Direct Marketing Observations

AUGUST 27, 2010

Encourage the mashup. Which means the reality is the sum total of all of this activity will alternately end up driving perception. Which means that bad companies ( poor customer service, bad products, etc.) Dive deeper when doing your homework on companies and people. Create shareable content. Make sharing easy.

SEO 162

SEO Social Media Reputation Mashup 162

Sprout Social

JULY 5, 2022

billion monthly active users , a testament to YouTube’s enduring influence. When CAVA restaurant company sponsored the mashup between Dessert Person (a.k.a. Today, those trends have fizzled out, leaving the platform in a period of transition and ripe for new opportunity. Shorts quickly gained over 1.5

YouTube 129

YouTube Video Authentication Education 129

Kikolani

MAY 4, 2012

The Resources Mashup. 5 Secrets No One Tells You About How to Write for the Fortune 500 – Ever wondered what it would be like to write for a big company? When you actively imagine, you are able to see things that others do not see. Fetching Friday – Resources Mashup, #FollowFriday, & Some Tennis Love.

Mashup 113

Mashup Resources Sample Samples 113

Laurel Papworth

APRIL 13, 2010

One, should we monetize other people’s activity? The first question is ethical – if money and currency is about a show of worth, a menu of value, then yes, we can monetize conversations and activities. Twitter could mashup with TED. Starbucks cups or TechCrunch gear and does a deal with those companies 2.

Twitter 99

Twitter API Badge SMS 99

Kikolani

SEPTEMBER 3, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and two Corgis on a treadmill on kikolani.com. The Resources Mashup. Time for another look at TrustRank concepts – are you known by the company you keep? Fetching Friday – Resources Mashup & Mean Kitty. Related Posts.

Mashup 133

Mashup Resources Adwords Case Study 133

Twist Image

APRIL 14, 2011

About a week after everyone got their hands on the seminal new media book, The Cluetrain Manifesto by Rick Levine , Christopher Locke , Doc Searls and David Weinberger in 1999 (yes, that's almost twelve years ago), a new meme starting bursting out of the Intertubes and into the boardrooms of companies (small, medium and large) across the globe.

Meme 102

Meme Publishing YouTube Review 102

Kikolani

JUNE 29, 2012

The Resources Mashup. 7 Steps For Getting More Instagram Followers – After over a year managing one of the most active Instagram communities and starting a company based on Instagram, I’ve learned some key strategies and best practices for a new brand interested in connecting with people on Instagram. Photo of the Week.

Mashup 115

Mashup Resources eBook RSS 115

Kikolani

MAY 18, 2012

The Resources Mashup. 3 Ways to Get Blog Content When You’re Strapped for Time – To make the content acquisition and publishing process a bit easier for folks who are barely getting any sleep as is, I figured I’d share three tried-and-true ways of securing quality content for your company blog without breaking the bank.

Mashup 115

Mashup Resources WordPress RSS 115

ProBlogger

MARCH 15, 2013

But take a look at the number one grossing sales company in the world ( Apple ) and show me where they’re using this strategy. This transition was great for the industry of blogging, but it hasn’t quite caught hold in corporate boardrooms – heck, even at my last company I was given a project to “generate leads through blogging.”

Mashup 42

Mashup Web 2.0 Blogger Course 42

Kikolani

FEBRUARY 11, 2011

The Resources Mashup. 21 real blog metrics your company needs to track – great for both business and non-business bloggers. 2 excellent Facebook page apps to get email notifications – a look at using Hyper Alerts and MediaFeedia to get alerts for new activity on your Facebook fan page. Blogging / Writing.

Mashup 119

Mashup Resources Video Avatar 119

Buzz Marketing for Technology

JUNE 27, 2008

Busy : Manage the hierarchy inside your company. Burst : Connect laterally outside your department and company. Bursters see that opportunities to take 2,000 steps forward in one hyperleap are more likely to happen through connections with people outside the company. Busy : Always available during working hours. Not at all.

Wiki 247

Wiki Web 2.0 RSS Products 247

Oktopost

NOVEMBER 12, 2020

As Adidas marketing analytics manager Dimos Papadopoulos put it: “many companies are trying to investigate their offerings, as well as unlock potential strategic insights with regards to how consumers react to their performance marketing efforts”. . Product recommendation. Content & ad campaign optimization.

Analysis 136

Analysis B2B Data Tools 136

Social Media Strategery

DECEMBER 18, 2012

If you want to create a vibrant culture of collaboration, you need to be OK with pictures of LOLCats, posts about the NFL playoffs, arguments about Apple and Android, and criticism of company policies. These stars and their passions bring both positives and negatives to the community.

Yammer 116

Yammer Communities Collaboration Microblogging 116

Kikolani

JULY 30, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, an easy tweet sharing tool, and Maru, the box sliding cat, meows on kikolani.com. The Resources Mashup. Create a link building team in your organization – how everyone in your company can play a part in link building. Blogging / Writing.

Resources 127

Resources Mashup Tools WordPress 127

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. Rebecca Kelley , Search Marketing and Social Media Consultant : A social media marketer needs to be an active participant in the social media sphere. Browsers obviously mostly lurk.

Social Media 163

Social Media Marketing Consultant Communities 163

Laurel Papworth

JANUARY 11, 2012

Now that the customer has access to most of the same channels as companies, what happens when they decide to create anti-ads? Everyone from time to time has made a teensy little negative tweet on Twitter or status update on Facebook or some other online community against a company. But still, it works as an anti Ad.

Advertising 109

Advertising List Social Media Tourism 109

Buzz Marketing for Technology

JUNE 27, 2008

This includes the assignment of tasks with an open, constructivist foundation, where students push learning forward through active collaboration, problem-solving, investigation and discovery, creating meaning on their own terms. Software development companies are keen to make their product or service a nexus of attention.

Web 2.0 165

Web 2.0 Wiki Metadata Social Bookmarking 165

Kikolani

JULY 23, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, a new SEO blogging contest, and some creative sheep LED art on kikolani.com. The Resources Mashup. What could you sell from your blog – a brainstorming activity. Blogging / Writing. 1) The blog has over 8,000 subscribers.

Resources 129

Resources SEO GPL Mashup 129

Viper Chill

JANUARY 27, 2016

I’ll cover a little later why this kind of purchase not only makes sense for the company doing the acquiring, but makes a lot of sense for you as a potential startup founder as well. Although I only read the story yesterday – it was released less than 48 hours ago – the name of the company sounded awfully familiar.

Case Study 20

Case Study Study Startup How To 20

Writtent Blog

MAY 15, 2013

Rand Fishkin of SEOMoz has joked that we’re in the midst of a content arms race; companies across all industries have realized the power of custom content , and are actively competing to produce better-quality materials. For many companies, it’s no longer enough to blog three times a week and release a white paper once a quarter.

Curation 103

Curation Curata Content Mashup 103

Techipedia: Tamar Weinberg

JANUARY 14, 2009

4 Reasons Many Big Brands Downplay SEO : Why aren’t all Fortune 500 companies engaging in SEO? Jill Whalen has been active on forums and online communities for 10 years now. How Does a Company Dip its Toes in the Conversation? : If you’re new to social media, how do you engage as a company?

SEO 162

SEO Social Media Marketing Reputation 162

Buzz Marketing for Technology

JUNE 27, 2008

But since, the company has shifted gears and now offers Blastfeed as an enterprise filtering solution. As of today I have 82 active feeds and more get added every week, Five feeds?? Its an amazing intuitive product which lets u build mashups! It can filter by description, title, or category and offers some advanced XML options.

RSS 270

RSS Feed Feedly FeedBurner 270