Later

DECEMBER 11, 2020

With so much change, it can be hard to predict Instagram trends for 2021. From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Instagram Carousel Posts and Memes Will (Continue to) Go Viral.

Trends 52

Trends Instagram Microblogging Meme 52

Buffer Social

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. It’s a great tactic!

Communities 81

Communities Engagement Community building Instagram 81

Buffer Social

DECEMBER 21, 2023

This post was shared as a PDF carousel , which we’ve seen a trend where these kinds of posts get a really high engagement rate on LinkedIn. We are incredibly passionate about remote work here at Buffer, and love to talk about it with our community. Following trends can work when you do it right.

Social Media 97

Social Media Content Meme Metrics 97

Later

JULY 10, 2019

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019! Being more “authentic” on Instagram has been on the rise for quite some time now – in fact, it was one of our top expert predictions for 2019 !

Trends 85

Trends Instagram Feed Feedly 85

Keyhole.co

OCTOBER 30, 2023

Burger King’s social media strategy is an all-out, no-holds-barred bonanza of menu promotions, seasonal campaigns, mouth-watering advertisements, interactive posts, big-name collaborations, holiday-themed narratives, classic memes, spicy burger-brand wars, and loads of delicious photographs of their many offerings. And it works!

Engagement 52

Engagement Social Media Strategy Meme 52

Keyhole.co

DECEMBER 26, 2023

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. Red Bull is one such brand that uses memes and viral trends and creates on-brand content style and brand image.

Social Media 52

Social Media Strategy Sports Meme 52

Sprout Social

FEBRUARY 2, 2023

Cheyanne explains, “Trending sounds and memes related to pets and pets insurance drive the highest engagements. What’s more important than going viral is finding and building a genuine community on social media. Keep your videos as authentic as possible. Cheyanne explains, “Stay on top of trends within your community.

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Social Media Insurance ROI Meme 110

Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. That’s why social listening is the most valuable way to mitigate risk. This is especially true for Gen Z consumers.

Social Media 74

Social Media Banking Brands Sentiment 74

Buffer Social

SEPTEMBER 13, 2023

Whether you're repurposing old content, sharing clips from live streams, promoting exclusive content, or hopping on the latest trend, Shorts provide a versatile medium to engage viewers and potentially go viral. Relatability & authenticity : Viewers tend to engage more with genuine and relatable content.

YouTube 94

YouTube Video UGC Authentication 94

Hootsuite

APRIL 18, 2022

After all, you can have the very best video in the world — one with a trending audio clip, hilarious edits , a thought-provoking message, and a filter that makes you look like your mouth is full of hot dogs. You’ll engage your community. Of course, there’s no need to invent a community or movement from scratch. instadaily.

Hashtag 141

Hashtag Instagram HootSuite Travel 141

Sprout Social

JUNE 7, 2023

Enhances customer experience A unique brand experience captures customers’ attention, provides excellent customer care and encourages authentic engagement, leading to an elevated customer experience. Happy and engaged consumers are more likely to spend time interacting with your brand and explore your offerings with an open mind.

Brands 113

Brands Sentiment How To Analysis 113

Sprout Social

AUGUST 11, 2020

From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter. But sports teams on social media don’t trend or score engagement by accident. Highlighting team-related community events and news. What’s trending in sports and social media right now? pic.twitter.com/j4GPB7SSpq.

Sports 135

Sports Engagement Social Media How To 135

Likeable

DECEMBER 17, 2019

To that end, we’ve compiled a list of some macro trends to watch out for in the coming year, and a few thoughts on how to get out ahead of the tide. On Facebook, Groups have been recently becoming active gathering places for everything from fans of Frasier , to Fitbit’s local workout clubs , to hugely popular private meme groups.

Trends 57

Trends Social Media Influencer Feed 57

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. One thing you need to know by now is that trends on TikTok drive and inspire action. We get it, not everyone is a content superstar, but this brings authenticity to the brand.

Strategy 175

Strategy Marketing Banking Influencer 175

Sprout Social

MAY 26, 2022

Research trends. While other social platforms require adaptability in order to share the latest information from your company, TikTok also requires you to stay up to date on the latest memes and trends so you can incorporate them into your content,” McNitt notes. Consider trending and branded hashtags. Baby spice ????

Examples 142

Examples Campaign Tips UGC 142

Likeable

JUNE 15, 2022

From memes and challenges to teasers from artists and musicians to back-and-forth dialogues, viral content thrives on this platform. But it’s important not to rely solely on TikTok’s promotional tools: Because we know that the app’s user base values authenticity and transparency , you want your content to feel as in-world as possible.

Organization 74

Organization Strategy Meme Trends 74

Keyhole.co

MARCH 26, 2024

LEGO timed these posts with the much-awaited movie release, thus drawing more out of this collab thanks to the trending topic. Staying on top of current themes and trends LEGO might not jump on every viral trend out there, but the brand does keep up to date on current themes and topics.

Construction 52

Construction Social Media Strategy Collaboration 52

Sprout Social

NOVEMBER 29, 2022

From edgy social personas to posting fresh memes, storytelling takes many different forms. Having worked first-hand with the OREO team on past activations for the LGBTQ+ community, I love the thoughtfulness and creativity that goes into content developed for social around a campaign.”. pic.twitter.com/dwD8zHEibP. PF Candle Co.:

Social Media 91

Social Media Brands Meme Real Estate 91

Hootsuite

NOVEMBER 7, 2023

Find opportunities for authentic engagement. Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Get in early on trending topics. From memes to larger social trends, social listening platforms are like an advance alert system for what’s happening in the social sphere.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Later

FEBRUARY 16, 2021

7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. 1: Knix’s Community-building Campaign. Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. You don’t need skills in design or meme-making to start a challenge. Spotify via. TechCrunch.

Campaign 91

Campaign Social Media Brands Apparel 91

Buffer Social

MAY 8, 2019

“The founders were sick of seeing brands selling sugar-filled products, made appealing by marketing that masked what you’re actually drinking,” Brittany Zenner, Ugly’s New York-based Social Media and Community Manager explained to me. We’re about living at authentic life.”. We call out marketing BS,” explains Zenner.

Industry 74

Industry Meme Survey Authentication 74

Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Instagram Aesthetic Trends #1: Treat Your Grid Like Your Home Page .

Instagram 85

Instagram Trends UGC Meme 85

Pam Moore

OCTOBER 25, 2020

Your brand is not just your colors, tag line, digital business card, fancy graphics, logo or a sweet looking set of memes and animated video. How to quickly grow your network and authentically leverage your best connections to grow your brand awareness and trust. Your brand is who YOU are. It's what you stand for.

Influencer 78

Influencer Brands Strategy Training 78

Hootsuite

SEPTEMBER 23, 2022

You speak the language of memes and microtrends that your boss and coworkers might not understand. You have to quickly — and wittily — react to trending topics. Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales.

Social Media 145

Social Media Tools Tips HootSuite 145

Sprout Social

AUGUST 4, 2022

Illustrate how your company allows people to bring their authentic selves to work. What matters most is authenticity. Think outside the box by staying up to date on social trends and having fun with your campaign. We’re currently looking for a Community Organizer to join our team. Show your team outside of work.

Examples 101

Examples Social Media Skills Team 101

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. One thing you need to know by now is that trends on TikTok drive and inspire action. We get it, not everyone is a content superstar, but this brings authenticity to the brand.

Strategy 91

Strategy Marketing Banking Influencer 91

Social Media Strategies Summit

JANUARY 3, 2019

With 400,000+ members around the world, the coworking brand has a global community of users built into their business model. WeWork uses their Instagram to engage that user base online, emphasize the strength of the community, and raise awareness for the creativity that stems from their members. 6 So Worth Loving. 6 So Worth Loving.

Instagram 139

Instagram Brands UGC Travel 139

Sprout Social

OCTOBER 25, 2021

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. Even teams with a more structured publishing calendar and workflow can experiment with ways to bring subject matter experts into the content creation process, or identify a timely trend to inspire new posts.

Library 123

Library Team Social Media Feed 123

Pixlee

JULY 3, 2019

Because Old Navy is a lifestyle brand, UGC is the perfect way to promote their retail products by connecting with their customers and staying up to date with the latest trends. HYLETE shows off UGC on their product pages and features reviews to connect the brand to the community. Engaging the community has never been more efficient.

UGC 59

UGC Brands Apparel Content 59

Buffer Social

MARCH 5, 2021

Both assist in my process for developing strategies that appeal to consumers, content creation, and building authentic connections with our audience. How do you learn from your community to help guide your marketing and product development strategy? Our community is very vocal about what they desire from us.

Company 89

Company Social Media Instagram Social Media Management 89

Sprout Social

JUNE 22, 2021

Twitter is one of the top social media apps for brands keeping up with the latest trends and conversations relevant to their target audience. Pinterest is the platform to be on for brands looking to spot emerging trends and target niche audiences. Largest age group: 30-49 year olds. 36% of consumers follow brands on Twitter.

Platform 118

Platform Social Media Tumblr Reddit 118

Likeable

FEBRUARY 12, 2020

Since then, the Flyers have used Gritty as a way to join topical and trending conversations in an authentic, ownable way without selling out. The network mostly posts funny sports videos and reshares content from individual teams, much of which centers around current memes and events (like this video of the viral standing broom trick).

Sports 66

Sports Brands Authentication Meme 66

agora pulse

JANUARY 14, 2020

As the director of leading content marketing agency Contentworks , I have to stay on top of the latest trends. TikTok is for sharing fun, meme-related videos. Challenges are an essential feature of TikTok’s community and probably the best known of all the marketing techniques. So, no more procrastinating! How can you use TikTok?

UGC 139

UGC Hashtag How To Meme 139

Buffer Social

JANUARY 20, 2022

Source ) March 20: International Day of Happiness Spread some happiness today by sharing a funny meme that always brightens your day or creating a hashtag (like #whatmakesmehappy) and featuring things that make you and your team happy. There's an existing community around World Emoji Day so this is a great day to get involved.

Social Media 85

Social Media Content Small Business Meme 85

Likeable

OCTOBER 8, 2019

Advertisers often feel the need to constantly create content, or “hot takes,” that are relevant to what’s happening in the moment—whether it’s politics, holidays, or viral internet memes. God-is Rivera, Global Director of Culture & Community at Twitter, started her session by defining culture as “literally what people care about.

Advertising 50

Advertising Authentication Meme Film 50

Pam Moore

SEPTEMBER 26, 2020

It's not as simple as posting a meme on Facebook accompanied by an opinionated rant and hoping you can sway your friends to vote for the candidate of your choice. Communicating on social networks is not the same as a real face to face conversation that happens between two or more human beings.

Brands 78

Brands Meme Training eBook 78

agora pulse

DECEMBER 13, 2018

It was a powerful message that millions stood behind especially given that Nike donated $5 million to organizations advancing equality in US communities. Shape your social media stories around your supported charities, community activities and local causes. Live Streaming Gets Authentic. Watch the video.

Social Media 132

Social Media UGC Adwords Influencer 132