Hootsuite

FEBRUARY 7, 2024

While social SEO is the content discovery darling of the moment, the truth is that hashtags are not going away anytime soon. From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. What are hashtag analytics?

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Hashtag Analytics Tools HootSuite 91

Sprout Social

FEBRUARY 7, 2024

Are you consistently creating on TikTok without getting the views or engagement you’d like? To make your videos more engaging, check out these TikTok video ideas. Since many social users have learned to spot and scroll past ads quickly, your target audience may not engage with a Promoted video as eagerly as organic content.

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Overview Campaign Cost Organization 110

Keyhole.co

FEBRUARY 8, 2024

This trend is expected to continue into 2024. This blog post is your guide to the key influencer marketing KPIs you need to track in 2024. Top 8 influencer marketing metrics to measure in 2024 Once you’ve set your business goals for 2024, your influencer marketing metrics should also focus on achieving those goals.

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Metrics Influencer Sentiment ROI 52

Ignite Social Media

FEBRUARY 13, 2024

The 2024 Super Bowl ads fell flat when it came to social media integration, a stark contrast from previous years where brands led real-time conversations and engagement on platforms like Twitter and Instagram. Even without driving engagement themselves, brands can still learn from online conversations to improve future marketing.

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Analysis Hashtag Sports eBook 158

Keyhole.co

DECEMBER 15, 2023

So, running engaging campaigns can be daunting. But with an extensive online presence, many big brands convert their online reach into actionable engagement. Top 7 Mentionlytics alternatives for 2024 Let’s look at some social media monitoring tools you can use as alternatives to Mentionlytics.

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Sentiment Price Analysis HootSuite 52

Keyhole.co

APRIL 30, 2024

Importance of monitoring YouTube tools Analyzing your video’s audience engagement is vital for channel growth and expansion. Does engagement spike when you post less frequently? Once you identify content patterns that drive higher engagement, you can optimize your strategy to create more of what viewers want to see.

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Keyhole.co

MARCH 28, 2024

And when it comes to this, consider leveraging LinkedIn hashtag analytics. Don’t worry—This page covers everything you should know about LinkedIn hashtag analytics. Read on to learn the following: What LinkedIn SEO entails; What LinkedIn hashtag analytics is and how it works; and, How to leverage hashtag analytics for LinkedIn SEO.

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Hashtag LinkedIn Analytics SEO 52

Sprout Social

JANUARY 24, 2024

Audience engagement The Q3 Pulse Survey showed 68% of marketers track social media engagement metrics (likes, shares and comments) and 19% look to user-generated content related to their brand or products to measure the effectiveness of influencer marketing campaigns. You can view metrics like positive sentiment and total engagement.

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Metrics Influencer Marketing Survey 93

Keyhole.co

DECEMBER 13, 2023

Top 7 Mention alternatives for 2024 Here is a list of social monitoring platforms that work as great alternatives to Mention. The tool helps brands understand their most successful posts, what people are engaging with, and how the competition is faring. It also offers market research tools and helps with customer engagement.

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HootSuite Price Sentiment Social Media Management 52

Sprout Social

FEBRUARY 1, 2024

Streamline your reporting Most Facebook publishing tools give you access to your posts’ analytics, which provides you with key data for metrics like reach, engagement rate, and more. The post 12 Facebook publishing tools for your brand in 2024 appeared first on Sprout Social. Paid plans start at $26/month.

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Publishing Tools Brands Facebook 90

Keyhole.co

DECEMBER 19, 2023

Consistent engagement One of the secrets to Instagram success is maintaining a consistent presence. By scheduling your posts, you can ensure a regular flow of content that keeps your followers engaged. You’ll then be prompted to upload your images or videos, add captions, and even include hashtags.

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Instagram How To Hashtag Publishing 59

Keyhole.co

MARCH 20, 2024

Track hashtags, keep an eye on your competitors, and optimize your LinkedIn strategy with the help of Keyhole’s real-time analytics and reports. Try Keyhole for free Related Articles: LinkedIn Engagement Rate: How to calculate it? What is a good engagement rate on LinkedIn? Looking to give your B2B marketing a boost?

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LinkedIn Tools B2B Price 52

Keyhole.co

APRIL 30, 2024

Yet, views and engagements don’t increase, and leads don’t roll in. Hashtags And other crucial TikTok analytics metrics. For example: Imagine you notice that your TikTok engagement rate is constantly declining. The “dullness” virus may have infected your posts, or it may be the “irrelevance” disease affecting your hashtags.

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How To Hashtag Meme Trends 52

Sprout Social

APRIL 29, 2024

Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. According to The 2024 Influencer Marketing Report almost half of all consumers make purchases at least once a month because of influencer posts.

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Influencer Instagram Brands Fashion 96

Hootsuite

FEBRUARY 24, 2023

18, 2024, or at the end of their contract, whichever comes sooner. It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. 18, 2024 , but some users will lose access before then. 18, 2024 , but some users will lose access before then. 1 Social Media Tool Create.

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HootSuite Social Media Management Tumblr Hashtag 83

Keyhole.co

MARCH 24, 2024

The regular contests create excitement, spreading brand awareness and driving increased engagement to the posts. The videos are so engaging that you won’t be able to stop scrolling on their feed, even if you don’t plan to book a trip anytime soon. The follower count also saw a steep downward curve in March 2024.

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Communities Social Media Strategy UGC 59

Hootsuite

NOVEMBER 7, 2023

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. Find opportunities for authentic engagement. 14 best social listening tools for 2024 There are a lot of options out there. Here are our top social listening tools picks for 2024.

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Brand Monitoring Tools HootSuite Brands 98

Keyhole.co

FEBRUARY 13, 2024

In this Twitter social listening guide, you’ll learn to detect your audience’s favorite trends, engagement patterns, and their perception of your brand. Being a community-based platform, Twitter audiences collectively engage with trend-based content they like and relate to. For that, you must identify the right keywords and hashtags.

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Twitter Sentiment Microblogging Hashtag 59

Sprout Social

APRIL 29, 2024

Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. According to The 2024 Influencer Marketing Report almost half of all consumers make purchases at least once a month because of influencer posts.

Influencer 61

Influencer Instagram Brands Fashion 61

Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. When you do, your brand’s message resonates with an already engaged audience. It’s also important to align influencer activities with platforms that drive high engagement and conversion rates. Take Pipedrive, for example.

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Influencer Marketing Collaboration ROI 99

Keyhole.co

APRIL 3, 2024

Businesses, particularly those in the B2B sector, find it an invaluable tool for connecting with their audience, driving engagement, and sharing industry insights. This shift has made X a central hub for digital tactics aimed at tapping into a vibrant and engaged user base.

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Strategy Twitter Tips Marketing 52

Keyhole.co

FEBRUARY 20, 2024

By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape. Trendspotting made easy Instagram is a trendsetter platform, and social listening allows you to stay updated on the latest trends, hashtags, and conversations within your industry.

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Instagram Sentiment Reputation Hashtag 52

Keyhole.co

APRIL 23, 2024

Read till the end to create professional-looking Reels that maximize screen space and engagement. Ever wonder how to create engaging content and connect with your target audience? The best Instagram Reel dimensions and aspect ratio in 2024 Here are the ideal Instagram Reel sizes and aspect ratios for 2024.

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Overview Instagram How To Feed 52

Hootsuite

MAY 6, 2024

This can include direct messages , public comments, comments on social ads, questions, @mentions, hashtags, and social customer service requests. The 14 best social inbox tools for 2024 1. That said, it could be a useful tool for those focused primarily on managing public engagement. Messages are delayed by up to two hours.

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Tools HootSuite Team Social Media 82

Sprout Social

JANUARY 23, 2024

But strategic hashtagging helps you address this challenge. Hashtags on Facebook help you categorize your content and make it easier for users to find your posts. In this post, we take a deep dive into the world of Facebook hashtags. We show you how to use hashtags on Facebook and how your business can benefit from them.

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Hashtag Facebook Fashion Trends 115

Hootsuite

JANUARY 10, 2024

Read on for our master list of the best AI marketing tools for 2024. 25 best AI marketing tools for 2024 A quick caveat before we dive into our list of the best AI marketing tools for 2024: the “best” software for you is going to be totally dependent on your social media goals. AI hashtag generator.

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Tools HootSuite Price Marketing 99

Keyhole.co

JANUARY 19, 2024

As we look into 2024, it’s clear that the world of fashion, technology, and lifestyle is in for some exciting shifts. We will explore the potential trends that could dominate 2024. The Top 10 trends we see for 2024 will cover various topics, from educational content to beauty and wellness.

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Trends Hashtag Fashion Energy 59

Hootsuite

JANUARY 2, 2024

We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024. Engagement rate: How many people engage with your content vs. how many people see it. Engage with your audience Remember that social media is not a simple broadcast platform. Social media growth reached a new high in 2023, with 4.88

Social Media 105

Social Media Strategy HootSuite Hubspot 105

Keyhole.co

JANUARY 17, 2024

Keyword monitoring Track specific keywords, hashtags, and phrases relevant to your brand, industry, or any related topic to uncover important conversations. Campaign effectiveness evaluation Assess the impact of marketing campaigns in real time, allowing for adjustments to optimize ongoing campaigns for maximum engagement and effectiveness.

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Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

FEBRUARY 3, 2024

another social media platform less conducive to this type of content) generated an impressive amount of engagement, with over 200 comments and 170 reactions. Leverage heatmaps and social media analytics to find which topics do well and how customers engage you with your content. That’s to say, it can help you with brand monitoring.

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Social Media How To Metrics Sentiment 59

Keyhole.co

MARCH 6, 2024

Most people already know how to check engagement metrics like comments, likes, dislikes, shares, etc. Still, monitoring your brand mentions goes beyond just names, so you should also keep an eye on the use of brand-relevant keywords and hashtags. But there’s even more to it.

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Sentiment Analysis Marketing Press Release 52

Sprout Social

FEBRUARY 22, 2024

In this article, we’ve compiled a list of 8 outstanding influencer analytics tools to help you discover niche influencers and optimize your campaign strategy in 2024. What to look for in an influencer analytics tool Influencer data analytics isn’t just about a creator’s engagement rate. What is an influencer analytics tool?

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ROI Analytics Influencer Campaign 99

Keyhole.co

DECEMBER 18, 2023

Some other features include: Hashtag analysis Competitor tracking Social media audits Social listening While these are some excellent features, Rival IQ has its downsides: The analytics are mostly limited to engagement metrics. Top 7 Rival IQ alternatives for 2024 Here are some of the best Rival IQ alternatives you can look into: 1.

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Price Hashtag Analysis Sentiment 52

Hootsuite

JANUARY 24, 2024

These templates help streamline communication and ensure a consistent and efficient approach to addressing inquiries, comments, reviews, and other forms of engagement on social media. They allow marketers to respond quickly and efficiently, especially during peak engagement times. Check out the 6 best customer service tools for 2024.

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Template Templates Social Media HootSuite 101

Keyhole.co

DECEMBER 12, 2023

Brand 24: A brief review Brand24 allows you to monitor and analyze online conversations and engage in discussions relevant to your brand. Top 7 Brand24 Alternatives For 2024 Here are some of the best Brand24 alternatives worth your attention: 1. You can create comprehensive reports on your social media performance.

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Sentiment HootSuite Price Analysis 52

Sprout Social

MAY 3, 2022

Cannabis community and culture are thriving and will continue to do so, especially seeing as how the cannabis industry is expected to be worth over $60 billion by 2024 , and support for federal legalization is at an all-time high (68%). Now more than ever, brands are fighting for higher visibility amongst cannabis consumers.

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Social Media Brands Content Guidelines 84

Oktopost

APRIL 2, 2020

billion (USD) by 2024. Or, you can do a deep dive to not only learn what channels are most active, but the kinds of posts that work best, the time of day where your posts get the most engagement, and even the kinds of images or videos are working best (assuming you’re not getting more out of text-only posts). .

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Report Social Media Tools ROI 126