Sprout Social

JANUARY 24, 2024

To make this process faster and easier, use social media analytics platforms like Sprout Social to automatically track engagement rates for you. Audience growth This metric refers to an increase in the brand’s social media followers due to influencer collaborations.

Metrics 100

Metrics Influencer Marketing Survey 100

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. Customers will lose access on Nov.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

Template 134

Template Templates Social Media Tips 134

Hootsuite

MAY 21, 2020

But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Bonus: Download a free guide to learn how to use social media monitoring to get more customers and boost sales. Talkwalker. Reddit search. Mentionlytics.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

AUGUST 10, 2022

Use AI search, filters and engagement analytics to find the best influencers for your brand. Leverage in-depth analytics to track progress, analyze influencer success and improve future campaigns. Does it offer analytics and reporting? Influencer marketing tools for social listening. Stay on top of trends. Key features.

Influencer 113

Influencer Tools Marketing Software 113

Sprout Social

JANUARY 19, 2021

Our Competitive Analysis Topic Template , released for Sprout Listening earlier this year, enables you to compare share-of-voice data, which is one of the most powerful social metrics to gauge your brand’s competitive position and industry relevance. Sentiment Analysis customization. Customized reports and API integration.

Data 97

Data Sentiment API Analysis 97

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Hootsuite

DECEMBER 12, 2023

You also don’t need to be active on every social media platform, or have the most original thought leadership content. Just be yourself and devote about 5-10 minutes a day, and you’ll be growing your executive social media presence in no time. Why should execs be on social media? Here’s exactly how to do it.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Sprout Social

MAY 11, 2023

This intel gives you the audience insights you need to create a customer-centric social strategy. Social listening allows you to: Monitor brand sentiment to get ahead of a crisis. Sprout Social Sprout Social is a powerful solution for social media management.

Reputation 131

Reputation Tools Brands How To 131

Sprout Social

JANUARY 19, 2022

Dive deeper below, then download our product launch checklist template to ensure you’re ready to say, “We have lift-off.”. Your coffee shop is launching a new seasonal blend and you want to identify your biggest competitors and the sentiment around them. If your goal is brand awareness, social media can provide a goldmine of data.

Products 136

Products Social Media FAQ Sentiment 136

Sprout Social

FEBRUARY 8, 2021

Social media analytics can also help marketers zero in on performance for pivotal networks like Instagram. With Premium Analytics, you can also filter by tag on the Post Performance Report, adding even more context to your published content. Sentiment (Positive and Negative Mentions). Custom Reports (e.g.

Report 131

Report Social Media Metrics Team 131

Oktopost

JUNE 19, 2023

These platforms grant easy access to some of the most valuable audiences any B2B enterprise could hope to find – provided you know how to find them, and how to use social media publishing to your advantage. Managing this, and making it scalable, is dependent on your social media management platform.

Social Media 62

Social Media Strategy B2B Collaboration 62

Hootsuite

MARCH 15, 2021

Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. Especially if the sentiment is positive, be sure to reply to these mentions! Open Twitter Analytics.

Twitter 145

Twitter HootSuite Notification Analytics 145

Keyhole.co

MARCH 24, 2023

Role in reputation management By tracking social mentions, brands can gain a better understanding of how they are perceived by their audience and identify any issues or areas for improvement. Brands can use this information to adjust their messaging and marketing strategies and address negative sentiment or feedback.

How To 52

How To Sentiment Reputation Hashtag 52

Sprout Social

JUNE 1, 2021

Social media management services don’t hit pause when the clock strikes 5 p.m. Seventy-seven percent of consumers expect brands to respond within 24 hours of a message , according to new research conducted by the Harris Poll on behalf of Sprout Social. Brand sentiment. Customer responsiveness .

Sentiment 90

Sentiment Proposal How To Metrics 90

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation.

Analytics 83

Analytics Social Media HootSuite Metrics 83

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. You simply cannot execute an effective social media strategy of any kind. Insightful analytics and reports .

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Sprout Social

FEBRUARY 29, 2024

The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. TikTok analytics tools give you more complete insight into the effectiveness of your marketing strategy.

Analytics 101

Analytics Tools Strategy Price 101

Socialmedia.biz

JULY 23, 2017

While piloting LinkedIn Elevate, Adobe found that the average participating employees drove 80% more job listing views plus three to four trial downloads of Adobe software products. This sentiment can help promote a sense of cohesive culture and increase performance. One of Smarp’s best features is its advanced analytics.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Hootsuite

AUGUST 26, 2020

And without LinkedIn analytics, your ability to track these goals is just guesswork. LinkedIn analytics metrics are the proof points of your LinkedIn marketing efforts. It also gives you the info you need to prove and improve your social media ROI. How to use LinkedIn analytics. LinkedIn Post Analytics.

Analytics 145

Analytics LinkedIn HootSuite Marketing 145

Socialmedia.biz

JULY 23, 2017

While piloting LinkedIn Elevate, Adobe found that the average participating employees drove 80% more job listing views plus three to four trial downloads of Adobe software products. This sentiment can help promote a sense of cohesive culture and increase performance. One of Smarp’s best features is its advanced analytics.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Hootsuite

JANUARY 20, 2020

If your business is using Facebook, you need to be using Facebook analytics. It’s packed full of insights and data that can help you get the most from the social network that reaches 1.62 Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite.

Analytics 145

Analytics Facebook HootSuite Overview 145

Hootsuite

OCTOBER 28, 2019

Note : Using social media analytics tools will make this process easier. These numbers demonstrate the effectiveness of your social engagement. subscribe to your newsletter, download a gated content asset, register for a webinar) against that page’s total visitors. How to track it: STEP 1 : Set up Google Analytics.

Metrics 112

Metrics Social Media CPM CPC 112

Hootsuite

SEPTEMBER 14, 2023

Today, we’re breaking down exactly what a community manager does (and how they differ from social media managers ), and what the future holds for this thrill-a-minute position. Download our Social Media Career Report for stats on social media manager salaries, benefits, job satisfaction, mental health, and more.

Communities 95

Communities Social Media Management HootSuite Skills 95

Oktopost

FEBRUARY 1, 2024

Lastly, most brand marketing tools offer analytics and reporting capabilities, which will aid you in understanding how your audience perceives you and how they interact with your brand. Analytics and Reporting Most brand marketing tools will offer analytics and reporting. Collaboration with the team is easy to invite and add.”

Brands 62

Brands Hubspot Marketing B2B 62

Hootsuite

JUNE 29, 2023

But in 2023, social media gives brands a unique opportunity to manage their reputations on the front lines. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. You don’t necessarily have to sit back and accept public sentiment. Here’s how.

Reputation 106

Reputation Strategy Brands HootSuite 106

Buzzlogix

AUGUST 28, 2017

What is Buzzlogix Sentiment Analysis. Sentiment analysis allows for the calculation of the overall opinion or feelings behind a phrase, person, brand or product. This type of emotional analytics have been known to be a valuable tool in elections to gauge voter opinions during a campaign and help to redefine strategies.

Sentiment 40

Sentiment Analysis Features Widget 40

Hootsuite

OCTOBER 12, 2023

Minute 3-8: Analyze your findings Your next five minutes of managing business social media accounts involves analyzing your findings. Doing this will help you fine-tune your social listening process and marketing efforts. Sentiment Sentiment analysis rests on a few key questions: How are people talking about your brand?

Social Media 120

Social Media HootSuite How To Template 120

Sprout Social

JANUARY 12, 2021

With analytics tools like Sprout Social, you can view performance data post-by-post, sort by KPIs and efficiently determine which content to create more of. In a social media management tool like Sprout, you can retroactively add tags to your posts. Always look at engagement and sentiment.

Data 144

Data Social Media Content Sentiment 144

Keyhole.co

JANUARY 5, 2023

The first tool on our list is Keyhole , a social media management platform capable of tracking every move of your rival brands on Instagram and other social media platforms. I like how easy it is to generate my analytics report for my social media channels.

Analysis 52

Analysis Instagram Tools Sentiment 52

Hootsuite

JUNE 22, 2020

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. Analyze customer sentiment. Brand monitoring allows you to take the pulse to see how customers are feeling and assess the social sentiment. Peep your website’s analytics to track incoming links.

Brand Monitoring 141

Brand Monitoring Tools Brands HootSuite 141

Keyhole.co

DECEMBER 10, 2022

But how do you choose the best social media analytics tools when there are far too many available currently? Keep reading ahead to know the top social media competitor analytics tools (including some Emplifi alternatives) and which will suit your needs and budget. Sprout Social. Features.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Hootsuite

MAY 17, 2021

The number of times followers interact with a social post by clicking the Like button within a given social media platform. Remember: comments can have a positive or negative sentiment, so a high number of comments isn’t always a good thing! You can download our template here. Applause rate. Customer testimonials.

Social Media 145

Social Media HootSuite Metrics CPC 145

Keyhole.co

JANUARY 6, 2021

Let’s be honest, if you’re a social media manager, you have a lot on your plate. Why social media marketing metrics matter? Content social media marketing metrics. Brand mentions and sentiment. Conversation social media metrics. Conversion social media metrics.

Metrics 131

Metrics Social Media Marketing Sentiment 131

Hootsuite

MARCH 26, 2020

That’s why we want to break down the benefits of using social media in government—from building awareness to crisis communication. We’ll also look at some of the challenges governments face on social media and offer solutions on how to mitigate risk. For example, take NASA’s social media accounts.

Social Media 143

Social Media HootSuite Education Social Media Management 143

Hootsuite

SEPTEMBER 8, 2020

Below are the absolute best ways to manage multiple YouTube channels under one account. Bonus: Download a free guide that reveals the exact steps one creator took to gain more than 23,000,000 views on YouTube with no budget and no expensive gear. You’ll now be able to upload videos, customize, and view the analytics of this channel.

YouTube 143

YouTube Tools Tips How To 143

Hootsuite

JULY 17, 2023

Whether you’re a solo creator, part of a small marketing team, or tackling social at the enterprise level, there are plenty of social media tools out there for you to add to your tech stack. Below, let’s go over what features to look for in a tool and what the top social media tools are.

Social Media 70

Social Media Tools HootSuite Price 70