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47 Social Media Statistics Every Marketer Should Know

Later

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

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Instagram Influencers with Up to 100K Followers have the Highest Average Engagement Rate

The Realtime Report

Each month, more than 130 million Instagram users engage with shopping content and learn about brands and products in an authentic way without hard selling. The full story and statistics can be found here: onlyaccounts.io/blog Reels engagement dropped slightly to 6.15% for accounts with between one million and five million followers.

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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

While User Data Is Not as Available as Facebook or Instagram, Authentic Brands Perform Well. Consumers today are much savvier and appreciate authenticity. Brands that portray openness and authenticity have a big advantage. In many ways, consumers are tired of traditional sales and marketing tactics.

Trends 147
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Top 6 Social Media Trends to Expect in 2023  

Ignite Social Media

Anybody who watches people from younger generations will understand this statistic. For brands, this presents a unique opportunity to connect with young audiences in a way that’s authentic and genuine. TikTok has taken Generation Z by storm in the past year, with its short-form, often funny videos.

Trends 136
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Top 6 Social Media Trends to Expect in 2023  

Ignite Social Media

Anybody who watches people from younger generations will understand this statistic. For brands, this presents a unique opportunity to connect with young audiences in a way that’s authentic and genuine. TikTok has taken Generation Z by storm in the past year, with its short-form, often funny videos.

Trends 120
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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

According to recent statistics, 57% of companies in the U.S. Consistent brands are perceived as more authentic, and without consistency across marketing channels, customers will perceive the brand as confused – or even worse, duplicitous! Guest post by Ron Stefanski. say strengthening their brand is a top business objective.

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71% of Businesses Do Not Have a Plan to Deal with Potential Cyber-Attacks

The Realtime Report

The Office of National Statistics recently cited a 12% increase in fraud and computer misuse. Passwords are a weak link that can be addressed by using multi-factor authentication when possible, and securing passwords when MFA is not available. 31% of SMEs believe that they are not at risk themselves and its bigger businesses who are.

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