Oktopost

MARCH 26, 2024

In fact, research shows that 78% of businesses that use social selling outperform those that don’t. While we could write all day about the benefits of social selling , our bread and butter is helping you prove social selling success. But what if you see that 25% of your influenced opportunities come from X?

Influencer 62

Influencer Report B2B ROI 62

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 92

API Social Media Management Platform Instagram 92

Oktopost

NOVEMBER 16, 2023

You’ll want to choose metrics that align with your business goals for a complete 360º view of your customers and lead engagements on social. To best understand which content types and topics resonate with your audience, measure engagements such as likes, comments, shares, clicks, retweets, or reposts.

Analysis 71

Analysis Data Sentiment Metrics 71

Webbiquity SMM

MARCH 15, 2018

Another cool thing about PostPlanner is that it allows you to engage your audience with interesting status updates, questions, fill-in-the-blank updates, and all kinds of other types of social media updates: Agorapulse. Share the links you post on one social network on a different one, automatically.

Social Media 234

Social Media Tools Software Curation 234

Oktopost

NOVEMBER 30, 2023

Dark social refers to sharing online content through private channels such as DMs, messaging apps, email, or other non-public platforms. It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources.

Forums 62

Forums Reddit Analytics Sentiment 62

Hootsuite

JANUARY 2, 2024

When you’re purely looking at growing your network and opportunities instead of making a new BFF, which type of comment was more effective? 1 Social Media Tool Create. Each week, I left the same number of comments on the same types of posts about topics I usually engage with. I found out. #1 Try it today.

Comments 108

Comments LinkedIn HootSuite Analytics 108

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Off-platform activity such as traffic from search engines or social networks can help you here, too.

YouTube 95

YouTube Engagement Metrics Analytics 95

Keyhole.co

MARCH 9, 2023

Keyhole offers social media listening and analytics for Twitter, Instagram, Facebook, YouTube, and other online media sources all in one easy to use dashboard. Pro: Keyhole has an attractive, real-time analytics and mentions dashboard that can easily be exported to client-ready PDFs.

Tools 84

Tools Sentiment Hubspot Price 84

Buffer Social

JANUARY 22, 2024

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. ” Next is younger Gen Z social media managers posting to LinkedIn, which brings a new energy to the platform. What else is corroborating this prediction?

Social Media 101

Social Media Authentication LinkedIn B2B 101

Hootsuite

MAY 6, 2024

When your audience reaches out to you, your social media inbox tool ensures you see their message right away and can reply in a timely manner from one tab (without having to check multiple social platforms every day). Keep reading to learn about the different types of social inbox tools and pick the best one for your business.

Tools 79

Tools HootSuite Team Social Media 79

Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Here are the key steps to set up a standard complaint management process. This is where a comprehensive social media management platform like Sprout Social shines.

Reputation 101

Reputation System Brands Knowledge Base 101

agora pulse

SEPTEMBER 24, 2020

Facebook continues to be the biggest social network in the world, reaching people worldwide and from all walks of life–which makes it a very attractive advertising platform for businesses of all sizes, especially those who target a global audience. What types of ads are they running and how successful are they? Who to retarget.

Conversation 127

Conversation Tips Facebook Advertising 127

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. Keyhole is a Mention alternative offering end-to-end social media management packages. Their website lists tools and services categorized by department, industry, and company type.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Hootsuite

MARCH 15, 2021

Twitter automatically includes the username in a reply, so you just have to type out your response: A fantastic read about really stopping worrying about the low / minimal risk of transmission and focus on the high yield. And begin typing your Tweet. Type @ and the username of the person or brand you want to mention.

Twitter 145

Twitter HootSuite Notification Analytics 145

Hootsuite

AUGUST 22, 2022

I cover how to do this later on, but also check out our LinkedIn analytics guide for more audience research tips. There are two types of “hashtaggable” content you can publish on LinkedIn: A post , which can be text, or have photos, video, a document, or other media attached. How to create a hashtag on LinkedIn.

Hashtag 94

Hashtag LinkedIn HootSuite Social Media Management 94

Sprout Social

OCTOBER 4, 2021

Sprout’s Post Performance Report pulls the top posts (across every network) for a given time period by engagement, giving you a way to identify patterns in what grabs your audiences’ attention. Analyze by content type or topic category. Sprout’s tagging feature makes this type of analysis easy. Gather competitive intelligence.

Data 120

Data Metrics Sentiment Analytics 120

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. A Daily, Weekly, Monthly Social Media Management Checklist We’ve found before that social media managers have a full-time schedule getting all their many tasks accomplished.

Social Media 93

Social Media Notification Social Media Management Metrics 93

agora pulse

APRIL 24, 2020

Social media managers and marketers need social media stats. Without them, we don’t know whether our time on social networks is well spent, if our strategies are working, and if we are reaching the right people. Ok Twitter folks… am curious… go into your analytics. Google Analytics.

Twitter 138

Twitter How To Analytics Statistics 138

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Analytics 93

Analytics Twitter How To Embedding 93

Hootsuite

JANUARY 6, 2022

Before we go all-in on the “ did I get shadowbanned ” conspiracy theories, it’s important to note that there are a lot of different reasons that social media managers might be experiencing a bit of a drop. As COVID restrictions loosened in fall 2021, people started using social media in different ways.

Engagement 133

Engagement Instagram HootSuite Meme 133

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Source free photos & crop them to social network dimensions.

HootSuite 140

HootSuite Features URL Template 140

Hootsuite

MAY 20, 2020

The AARP issued a warning about these types of quizzes to make sure their demographic of older internet users are aware of the issue. Scam Alert: Social Media Quizzes. But hackers may still be able to gain access to secure social media through vulnerabilities in connected third-party apps. Unsecured mobile phones.

Social Media 144

Social Media Tools Tips Policies 144

Sprout Social

SEPTEMBER 13, 2022

But the platform may not have all the tools you need to manage a scalable video campaign or strategy. Luckily, Sprout can help you manage your posts, analytics and more, all in one place. Sprout Social. Templates for every social network. TikTok analytics tools. TikTok’s native analytics tool.

Tools 119

Tools Strategy Video Library 119

Sprout Social

AUGUST 10, 2022

Use AI search, filters and engagement analytics to find the best influencers for your brand. Leverage in-depth analytics to track progress, analyze influencer success and improve future campaigns. Does it offer analytics and reporting? Influencer marketing tools for social listening. Sprout Social. Key features.

Influencer 110

Influencer Tools Marketing Software 110

Hootsuite

JANUARY 4, 2023

Social marketers do a lot more than scroll through TikTok all day. Shout out to all the social media managers juggling so many hats while keeping their social channels afloat. This is the most visible component of social media marketing. Social media analytics.

Social Media 78

Social Media HootSuite Marketing Social Networking 78

Hootsuite

JUNE 28, 2022

Allow you to easily plan, review, and edit an integrated schedule of social content across platforms. 10 social media scheduling tools for 2022. We’re not too shy to say we think Hootsuite is the best social media management tool and social media scheduling tool around. Try it for free.

Social Media 116

Social Media Tools HootSuite Tweetdeck 116

Oktopost

MARCH 11, 2020

Video content is taking over social media as people all over the world watch and engage with video more than other types of content. While every social network tries to encourage the adoption of native video formats, YouTube is still the biggest video-sharing platform in the world.

YouTube 115

YouTube Video Strategy Knowledge Base 115

Hootsuite

APRIL 29, 2020

You’ll also track key information like: the social handle for each account. key demographics for the account, derived from analytics. To keep things simple, you can use our free social media audit template to help you create an up-to-date inventory of all your social accounts. The social media rule of thirds.

Template 145

Template Templates Social Media Tools 145

Hootsuite

JANUARY 24, 2022

What is social media data? Social media data is any type of data that can be gathered through social media. In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Get the free template now!

Data 95

Data Social Media HootSuite Template 95

Hootsuite

NOVEMBER 30, 2020

billion engaged users who spend an average of 2h 29m online per day—with more than 14 people starting to use social media every second. That’s put social media managers—and the tools they use—at the forefront of how brands communicate with customers. There are now 4.14 Source: Hootsuite.

HootSuite 121

HootSuite Instagram Metrics Template 121

Hootsuite

APRIL 11, 2022

We’ve got you covered, from scheduling to analytics, engagement, editing, and ads. If you’re a social media manager with multiple clients, you’ll have support for as many TikTok accounts as you add. TikTok analytics tools. TikTok Analytics. Brand Maxima Analytics. Take a look below. Brandwatch.

Tools 111

Tools HootSuite Marketing Analytics 111

agora pulse

AUGUST 30, 2018

See, there’s a problem with Google Analytics. In the social tab, you can see which networks drove traffic to your site, how long users who came from those networks spent on the site, and how many pages they looked at. If you have set up goals, you can even see which networks resulted in goal completion.

Social Media 138

Social Media URL Analytics How To 138

Oktopost

APRIL 22, 2019

However, the most common attribution platform, Google Analytics, has no idea what happens in Facebook ads, and Facebook Analytics has no understanding of the Google programmatic exchange. That’s one reason why “ dark social ” is one of the biggest lead attribution issues facing digital marketing. Ruler Analytics.

Software 103

Software Marketing Analytics B2B 103

Oktopost

OCTOBER 28, 2021

In this post, we’ll explore the benefits of social selling for B2B, and how marketers can take advantage of social selling tools to meet their buyers where they’re at – and get them to convert. What is Social Selling? For B2B companies, this type of promotion leads to higher quality leads.

Tools 146

Tools B2B Price ROI 146

Hootsuite

MAY 21, 2020

Once you’re ready to start thinking about the bigger picture, check out our post on how to use social listening. 15 social media monitoring tools. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Try it free today!

Social Media 145

Social Media Tools HootSuite Sentiment 145

Rebekah Radice

FEBRUARY 25, 2019

and social Media Manager at Social Media Examiner. Everyone on our panel is actively involved in the content, promotion, and conversion aspect of their business and have brought their top social sales strategies to us today. First, go into Google Analytics, and add what’s called a secondary dimension.

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Social Media How To URL eBook 127