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Three Keys to Creating Thumb-Stopping Social Media Content

Ignite Social Media

When working with clients, we also like to develop visual guidelines for social. They typically start with existing brand guidelines but combine with our knowledge of platform best practices to create a look and feel that’s right for the brand, but also feels right in the social space. Build a Robust Content Library.

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Tips for Developing Engaging and Discoverable Instagram Reels Content

Ignite Social Media

Another obvious but worth the mention callout is to follow Instagram’s Community Guidelines. Okay, now that the obvious is out of the way, let’s quickly run through a summary of the content do’s and don’ts when creating and uploading Reels according to the algorithm: Do’s: Share authentic content, particularly using the Reels camera.

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Instagram automation: Strategy and tools to do it right

Sprout Social

The platform wants its users to engage authentically and organically, so Instagram put together limits and penalties for tactics they see as potentially gaming their algorithm. Let’s talk about legalities—or at least, what abides by Instagram’s Community Guidelines —so your account doesn’t get penalized.

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2023 Guide to Franchise Social Media Marketing

Hootsuite

Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees. Answer: Creating a detailed brand guidelines document and keeping it where all franchisees can access the latest version, along with your brand assets. What is franchise social media marketing?

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8 Must-Haves of a Smart Social Media Governance Plan

Hootsuite

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. Protect your brand reputation A clear set of social media policies and guidelines for employees defines your brand voice. What is social media governance? Why is social media governance so important?

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Importance of UGC and Creating Brand Advocacy

Ignite Social Media

75% of users say that user-generated content makes messaging more authentic. Once UGC is acquired, it can be utilized across social channels to help amplify key messages while engaging users in an authentic manner. Why UGC Works. This keeps out content creation cost low and effective. We’re here to help !

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Instagram Automation Tools, Software, and Tips to Do It Right

Hootsuite

Much of the software that’s used to automate Instagram activity defies network guidelines. The key is to only use tools that help you automate and simplify authentic activity on Instagram. Here are some more tips for growing your Instagram audience through authentic engagement. Hootsuite’s content library.

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