Jon Loomer

OCTOBER 14, 2021

Facebook advertisers need every method available to properly and thoroughly track the impact of their campaigns. In this post, you will learn what URL parameters are, how to set them up (including a dynamic method), and how to use that information in Google Analytics. One tool available is URL parameters. Ad Name: {{ad.name}}.

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Adam Sherk

DECEMBER 12, 2011

What are the best third-party tools for advanced Facebook analytics? It is fair to say that Facebook is getting better at providing this data itself; the latest version of Facebook Insights offers a wider range of data than ever before. I’ve also left out the feature and pricing information as this frequently changes.

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Analytics Tools Lithium Facebook 253

BeingOptimist

MAY 7, 2019

Facebook 0. Today in this article my aim is to provide you the knowledge about Google Analytics and would let you know step by step how to add website to Google Analytics. Before adding a website to Google analytics it would be a good idea if you know what Google Analytics is?

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Razor Social

MAY 18, 2017

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. So go ahead, log into your Google Analytics account and click the Admin tab at the bottom of the menu on the left. Account Level Settings. Change history.

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Jon Loomer

MARCH 15, 2022

Many Facebook advertisers don’t realize that view-through conversions are a thing. Ads Manager reports on conversions that happen within 7-days of clicking or 1-day of viewing your ad without clicking, by default ( Facebook ads attribution ). Later that day, the user Googled or went directly to your website.

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Jon Loomer

MARCH 14, 2022

When you create a Facebook ad campaign, you have limitless options. When creating your ad set, Facebook uses “automatic placements” by default. When you use automatic placements, Facebook will “maximize your budget” and distribute your ads in placements that will lead to the most results. The Problem.

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Later

APRIL 24, 2020

Facebook analytics is an incredibly effective resource for leveling-up your social media strategy and running successful marketing campaigns. Because Facebook Insights gives you such an amazing and diverse range of data to tap into, we’re breaking it all down below in an easy-to-follow guide that explains each section of Insights.

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Analytics Facebook Overview Metrics 72

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

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Analytics Social Media How To Analysis 89

Social Media Strategies Summit

MARCH 6, 2024

Specifically, think about things like: Where they live What job they do How old they are How much they earn Their education level You should get much of this from your social media analytics platform or from analyzing your existing customer base. The simplest way to measure the size of your audience is to use Facebook Ads Manager.

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Social Media How To Survey Analytics 215

Unmetric

AUGUST 9, 2019

Pinterest analytics is a great source of valuable intel on your business’s performance. While the network’s native analytics covers all the basic insights, other third-party tools in the market provide much more to help you go the extra mile with competitive intelligence. Get data on the sources behind the saves of your brand’s pins.

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Sprout Social

AUGUST 22, 2023

Within these tools, conversational analytics harnesses the power of customer conversations and discussions by identifying and tracking hidden brand insights. Continue reading to see how conversational analytics impacts your business by leaning into social data for rich insights and empowering business leaders to make strategic decisions.

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agora pulse

OCTOBER 21, 2020

How familiar are you with YouTube analytics? Fortunately, this step-by-step guide will get you up to date with YouTube analytics. Because of that fact, most of those people aren’t as familiar with YouTube marketing or even YouTube analytics. Access to YouTube Analytics. Who Can Access YouTube Analytics?

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Analytics YouTube Overview Social Media Management 107

Jon Loomer

OCTOBER 13, 2021

Facebook’s ads optimization systems are powerful. This doesn’t mean that Facebook ads optimization is bad. In this post, let’s talk about how Facebook ads optimization works, the scenarios that could create problems, and the ways you can mitigate them. How Facebook Ads Optimization Works. Guess what?

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Sprout Social

JANUARY 27, 2021

And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Why measuring your YouTube Analytics is so important. YouTube Analytics: General Reports.

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Hootsuite

NOVEMBER 2, 2020

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. Here’s how to use YouTube analytics on desktop and mobile.

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Jon Loomer

NOVEMBER 22, 2019

If you want to know how many conversions were driven by an ad, Facebook is very good about helping you uncover that information. We scraped the top of this recently in a post about Facebook Lead Ads and organic distribution. Facebook Ads and Organic Distribution. Facebook only reported on 133 link clicks. But, guess what?

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Organization Conversation Facebook Metrics 212

Hootsuite

MARCH 23, 2022

Check out Snapchat Insights, a built-in analytics tool that gives you powerful information that shows how strong your Snapchat performance is. You can look at the amount of engagement you’re getting and other Snapchat analytics to help build a successful Snapchat strategy. Tap the Insights tab to access your Snapchat analytics data.

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Analytics Tools How To Metrics 144

Jon Loomer

JANUARY 29, 2021

When iOS 14 goes live and users begin acting on prompts related to sharing their data, Facebook advertisers are likely to see a drop in conversion reporting. While this could at least partially be attributed to performance, the primary reason will be a fundamental change in Facebook ads attribution. What about Google Analytics?

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Convince & Convert

AUGUST 22, 2012

Is so, you have probably relied on Google Analytics. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. Why: View site traffic and visitor behavior exclusively from sources like Facebook, YouTube, Twitter and the like.

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Jon Loomer

FEBRUARY 1, 2022

Facebook advertisers have been vocal about the negative impact of iOS 14+ during the past year. This is the protocol that Facebook uses for handling attribution related to users who have opted out of the ATT prompt. Facebook and advertisers wouldn’t lose all data at that point, but access would certainly suffer.

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Jon Loomer

MARCH 27, 2022

While there are many reasons for a drop in reporting, one may be the way that you configure your custom Facebook ads reports. If you’re like me, you create custom Facebook ads reports in Ads Manager. You don’t rely only on the default construction of columns that Facebook provides. Facebook reports 51 registrations.

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Jon Loomer

OCTOBER 17, 2020

There are numerous ways that you can run Facebook ads to reach those who have engaged with your business or assets. In order to take advantage of these audiences, you’ll first need to register your app with Facebook. In order to take advantage of these audiences, you’ll first need to register your app with Facebook.

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Jon Loomer

OCTOBER 29, 2021

One of my favorite things to do is run Facebook (or Meta, whatever) ads experiments. Just like my initial experiment in 2015 (linked earlier), Facebook ads don’t have to suck. After creating that lesson, I got nervous that Facebook would stop serving lessons too quickly, so I expanded the net to 180 days going forward.

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Bill Hartzer

OCTOBER 2, 2013

Whenever you make a post on the Google+ social network, or you share something, it is always helpful to see how your post did or how it is doing. You want to see if the post you made was useful to others in your Google+ circles. There are, though, currently a few different ways to see how well your Google+ post performed, though.

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Analytics Google How To Domain Name 108

Adam Sherk

APRIL 17, 2014

There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. The primary focus here is on social media analytics and share count tracking, along with identifying content and topics with the potential to go viral. Real-Time Analytics. Moz Analytics. Shareablee.

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Jon Loomer

OCTOBER 2, 2020

One of the most common questions I get from advertisers is regarding the number of conversions that Facebook reports. Let’s take a closer look at the most common explanations for why the reported number of Facebook conversions may appear wrong… 1. Pixel events and custom conversions help define an action for Facebook.

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Kikolani

SEPTEMBER 12, 2011

Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. Triberr Visits vs. Google Analytics.

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Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. SumAll , an analytics tracking tool, automates your social media and marketing needs.

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Analytics Tools Social Media Curation 125

Idaconcpts

JANUARY 13, 2011

The Google Analytics Traffic Overview is a report that provides an overview of the different kinds of sources that send traffic to your site. Given the rise of social media, a common question by newbies to Google Analytics is how to track their social media referrals. Share this on Facebook. Post on Google Buzz.

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Analytics Google Social Media Domain Name 161

Harp Interactive

MARCH 31, 2010

Facebook Page Fan Numbers. Facebook Wall Interaction. Like this/thumbs up (Facebook, stumble etc). Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc). Google Page Rank for branded and unbranded terms. RSS & email subscriptions. Twitter Followers.

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Analytics Social Media Trendrr Digg 350

Jon Loomer

MARCH 4, 2021

You can find this in Facebook Analytics by creating a filter for people who used a particular app or device (select iOS for Device OS). You can also use Google Analytics by going to Audience > Technology > Browser & OS and then select “Operating System.”. Understand Facebook Advertising’s Role in Results.

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Razor Social

MARCH 12, 2020

When was the last time you did an audit on your website analytics to make sure it’s set up correctly? and we have found that issues with analytics are very common. Here are some of the typical issues that you should check for when performing a web analytics audit for your website. Google Search Console not set up.

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Analytics URL Report Google 89

Kikolani

DECEMBER 6, 2011

What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. The Advantages of Google+ Pages vs. Facebook Pages – Google+ pages have several advantages over Facebook pages. Related Posts.

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Analytics Research Real Estate Google 118

Jon Loomer

APRIL 24, 2019

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. How effective are the Facebook ad campaigns that you’re running? Facebook Analytics.

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Jon Loomer

OCTOBER 2, 2020

One of the most common questions I get from advertisers is regarding the number of conversions that Facebook reports. Let’s take a closer look at the most common explanations for why the reported number of Facebook conversions may appear wrong… 1. Pixel events and custom conversions help define an action for Facebook.

Conversation 153

Conversation Facebook URL Report 153

Keyhole.co

FEBRUARY 4, 2023

Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy. What are LinkedIn analytics? LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. LinkedIn analytics refers to metrics that tell you how your posts perform on the platform.

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LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy. What are LinkedIn analytics? LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. LinkedIn analytics refers to metrics that tell you how your posts perform on the platform.

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LinkedIn Analytics Metrics Overview 52