Keyhole.co

OCTOBER 30, 2023

Burger King has millions of followers across their many country-specific social media accounts, and they run many successful online campaigns. Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. million Indonesia: 1.7 Canada: 18.9K

Engagement 52

Engagement Social Media Strategy Meme 52

Buffer Social

JULY 3, 2023

Many social media users share my perspective, so many brands struggle to create content that connects with their audience in popular formats like short-form video. Fashivly isn’t struggling, though, thanks to CEO Ashlyn Greer ’s approach to social media. Authenticity and spontaneity.

Brands 86

Brands Fashion How To Authentication 86

Social Media Strategies Summit

SEPTEMBER 9, 2022

Norwegian Cruise Line: Align with Social Good. Many organizations — including conservation charity WWF and video game company EA — have faced backlash from fans and supporters for launching (or even just planning) NFT initiatives. NFL & Ticketmaster: Be Authentic. Sign up for our next social media strategy conference !

Examples 177

Examples Brands Avatar Authentication 177

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet.

Social Media 98

Social Media UGC Reddit YouTube 98

Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy.

Video 144

Video Social Media Strategy Film 144

Later

JUNE 12, 2020

To help you better understand the holiday and how brands can successfully celebrate Juneteenth on social media, we asked social media strategist and photographer Dante Nicholas to share his knowledge on the day! Both Twitter and Square are making #Juneteenth (June 19th) a company holiday in the US, forevermore.

Social Media 106

Social Media Brands Creative Commons Education 106

Waxing UnLyrical

JULY 18, 2019

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

Influencer 211

Influencer Engagement Fashion Retail 211

Sprout Social

JULY 6, 2020

People expect the companies they shop with and the organizations they support to take a stand—in fact, 70% of U.S. consumers say it’s important for brands to take a stand on social and political issues. Brands need to go beyond a one-time statement about diversity on social media. That’s all a great start.

Social Media 144

Social Media Strategy Organization Education 144

Almost Savvy

OCTOBER 4, 2012

This is important because there are critical lessons here for all of us using social media for business. For those of us who are heavy social media users, it was easy to see how this probably happened. Instantly, there were numerous complaints, some even going so far as to suggest customers boycott the company.

Social Media 243

Social Media Brands Reputation Authentication 243

Hootsuite

JANUARY 13, 2022

Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels.

UGC 145

UGC Content HootSuite Authentication 145

Bill Hartzer

DECEMBER 18, 2023

In a groundbreaking move to rescue Crypto Twitter from the clutches of bots and fake profiles, some of the most prominent names in cryptocurrency and NFT investing have thrown their weight behind the innovative social-fi company, /Reach.

Twitter 97

Twitter Project Fashion Education 97

agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of a Healthy Social Media Influencer Relationship.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of Great Social Media Influencer Relationships. Social media influencer relationships are also great for not appearing too pushy.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

Platform 78

Platform Social Media Small Business Instagram 78

Hootsuite

SEPTEMBER 10, 2019

Ever consider running a social media takeover? A social media takeover is when you grant posting privileges to a person of interest, like an influencer, expert, or professional. While takeovers are most popular on Instagram and Snapchat , they can be hosted on any social platform. Why run a social media takeover?

Social Media 111

Social Media How To Hosting Hashtag 111

Almost Savvy

OCTOBER 4, 2012

This is important because there are critical lessons here for all of us using social media for business. For those of us who are heavy social media users, it was easy to see how this probably happened. Instantly, there were numerous complaints, some even going so far as to suggest customers boycott the company.

Social Media 190

Social Media Brands Reputation Authentication 190

Hootsuite

JULY 21, 2021

The world of social media is an ever-changing landscape. For example, your company might find an Instagram influencer who is already popular with an audience that’s related to yours, like a business that sells makeup would find another influencer selling beauty products. Make sure their followers are authentic.

Influencer 135

Influencer Instagram How To Fashion 135

Sprout Social

OCTOBER 17, 2022

Marketers can take a play from the event planner’s book by implementing surprise and delight for their audiences through social media. Some companies use it as a retention strategy as well. If a surprise and delight idea is executed well, customers are more likely to advocate for the brand, especially on social media.

Brands 95

Brands Fashion Eventful Hosting 95

Sprout Social

JANUARY 12, 2023

With a documented brand strategy that incorporates a set of core values, companies are better positioned to engage with their audience on a regular basis as well as respond to unexpected events when they inevitably occur. Promote Open, Authentic Communication. The following are examples of Sprout’s values on display on social.

Brands 126

Brands How To Authentication Exercises 126

Almost Savvy

OCTOBER 4, 2012

This is important because there are critical lessons here for all of us using social media for business. For those of us who are heavy social media users, it was easy to see how this probably happened. Instantly, there were numerous complaints, some even going so far as to suggest customers boycott the company.

Social Media 163

Social Media Brands Reputation Authentication 163

Sprout Social

APRIL 21, 2020

In the words of our favorite Project Runway hosts: “In fashion, one day you’re in and the next you’re out.” While it may seem like sustainability is fashion’s newest trend, a deeper look at social media shows that consumer demand for more sustainable fashion is here to stay. View this post on Instagram. ????Research

Retail 101

Retail Trends Fashion Marketing 101

agora pulse

JULY 22, 2020

Interested in expanding what your social media agency can do for your clients? If you need help focusing on your goal, download this free goal planner for social media marketing. (It’s It adds to the authenticity. In fact, over 200 million people follow fashion accounts on Instagram.

Collaboration 140

Collaboration Examples Instagram Tips 140

Sprout Social

NOVEMBER 17, 2022

Instagram Reel ideas for fashion and retail brands. Since retail and fashion brands are innately about showcasing products in an attractive way, using Reels for marketing feels natural. Use video to carry out a social media contest. Give your engagement a boost by creating a social media contest fueled by video.

Types 115

Types Instagram Brands Collaboration 115

Pixlee

AUGUST 21, 2020

It’s important to note that if your company is just beginning to prioritize inclusive representation, you should acknowledge this. Jack Myers, media ecologist and founder of MediaVillage and AdvancingDiversity.org , says, “ Brands are challenged if they’ve failed to build a foundation of authentic commitment to diversity and inclusion.

Brands 93

Brands UGC How To Hotels 93

Unmetric

AUGUST 2, 2019

Fashion dominates Instagram. A look at the top brands from Fashion, Cosmetics, Athleisure, and other industries painted a clear picture that the Fashion industry dominates on Instagram in terms of followers. Victoria’s Secret is the Fashion industry leader with 68 million followers on Instagram. Top brands on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Sprout Social

DECEMBER 29, 2022

In this piece, we’re digging into why managing your brand reputation on social matters along with tools to help you measure your reputation performance. They’re also seeking authentic interactions on their favorite social platforms. Their values are clear across their social channels. Why is brand reputation important?

Reputation 89

Reputation Sentiment Loyalty Nielsen 89

Sprout Social

JUNE 14, 2022

The 2022 Sprout Social Index™ found that while authenticity is the second most important factor for brands’ decisions to work with creators, demographic similarity to their audience ranked last. Instead, social media is a new, instant way to share things that matter to them. Jones Road Beauty. Bush’s Beans.

Influencer 97

Influencer Authentication Class Travel 97

Keyhole.co

MARCH 28, 2023

With content marketing as its father and social media marketing as its mother, influencer marketing turns out to be a game-changer. Many eCommerce companies make the mistake of falling for high numbers to reach a wider target audience. Social media algorithms demand a constant supply of quality content.

Influencer 52

Influencer Strategy Marketing Collaboration 52

Ignite Social Media

MAY 24, 2016

Multiply these numbers – give or take – for all music events, including Bonnaroo, Lollapalooza and Stagecoach, and companies have themselves a gold mine for capturing the attention of a large, young and hip audience. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy.

Engagement 110

Engagement Brands Hashtag Eventful 110

Social Media Strategies Summit

NOVEMBER 27, 2018

Fast-forward to today, she’s now known as “The Queen of all Media”, with OWN extending beyond television to multiple digital channels. But if you don’t ask the question, the answer is always no.” — Brandice Daniel, founder of Harlem’s Fashion Row. Super Soul Sunday. OWN Presents The Know. The Know: An OWN Community.

Communities 100

Communities Platform Video Fashion 100

Socialmedia.biz

FEBRUARY 23, 2019

For example, Glossier, the NYC-based beauty company, recorded a 600% year-over-year growth (2015-16) when micro-influencers on Instagram (not celebrities!) With regular activity on your social media platform, you’d be able to convince more and more people to not only engage with your content, but also try out your product or services.

Instagram 105

Instagram Nielsen Collaboration Influencer 105

Sprout Social

NOVEMBER 21, 2022

The directory features a range of marketing agencies and other companies that provide a variety services, including popular ones like creative, commerce, sound and campaign management services. Byte/Dept worked with ASOS to create the British online fashion retailer’s first TikTok campaign. Case study: ASO. Case study: Mecca.

Case Study 111

Case Study Marketing Directory Retail 111

Pixlee

JULY 3, 2019

The apparel company uses AI for purposes that extend beyond product innovation. For instance, Under Armour developed an AI program that scanned visitors of the NYC Fashion Week to discover the guests who were the least dressed up. Old Navy curates this content from various social media platforms and displays it on its website.

UGC 59

UGC Brands Apparel Content 59

Social Media Strategies Summit

JANUARY 5, 2022

Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Next, connecting your Instagram account to your brand’s accounts on other social media platforms helps drive more traffic to your Instagram account. Why Use Instagram for Your Small Business? billion users in 2021. Image via Instagram.

Small Business 202

Small Business Instagram Platform How To 202

Sprout Social

AUGUST 25, 2020

Being verified on Twitter is somewhat of a status symbol as it indicates that a profile is authentic. The coveted blue verification badge that appears on Twitter profiles lets people know that the account is of public interest and, most importantly, authentic. Journalism and media. Government and politics. Health experts.

Twitter 139

Twitter Badge Authentication Applications 139

Socialmedia.biz

MARCH 19, 2019

In today’s competitive landscape—where companies everywhere are trying to establish a unique brand identity to connect with users, Pinterest offers a fun, and upbeat space for relaying advertising messages. Her overall social media efforts led to a whopping 75 percent increase in traffic, and she credits Pinterest for causing most of that.

Brands 113

Brands Influencer Buy Fashion 113

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Social media users stay on TikTok longer than any other network, with an average session length of more than 10 minutes. Fourteen hours. onlineoptimism.

Examples 139

Examples Campaign Tips UGC 139