Buffer Social

DECEMBER 21, 2023

When we were brainstorming how to post about this job, Content Writer Tami suggested using old-school Microsoft Paint to create a graphic, and we all loved the idea and ran with it. Don’t do a trend if it’s not authentic to you and your brand. We use views to gauge our success on the app. Here’s how.

Social Media 97

Social Media Content Meme Metrics 97

Social Media Strategies Summit

APRIL 11, 2024

For instance, if you check out Duolingo on X, you’ll notice that the brand employs social listening to connect with its followers and uncover engaging content opportunities. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. Source: youtube.com 2.

Social Media 226

Social Media Tips Marketing UGC 226

Buffer Social

JANUARY 22, 2024

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. He shared that he’s started to work with brands on sponsored content on LinkedIn and had more inquiries from companies interested in partnering with him on sponsored posts and newsletters. 

Social Media 101

Social Media Authentication LinkedIn B2B 101

Social Media Strategies Summit

APRIL 21, 2023

Whereas you may have brainstormed your “regular” content weeks (or months) in advance, a well-timed response to a viral post or topic can be a shortcut to tons of impressions and engagement. But whatever a trend looks like for your specific brand and audience, one thing’s clear: you should only get involved authentically.

Conversation 130

Conversation Brands Authentication Trends 130

Sprout Social

MAY 3, 2022

Whether you’re running social media campaigns for a dispensary or leveraging social for education and advocacy, the best thing you can do is learn from how other brands are taking their content to the next level. From 2017 to 2019, I led social media strategy and content development for several cannabis brands—both retail and product.

Social Media 89

Social Media Brands Content Guidelines 89

Bill Hartzer

MARCH 5, 2024

Moreover, social media emerges as an accessible avenue for cheap entertainment (20%), offering a plethora of content ranging from memes to videos, all readily available at the swipe of a screen. However, beneath the surface lies a palpable undercurrent of discontentment.

Social Media 95

Social Media Survey Meme Sentiment 95

Keyhole.co

DECEMBER 26, 2023

All Red Bull social media accounts are active and filled with engaging content. True to the mindset it champions, the brand is not afraid to experiment with different content formats or modes of dissemination. For example, Red Bull posts user-generated content like the above YouTube short on their channel.

Social Media 52

Social Media Strategy Sports Meme 52

Keyhole.co

JULY 5, 2023

Being a visual-first platform, it’s particularly suitable for eCommerce marketing (as opposed to B2B, software, and service-based businesses), because you have all the creative liberty to post eye-catching product photos, entertaining and/or educational videos, user-generated content, and more. This ensures maximum visibility and engagement.

Instagram 52

Instagram Meme Tips Marketing 52

Keyhole.co

OCTOBER 30, 2023

Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. Region-specific content and promotions Considering the large base of followers Burger King has around the world, their social media strategy seems to parallel the approach to their menus and offerings.

Engagement 52

Engagement Social Media Strategy Meme 52

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. However, before you go head-on and start creating content, you need to understand that it’s not just about posting any random content and expecting results.

Strategy 175

Strategy Marketing Banking Influencer 175

Sprout Social

DECEMBER 19, 2019

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. First, Instagram has added an IGTV tab to their Explore page navigation, giving users even more opportunities to find videos and content creators they’re interested in.

Trends 93

Trends Instagram Meme Authentication 93

Sprout Social

JANUARY 16, 2020

Because brands rightfully want to get their names and content in front of as many people as possible. Well, much of modern viral marketing on social media can be illustrated by the popularity of memes. Although not necessarily tied to a specific product, how memes spread goes hand in hand with the principles going viral.

Meme 108

Meme Marketing Hashtag Campaign 108

Ignite Social Media

APRIL 2, 2020

Part of this is due to the tricky nature of crafting content on a platform geared towards more personal and less produced content, but the company has introduced new tools to make it easier for brands to both connect with potential influencers and create challenges to get involved with fans. What is TikTok? Source: [link]. What Works.

Marketing 217

Marketing Authentication Trends Feed 217

agora pulse

FEBRUARY 11, 2020

The end result is the platform-wide creation of video memes and creative marketing content. . After scrolling through TikTok and watching the variety of entertaining and engaging content, no wonder why Instagram wanted to get in on the action. And in This Corner, We Have Reels. Reels are Instagram’s latest feature for Stories.

Instagram 146

Instagram Meme Upcoming Authentication 146

Buffer Social

OCTOBER 23, 2023

Verified for Business Onboarding Meta revealed the onboarding steps for its Verified for Business program, aimed at authenticating business identities. Explore Threads' growing interconnectivity with other platforms to amplify your content visibility. Use this feature to build and maintain a more engaged and authentic community.

News 71

News Social Media Airlines Collaboration 71

Hootsuite

OCTOBER 25, 2021

All you gotta do is deliver the quality content they want and have a half-decent (OK, fully -decent) product or service. According to McKinsey, consumers — and especially Gen Z — value authenticity above all. A content strategy for the topics and types of content formats you’ll share. Stuck for social content ideas ?

Social Media 142

Social Media Meme HootSuite Influencer 142

Buffer Social

JANUARY 20, 2022

  In this post, we’ve outlined a calendar of all of the official (and slightly less official) holidays in 2022 to serve as a blueprint for your content, plus fun social media post ideas to jumpstart your brainstorm. Ask your followers to join in and use the hashtag for some great user-generated content, too.

Social Media 85

Social Media Content Small Business Meme 85

Buffer Social

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. For content creators and small businesses, Shorts can be a game-changer. After all, an idea is only one part of a published piece of content.

YouTube 94

YouTube Video UGC Authentication 94

Hootsuite

MAY 18, 2023

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. Here are our top tips for including unique and compelling short-form video content in your marketing strategy — and captivating your audience.

Video 112

Video HootSuite How To UGC 112

Hootsuite

JULY 12, 2022

We call that being a content chameleon.). We’re infusing the authentic voice and style we’ve created on social back into every other part of our brand. If your content is boring, offensive, or sticks out like a sore thumb, you’re gonna have a bad time. Forget your marketing degree and crank out some dank, industry-related memes.

Brands 114

Brands HootSuite Module Meme 114

Sprout Social

JANUARY 14, 2021

But an overly hierarchical culture gets in the way of content creativity—especially when it comes to social media. As a leader, be a model for your direct reports by leading with authenticity and vulnerability, and let your junior marketers know it’s okay to make mistakes. not rn pic.twitter.com/QmRCRsOVfY.

Organization 96

Organization Meme Proposal Report 96

Social Media Strategies Summit

OCTOBER 21, 2021

Whether you’re looking for some great new content to add to your feed or maybe some inspiration for your own CEO’s channels, we’ve rounded up a list of some of the greats you should consider following. Aaron Levie is CEO of Box , a cloud content management and file-sharing platform. A lot of CEO accounts are, frankly, missing the mark.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Pixlee

JULY 3, 2019

Top brands are leading the way by utilizing the latest technology to market their content. With so many ways to craft value-added experiences with content, brands need to choose the best investments to maximize conversions and sales. Old Navy curates this content from various social media platforms and displays it on its website.

UGC 59

UGC Brands Apparel Content 59

Sprout Social

NOVEMBER 29, 2022

People don’t remember brands or sales-y content—they remember stories. From edgy social personas to posting fresh memes, storytelling takes many different forms. La Colombe: Relatable coffee content. “As Washington Post: Clever content. Dove’s inspiring Real Beauty campaigns? Sprout’s TikTok? Hint hint.). washingtonpost.

Social Media 92

Social Media Brands Meme Real Estate 92

Buffer Social

MAY 30, 2023

Short-form video snuck up on us, becoming the most consumed online content in a few years. What is short-form video content? Short-form video is a content format, usually filmed vertically and no longer 60 seconds (although this is up for debate). Move over software — there’s a new world eater in town.

Video 76

Video Film Meme Trends 76

Sprout Social

DECEMBER 9, 2020

New trends in social media can not only serve as an inspiration for new products but also for fresh content and creative ways to connect with your audience. Hashtag research can be another critical part of of identifying trends and making sure your content, especially on Instagram, is easily discoverable.

Trends 127

Trends Hashtag Meme Sports 127

Later

JULY 3, 2020

Instagram Live broadcasts are one of the best ways to connect with your followers in a direct, transparent, and authentic way — especially when real-life get-togethers are impossible. Which is why we’re seeing so many brands create content for IGTV — like Lululemon, Bon Appetit, and Mejuri. The same is true for @hims.

Trends 110

Trends Instagram Meme Badge 110

Sprout Social

FEBRUARY 2, 2023

The most successful brands are the ones who create a lot of video content. They get the reps in and make content all the time. And on TikTok, providing your audience with fresh and diverse content daily is the best way to crack the algorithm and end up on the coveted #ForYouPage. Keep your videos as authentic as possible.

Social Media 110

Social Media Insurance ROI Meme 110

Sprout Social

AUGUST 7, 2023

Sure, there was some stress—expressed mainly in the form of overworked social media manager memes—but most seemed excited about the novelty and potential of a new platform. We’re working closely with the team at Meta to open the API up as soon as possible, so you can schedule your Threads alongside the rest of your social content in Sprout.

API 93

API Social Media Management Platform Instagram 93

Sprout Social

JUNE 7, 2023

Effective communication Consistency in your content and communication across all touchpoints is crucial for a great brand experience. For example, if you want to focus your brand narrative around your product, ensure your content has the same flow across all social channels.

Brands 114

Brands Sentiment How To Analysis 114

Likeable

MARCH 26, 2019

What content is popular on TikTok? Memes : TikTok even has its own meme videos that simply catch on. From the examples above, it’s clear that branded content isn’t commonly found in the TikTok feed. While the platform is still new, this is mostly a matter of authenticity, which is becoming increasingly more important.

Meme 111

Meme Marketing Authentication Feed 111

Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. For example, see how expense management solution company Brex creates content that speaks to the needs of their target audience.

Social Media 75

Social Media Banking Brands Sentiment 75

Later

DECEMBER 11, 2020

Short Form Video Content on Instagram Takes The Lead. Instagram Carousel Posts and Memes Will (Continue to) Go Viral. More Authenticity in Instagram Captions and Posts. What was once an app for sharing pretty photos is becoming a full-scale e-commerce platform for brands and creators to monetize their content.

Trends 52

Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

Short Form Video Content on Instagram Takes The Lead. Instagram Carousel Posts and Memes Will (Continue to) Go Viral. More Authenticity in Instagram Captions and Posts. What was once an app for sharing pretty photos is becoming a full-scale e-commerce platform for brands and creators to monetize their content.

Trends 52

Trends Instagram Microblogging Meme 52

Likeable

JUNE 15, 2022

From memes and challenges to teasers from artists and musicians to back-and-forth dialogues, viral content thrives on this platform. The best feature for this is Spark Ads, a tool that lets brands amplify their original content in a seamless, natural way on users’ For You pages. Let’s do this. Keep the momentum going.

Organization 74

Organization Strategy Meme Trends 74

Likeable

FEBRUARY 12, 2020

Since then, the Flyers have used Gritty as a way to join topical and trending conversations in an authentic, ownable way without selling out. ESPN began posting on TikTok last March as a way to bring diverse content to a younger audience, saw real growth throughout the summer, and now boasts 3.5 For starters, always be authentic.

Sports 66

Sports Brands Authentication Meme 66

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. However, before you go head-on and start creating content, you need to understand that it’s not just about posting any random content and expecting results.

Strategy 91

Strategy Marketing Banking Influencer 91