Twitter Publishes 2023 Marketing Calendar to Assist with Campaign Planning
Social Media Today
JANUARY 27, 2023
Twitter's also shared an update on its total active user count.
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Social Media Today
JANUARY 27, 2023
Twitter's also shared an update on its total active user count.
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Social Media Strategies Summit
JANUARY 2, 2020
To get you inspired to create holistic social media campaigns, we’re sharing the top campaigns from 2019 that are already doing just that. #1 The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product. But the campaign didn’t end on social.
agora pulse
JUNE 13, 2020
Twitter seems so real-time that it’s hard to step back to see what you’ve done on the platform. Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Don’t count Twitter out. Luckily, you can choose from a variety of Twitter analytics tools to help you do this.
Keyhole.co
FEBRUARY 13, 2024
million monthly active users worldwide, Twitter is one of the favorite marketing platforms among brands. In this Twitter social listening guide, you’ll learn to detect your audience’s favorite trends, engagement patterns, and their perception of your brand. But first- Why do you need a Twitter social listening guide?
Social Media Today
FEBRUARY 3, 2020
Twitter has announced the winners of its annual 'Brand Bowl' which looks at the best performing Super Bowl campaigns based on tweet activity.
The Social Media Incubator
MAY 7, 2015
One quick glance at Audi Ireland’s Twitter activity recently could have had many in an uproar. Instead, the company is being praised by some for their most recent Twitter campaign that uses ‘ #WomenDrivers ‘ with images of crashed vehicles, parking mishaps, and more. photo courtesy of Flickr.
Sprout Social
AUGUST 17, 2022
Despite the name, “monitoring” is not a passive activity. This is especially true if you’re active on multiple networks. But doing so is easier said than done when you’re trying to track activity across multiple platforms. More importantly , brands must react to all of the above. The problem? Agorapulse.
Keyhole.co
APRIL 3, 2024
Did you know that Twitter, now rebranded as X, started as a minimalist platform for sharing short, 140-character messages? Understanding Twitter’s potential for business Kickstarting a Twitter marketing campaign is more than throwing tweets into the digital abyss and hoping for the best.
Sprout Social
MAY 26, 2022
This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. Why TikTok marketing campaigns are so valuable. How to plan, build and launch memorable TikTok marketing campaigns. onlineoptimism. Get to know your audience.
Keyhole.co
NOVEMBER 7, 2023
The challenge to engage effectively on Twitter goes beyond wit. This is where the value of Twitter hashtag analytics becomes priceless. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. However, this analytical approach is not merely about data aggregation.
Sprout Social
MARCH 15, 2021
Twitter is known for its always-changing trending topics. Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. How Twitter trending topics work. How Twitter trending topics work. Personalize your trend page.
Sherrilynne Starkie
DECEMBER 20, 2020
Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. You may have heard rumours that Twitter is dead and nobody uses it anymore. But, Twitter is alive and well in Canada.
Sprout Social
MARCH 21, 2019
Twitter is an excellent platform to engage with friends and follow your favorite industry experts. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. But there’s a good reason for it.
Ignite Social Media
FEBRUARY 13, 2024
The 2024 Super Bowl ads fell flat when it came to social media integration, a stark contrast from previous years where brands led real-time conversations and engagement on platforms like Twitter and Instagram. Need help with social activations/campaign ideas, or any other social media marketing support?
Convince & Convert
JUNE 7, 2017
As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Here are three successful ABM campaigns that show how reaching a small audience can have a big impact. B2B companies have an attention problem. Click To Tweet.
Sprout Social
SEPTEMBER 30, 2020
Twitter is one of the top platforms to keep up with the latest trends and conversations. You may already be using Twitter on a daily basis to follow your favorite brands and take part in trending conversations. But what about using Twitter for your business? Twitter sees 6,000 Tweets every second.
Mindjumpers
SEPTEMBER 13, 2012
The French vodka brand Grey Goose just launched an innovative social campaign to tell their brand story based on Instagram and Pinterest in order to drive awareness for the new Grey Goose Cherry Noir. Grey Goose has elegantly captured this trend with their new campaign. What do you think about the campaign?
Mindjumpers
AUGUST 2, 2010
So here’s a short checklist of how you can use social media to compliment your marketing activities. There is nothing worse than a company having or using one set of colours, fonts and pictures on their website, and another on their Twitter or Facebook profile.
Waxing UnLyrical
JUNE 1, 2011
So before we go any further, please know that this post is about a client campaign I’m working on. Second, I think it’s interesting from a “social media campaign in progress point of view; think of it as your little SM campaign petri dish. So here I go. A few months ago, I started working with USA for UNHCR.
Keyhole.co
MAY 29, 2023
billion monthly active users. The best thing you can do as a brand to be relatable, however, is to invest in unique social media campaigns that will have your clientele buzzing with excitement and talking with your brand. In this blog, we will look at 17 unique social media campaign examples to inspire your own. #1
Mindjumpers
SEPTEMBER 3, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Watch out for Danish start-up – bringing you a social work platform What To Include In a Social Media Policy » An Interactive YouTube Campaign By Tipp-Ex Posted by Sara Hansson Sep 3rd, 2010 Tweet YouTube advertising. We can’t get enough of it.
Mindjumpers
NOVEMBER 17, 2015
I’m one of these users living in Nigeria and I’ll tell you how we use the internet socially to push a campaign here in Nigeria. Social channels like Facebook, twitter, Instagram, Google Plus, LinkedIn, Youtube and some others come to mind as platforms that we use to make even the silliest thing go viral in a matter of minutes.
Mindjumpers
DECEMBER 4, 2015
Recently, the Prime Minister of India, Mr. Modi, pledged to bring about a digital wave in India, launching a campaign called Digital India. Here in India, Facebook is the most commonly used social media platform followed by Whatsapp, Google+ and Twitter. The Importance of Local Activation on Social Media: West Africa/Nigeria.
Ignite Social Media
NOVEMBER 9, 2016
Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. Also known as the anti-campaign, this approach especially appeals to brands with more cult-like followings. The Marketing-By-Not-Marketing Approach. Many brands aren’t that bold.
agora pulse
MAY 30, 2017
Don’t count Twitter out. In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. Whether you use Twitter for publishing, monitoring, or customer service, you need to measure your efforts. Here’s a handy list! Best of all?
Sprout Social
FEBRUARY 10, 2021
And how these brands approach the holiday offers marketers a powerful lesson in harnessing consumer insights to create culturally relevant campaigns. Brands like Gucci and Fendi are already rolling out their annual Chinese New Year marketing campaigns. Consider how Gucci leverages WeChat for its Lunar New Year campaigns.
The Realtime Report
JULY 11, 2012
The digital campaign is reaching beyond Burberry’s website to Facebook , Twitter , Google+ , YouTube , Instagram , Pinterest , and four Chinese social sites: Sina Weibo (a Twitter-like microblogging site), Douban (content site), Youku (video) and Kaixin001 (social). Instagram has a selection of campaign images.
Convince & Convert
OCTOBER 24, 2013
Following the trend of integrating social media with traditional ads , Volkswagen UK has introduced a new advertising campaign targeted at dog lovers. The campaign, which premiered during the UK’s X Factor on October 19, leverages a variety of cute dogs to showcase the company’s breadth of vehicles. They all have happy homes.
The Realtime Report
AUGUST 23, 2012
President Obama’s campaign has posted nearly four times as much content as challenger Mitt Romney’s campaign, and is active on nearly twice as many platforms, according to new research by the Pew Research Center’s Project for Excellence in Journalism. both campaigns averaged two posts per day on Facebook.
Sprout Social
OCTOBER 10, 2019
With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. Networking.
yMarketingMatters
FEBRUARY 26, 2014
, I am following up with an more in-depth look at Twitter and why your business should make use of this social media channel. There are about 1 billion registered Twitter users, with 241 million monthly active users. The average Twitter user has 208 followers. of monthly active users on Twitter.
Akamai Marketing
OCTOBER 30, 2012
The Case For Active Users as Social Media Community Managers. If they are already a social media user, chances ar they are personally active in the social media scene already. Here’s another example, during the recent tsunami warning in Hawaii, only one travel and tourism brand was active in the discussion: Starwood Hawaii .
Keyhole.co
SEPTEMBER 18, 2020
Learning how to get verified on Twitter will get you closer to building a credible brand online. The coveted Twitter blue check is indeed a status symbol as it indicates that a profile is authentic. Jump Links: What Types Of Accounts Does Twitter Verify? What Types Of Accounts Does Twitter Verify?
The Realtime Report
JULY 20, 2012
In a new campaign that incorporates NASCAR driver Kevin Harvick, Budweiser is building AR technology into its packaging and marketing materials to let fans create unique, engaging experiences around the brand. To see how the campaign works, check out this video: Learn how to Blip a Budweiser Blippable image from The Confluence on Vimeo.
Almost Savvy
JUNE 16, 2011
By now, most candidates for public office have figured out that incorporating social media into their campaigns is a critically important step. Much of how campaigns have been using social media amounts, at best, to a waste of people’s time and attention, and, at worst, to relentlessly spamming your friends.
Firebelly
NOVEMBER 7, 2013
So far Twitter has had no problem attracting users from the marketing world. “Twitter needs not only to develop additional marketing opportunities but also to provide tools, best practices, and advice to help marketers get the most out of its platform.” ” Blog Social Media Marketing Twitter' .”
Keyhole.co
DECEMBER 7, 2022
There are several reasons why Twitter is a valuable tool for any marketer. Marketers are always looking for what’s happening in their niche, and Twitter is an easy way to keep tabs on things. In many ways, Twitter is like a digital business card. Twitter has almost 450 million monthly active users.
The Realtime Report
JUNE 10, 2014
It’s the latest craze on Twitter: users hide cash, tweet clues about where to find it, and then leave instructions for the finders to “pay it forward.” One Chicago Twitter user posted: “What a great thing you are doing.” ” So what does all this mean for brands?
Waxing UnLyrical
APRIL 13, 2016
81% of professionals who have launched at least one influencer campaign found influencer engagement to be effective. A 2014 Influencer Marketing status report states that the challenges in influencer marketing include: Identifying relevant influencers for a brand and campaign (61%). How many active followers do they have?
Devumi
NOVEMBER 14, 2014
It’s mid-November, your social media holiday campaign planning has to start now. A solid social media holiday campaign plan is an essential, and I’m going to take you through a few tips you’ll need. Building your social media holiday campaign. This social media holiday activity can include: reading reviews.
Socialmedia.biz
OCTOBER 15, 2018
The Best Twitter Thread Practices! Yes, Twitter threads are great! They also expect responses to their activity the way you do. Never create a Twitter thread with tweets not related by a common context. Twitter Polls. Twitter polls are some of the best ways to keep the audience engaged with your brand.
Convince & Convert
MAY 10, 2013
This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. The Social Activator.
Social Media Strategies Summit
MAY 27, 2022
Track your time for at least a week and figure out what social media activities take the most of your time. Make a list of repeat activities you perform daily and write down the time spent on each. Add a column for the time you’d ideally like to spend on these activities. Create Twitter Lists. Create a Content Calendar.
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