Hootsuite

APRIL 12, 2021

An employee engagement social media strategy doesn’t have to be complicated. Simply involve employees in your social strategy to keep them more engaged at work while extending your social reach. Getting employees involved in social media allows you to reach your market through the voices they are most likely to trust.

Engagement 139

Engagement Social Media Strategy Tools 139

Unmetric

JUNE 11, 2019

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. G2Crowd Rating: 4.1. CoSchedule.

Analytics 125

Analytics Tools Social Media Curation 125

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. To avoid such mishaps what you need is a social media listening tool. Is there a difference between social media monitoring and social media listening?

Social Media 101

Social Media Tools Sysomos Sentiment 101

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Unmetric

JULY 16, 2019

Social media is dynamic. With it, you can easily detect content that stands out and rises above the social media noise. . You can derive creative inspiration from outliers and figure out how you can use similar Posts to improve your social ROI. Get a demo today. The influencers panic. Their power is waning.

Social Media 89

Social Media Publishing ROI Analytics 89

Sprout Social

SEPTEMBER 14, 2023

Customer marketing examples from 7 brands getting it right Your social channels are a direct line to your customers. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators. And businesses are catching on.

Strategy 123

Strategy Brands Content UGC 123

Buffer Social

OCTOBER 1, 2020

Despite the pandemic, HIKI decided to push forward with the launch by shifting its social media marketing launch strategy to suit the times we were living in. I’m the social media coordinator for arfa , a new consumer goods brand house specialising in personal care products. But how did they manage to do so? Who are you?

Social Media 98

Social Media Strategy Marketing Communities 98

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. Why do marketers need social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Billion spent on social media marketing in the U.S. alone last year , it’s clear that social media is being cemented as a marketing function in most B2B organizations. ” Click To Tweet. It’s there for brand awareness.

B2B 91

B2B ROI Social Media Hashtag 91

Pixlee

NOVEMBER 19, 2020

There was a time when email marketing was considered to be an obsolete method of marketing and social media was the shiny new toy in the marketing world. But this doesn’t mean you should put in all your marketing efforts into your email campaigns and completely write off social media. .

Social Media 52

Social Media UGC ROI Newsletter 52

Later

FEBRUARY 18, 2020

Want to know what free social media management tools the top industry pros can’t live without? Everything on this list will help you with fun things like Instagram Stories and hashtags, as well as managing the nitty-gritty data side of running a business on social. 2 Free Social Media Management Tools: Over.

Social Media Management 104

Social Media Management Social Media Tools URL 104

Social Media Marketing

JULY 18, 2013

How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, WeChat is in the sites of Chinese telcos, measuring sponsorship effectiveness, the role of PR in sponsored content, the #2 concern of the C-suite and more, it’s This Week in Social Media.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. 12 proven strategies to increase brand awareness with social media.

Strategy 131

Strategy Brands Hubspot Survey 131

Unmetric

JUNE 25, 2019

If Instagram is part of your social media strategy, I’ve got a quick question for you: Are you using the right Instagram analytics tools? We might be biased here, but it’s our blog so we’ll put Unmetric at the top. Discover the most engaging hashtags used by your brand using the hashtag tracker. Owlmetrics.

Analytics 130

Analytics Instagram Tools Metrics 130

Razor Social

JUNE 21, 2019

Social media management tools are dead useful. Plenty of different software on the market offer social media content scheduling, publishing, and response management, and most have something great to offer brands and marketers looking to streamline their social media marketing. Image source: Seriously Social.

Social Media Management 71

Social Media Management Social Media Tools How To 71

Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

Statistics 67

Statistics Social Media Marketing Instagram 67

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Similarly, posts and hashtags are not campaigns alone but can be part of a social media campaign. Social media posts.

Campaign 137

Campaign Engagement Marketing Hashtag 137

Hootsuite

NOVEMBER 10, 2021

Follow the lead of the big brands who are already optimizing the potential of TikTok, and tap into trending topics and hashtag challenges, experiment with TikTok live streams , or play around with editing tools and trending sounds to create high-energy short-form videos that represent your business. Use hashtags. Pick your URL wisely.

How To 143

How To Hashtag Trends Analytics 143

Talkwalker SM

FEBRUARY 4, 2016

Being on social media is second nature for many brands today, but if you really want to make the most out of it, you need tools to help you understand what’s being said and by whom. Social media analytics tools come in many shapes and sizes – from free and niche to enterprise level and comprehensive.

Analytics 105

Analytics Social Media Tools Influencer 105

Keyhole.co

OCTOBER 24, 2022

When tracking any social media metric, it’s best to think in terms of rates and percentages rather than raw numbers. Rather than tracking the raw number of social media followers you’ve gained or lost, tracking your follower growth rate is much better. Stop calculating social media metrics manually!

Metrics 52

Metrics Analytics Analysis Hashtag 52

Sprout Social

NOVEMBER 28, 2022

Share your blog or article content. Use the link sticker we mentioned to link to blog posts, articles, data reports and more from your Story. This also goes for sharing news about your company from other websites and media outlets. Pet insurance company Figo has a highlight dedicated to Stories with links leading to their blog.

Instagram 126

Instagram Engagement Brands Avatar 126

Unmetric

MAY 30, 2019

It’s no wonder that marketers have cashed in on this for according to Social Media Examiner , 80% of marketers use visual assets in their social media marketing activities. Discover popular posts, hashtags, and topics along with dominant colors and objects used. more engagement than those without. GET FREE TRIAL.

Brands 95

Brands Analysis Analytics Campaign 95

Keyhole.co

MARCH 20, 2024

They can track your own performance on LinkedIn through detailed analytics, helping you measure the success of your social media marketing strategy. However, LinkedIn monitoring tools also employ social listening, which listens for the conversation around your brand and other keywords you’re tracking.

LinkedIn 52

LinkedIn Tools B2B Price 52

Keyhole.co

APRIL 3, 2024

Whether it’s educational material, a behind-the-scenes look, or a product demo, videos significantly boost engagement and time spent on your profile. Hashtag strategies and trend utilization A hashtag is similar to a beacon that guides Twitter users to a sea of related content.

Strategy 52

Strategy Twitter Tips Marketing 52

Unmetric

JULY 9, 2019

We might be biased here, but it’s our blog so we’ll put Unmetric at the top. Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. Sign up for a demo.

Analytics 72

Analytics Tools Twitter Hashtag 72

Kikolani

AUGUST 18, 2016

Pretty much everything you say and do on social media is trackable in real time. There are lots of ways to generate leads from social media , this just takes it to a whole new level. By capturing certain demos for certain programs, they were able to mostly hit the exact audience the advertiser was looking for.

Data 60

Data Social Media Sports How To 60

Kikolani

AUGUST 18, 2016

Pretty much everything you say and do on social media is trackable in real time. There are lots of ways to generate leads from social media , this just takes it to a whole new level. By capturing certain demos for certain programs, they were able to mostly hit the exact audience the advertiser was looking for.

Data 60

Data Social Media Sports How To 60

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Unmetric

JULY 18, 2019

We might be biased here, but it’s our blog so we’ll put Unmetric at the top. Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. Sign up for a demo. Pricing: $49 – $199 per month.

Analytics 107

Analytics YouTube Tools Price 107

Sprout Social

SEPTEMBER 30, 2022

Social media has given brands and businesses a platform to engage with their customers. We spoke to several social selling experts to understand what it means and its value to salespeople. Now, social media makes it easy to specifically target the kind of people most likely to buy from you.

Tips 133

Tips Authentication LinkedIn Groups 133

Pixlee

APRIL 15, 2020

Many social media managers are beginning to understand how TikTok works. TikTok is a great channel for before and after transformation demos. Create A Hashtag Challenge. Hashtag trends and challenges are very common with TikTok. The post How Fashion Brands Can Use TikTok appeared first on The Pixlee Blog.

Fashion 59

Fashion Brands Apparel Authentication 59

Hootsuite

JANUARY 13, 2022

Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels. Blog posts.

UGC 145

UGC Content HootSuite Authentication 145

Sprout Social

MARCH 21, 2019

It’s not enough to blindly share your new blog posts and product updates either. Sprout Social. Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. Best for: Anyone who needs an all-in-one solution to manage their social media.

Analytics 104

Analytics Twitter Tools Strategy 104

Unmetric

AUGUST 17, 2018

Overall, the brand had an active presence on the three platforms as they encouraged users to use the brand hashtags to win the contests. This integrated campaign launched on TV as well as across social media platforms was the brand’s IPL special campaign as Vivo retained their title sponsorship for the third year.

Campaign 60

Campaign Hashtag Twitter Publishing 60

Sprout Social

NOVEMBER 23, 2022

And considering most B2B buyers use social media to make purchasing decisions, interesting, persuasive content can translate into dollars. People trust who they know—a friend’s recommendation is the top reason people buy on social media. But you have influencers under your roof—your social-savvy employees.

LinkedIn 113

LinkedIn Tips Curation Training 113

Unmetric

SEPTEMBER 9, 2019

We’ve curated a comprehensive list of competitor benchmarking tools to help you keep tabs on what your competitors are up to: Competitor benchmarking tools for social media. Competitor benchmarking tools for social media. In the ever-changing social media landscape, the one constant is your competition.

Tools 85

Tools Hitwise Analysis Price 85

Sprout Social

FEBRUARY 13, 2019

Before the proliferation of social media, brands sought these insights through a variety of different tactics: surveys, focus-groups, shop-alongs. But social—unlike most communication channels— offers an equally, if not more effective solution. Who or what else do they talk about? Get to your “aha!” moments, fast.

Authentication 102

Authentication Analysis Sentiment Tumblr 102