency

Socialmedia.biz

In case you thought getting your marketing agency off the ground was difficult, you’re about to find out just how challenging it is to grow it. One of the most important things you can do to grow your marketing agency is to increase client retention.

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How to Determine Facebook Ad Spend by Country

Jon Loomer

Advertisers are split into three primary camps when it comes to geo-targeting and Facebook ad spend by country: Worldwide: Just target everyone on the planet in the same ad set. However, you can’t simply guess which countries to use. Reach those likely to buy.

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How to Create Exciting Social and Digital Content for Unsexy, Boring and Regulated Industries

Pam Moore

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. ” Just because your industry is boring and unsexy, it doesn't mean you also have to be boring! .

How to Create Content that Inspires, Connects and CONVERTS Lookers to Buyers: FREE Webinar

Pam Moore

It is not driving real traffic to your blog or website. There seems to be a lot of buzz and excitement about your content, yet nobody is buying. Are you ready to solve this problem once and for all? Unfortunately many marketers confuse social buzz with social bucks.

How to Grow Your LinkedIn Network

Webbiquity SMM

When you’re working in a B2B environment, it’s important to establish a great reputation, both for yourself and your brand. LinkedIn is the best social network for B2B marketers to reach out to other businesses, given that all members are professionals.

How to Develop a Profitable Social Media Strategy and Plan in 2018

Pam Moore

You don't know where to start to build your social media plan. You started your social media plan but gave up as you have no idea how to budget or prioritize. Your audience seems to ignore you no matter what tactics you try. It's time to get your game face on.

Content Marketing: Are You Sharing Your BEST Stuff? Here’s How to Know.

Pam Moore

You have a blog. You may even have a content marketing plan and marketing strategy being executed. Some are auto tweeting links to blog posts with out dated links or tools that expired over a year ago. What is content marketing? Your audience wants to: .

How to Create a Winning Content Strategy for Your Blog

Social Media Today

According to the Content Marketing Institute, 70% of B2B marketers created more content in 2018 than 2016, and that number is set to increase again this yea You can’t turn a digital corner without coming across another “must-read” piece of content.

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Digital Marketing 2019: 5 Mindset Shifts Marketers Must Make

Pam Moore

Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality. Give us a shout and let's get to work!

How to Increase Engagement on Instagram with Later

Later

Wondering how to increase engagement on Instagram? On the bright side, Instagram is still one of the best places to reach your target audience and build a community of engaged fans. Thinking it's time to add influencer marketing to your overall Instagram strategy?

How to Choose the Best Instagram Hashtags

Socialmedia.biz

Hashtags have always been an essential part of marketing on social media, including Instagram. For some users, they are mainly for expressing their thoughts or simply an addition to their caption. In many cases, users click on hashtags that they would like to see more of.

How to Create a Cohesive Instagram Aesthetic

Later

If you want to get new Instagram followers, having a beautiful and cohesive Instagram aesthetic is the key to turning visitors into followers. . And the good news is, you don’t need pro photography skills or expensive editing software to really nail your aesthetic.

How to Create a Content Marketing Architecture, Framework and Plan

Pam Moore

To build a house that will last a lifetime you need a framework and architecture. A framework and plan is what helps ensure the house is developed on time, meets standards to keep you safe and enjoy the home for decades to come. 10 Golden Rules for Content Marketing.

How to Become an Expert in Social Media Marketing

Socialmedia.biz

The first prerequisite for becoming an expert in this or any field is to have a passion for learning and a commitment to excellence in building your knowledge, skills and career. If you want to learn how to become an expert in social media marketing, then you’ve come to the right place.

How to Use Content Curation for Your Blog and Social Media Marketing

Blog2Social

Content curation is one of the most powerful strategies in social media marketing. Sharing third-party content from relevant sources helps to turn your social media channels into valuable content resources for your audience.

Communities Create Markets: 13 Strategies To Build a Loyal Tribe of Brand Evangelists

Pam Moore

Did you know that two of the top reasons most businesses fail when it comes to online marketing and social media is lack of planning and impatience. The heart of digital and social marketing success is community. Provide opportunities for members to converse openly.

Communities Create Markets: 13 Strategies To Build a Loyal Tribe of Brand Evangelists

Pam Moore

Did you know that two of the top reasons most businesses fail when it comes to online marketing and social media is lack of planning and impatience. The heart of digital and social marketing success is community. Provide opportunities for members to converse openly.

How to Determine and Prioritize Social Media Marketing Goals and Objectives

Pam Moore

Achieving measurable social media ROI is very similar to teens and sex. In addition to running a busy social, branding and digital agency, Marketing Nutz , I also do a ton of international keynote speaking, training and workshops. As marketers it’s in our DNA to move fast.

How to Add Call-to-Action Buttons to your Organic Page Posts

Harp Interactive

Categories: Blog , Facebook , How To , Social Media Marketing Tags: CTA buttons in posts , Facebook call to action buttons , Facebook Power Editor Page owners want more clicks and engagement from organic Facebook posts.

Top 5 Reasons Your Social Media is Not Working in 2018 and How to Fix it

Pam Moore

Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? Acknowledgement is the first step to recovery. You want to work smarter.