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3 Steps to Creating a Winning Instagram Marketing Strategy

Convince & Convert

Create a calendar of all upcoming (smaller) holidays and other notable days that can somehow relate to your business. Allow you to feature products on the home page based on the upcoming holidays / days (even during slower seasons) which may fit the user intent better. It is also a good idea to publicize that calendar on your site.

Instagram 217
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#SproutChat Calendar: Upcoming Topics for January 2017

Sprout Social

Simply follow the hashtag every Wednesday from 2—3 p.m. During this #SproutChat, we’ll discuss best practices for getting user-generated content that maintains an authentic, insider quality and accurately depicts the many sides of your business. Cheers to 2017! We’re excited to get this year started with #SproutChat.

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How to Spring into a New Season with Fresh Content

Ignite Social Media

Spring on a Relevant Hashtag. However, using hashtags that are relevant to your brand and audience’s interest can be beneficial when it comes to creating fresh content. To make the most of a relevant hashtag, a retail brand, for example, may want to create something for National Fragrance Day, which takes place on March 21 st.

Content 156
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Five Ways to Boost Your Brand Value Using Social Amplification

Webbiquity SMM

Leverage Hashtags. You can further amplify the reach of your social media content using relevant hashtags. Use a tool like RiteTag or Hashtagify to find the most popular hashtags in your niche and include them in your social media posts. There are many powerful tools that can help you track trending hashtags in your niche.

Brands 159
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How to Find Instagram Influencers that Work for Your Business

Hootsuite

Make sure their followers are authentic. To know if an Instagram influencer’s followers are authentic, take a look at their comments and interactions. Follow hashtags related to your industry. On Instagram, you can follow more than just other accounts—you can follow hashtags too. Get the free guide right now!

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How To Get More Views on TikTok – 11 Proven Tips & Tricks

Keyhole.co

So, creating authentic, consistent, captivating videos should be your priority. Leverage Trending Hashtags Trending and relevant hashtags on TikTok let you present your campaigns to a larger audience. Competitor analysis can also identify hashtags that got the best response from your target audience.

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10 advanced social media copywriting best practices

Sprout Social

Carve out an authentic, distinct voice that will help you improve brand recognition, build loyalty and differentiate you from the competition. Just beware crossing the line into clickbait territory, and stay authentic to your brand voice. As Greg says, “When in doubt write through a lens of empathy and authenticity.