The State of Social Media Marketing – Summary of Annual Survey Report (Part 2)

Mindjumpers

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles.

The State of Social Media Marketing– Annual Survey Report

Mindjumpers

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey.

Trending Sources

2012 Social Media Marketing Industry Report

Mindjumpers

Tweet Recently, a report called “How Marketers Are Using Social Media To Grow Their Businesses” was released by Social Media Examiner. The report uncovers the “who, what, where, when and why” of social media marketing. >> Download the report here.

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Social Commerce IQ 2012 [Report]

Mindjumpers

The most recent report from 8th Bridge provides an overview and trend evaluation of the most recent state of Social Commerce. Customer Survey. A survey among 1,819 U.S. 43 % of survey participants have asked their Facebook friends for advice before buying a product.

Millennials On Mobile, Social Media [Report]

The Realtime Report

adults to feel that social media sites are very important for finding information about news and current events, according to a new report from Scarborough Research. A few highlights from the report: 60% of respondents had visited a friend’s page or profile during the previous 30 days.

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An Online Business Survey and A Good Example

Small Business Mavericks

Copyblogger has done it again; giving us the 2015 Cost of Online Business Report by Demian Farnworth and giving us some good examples of how the same basic information can be presented in various ways for maximum impact. The report itself is interesting because it includes the results of a survey conducted on businesses operating online. More than a fourth of those in the survey identify as Small Business Owner, and the biggest challenge is seen as generating traffic.

Social Media and Leadership Survey Results

SocialFish

We will be sharing the results of our Social Media and Leadership Survey TODAY, Tuesday October 16 at a workshop in Washington, DC. If you can’t make the event, please contact jamienotter[at]gmail.com if you’d like to receive the survey results report in due course.

Survey: Pinterest a Great Source of Links for Publishers. What Types of Sites Get the Most Links?

Adam Sherk

Lately I’ve been noticing some impressive Pinterest link counts in the linking domains report under “Links to Your Sites.” The surveyed group includes the magazine sites in my Pinterest traffic survey plus quite a few more that we work with at Define Media Group.

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Working to build scientific communities? Please take the AAAS State of Scientific Community Management Survey

SocialFish

The folks over at the American Association for the Advancement of Science (AAAS) are currently running a survey to determine what community management within science looks like.

Introducing the 2016 State of Social Marketing Report

Simply Measured

I’m excited to share with you our 2016 State of Social Marketing Report. This report incorporates a survey of social marketers, industry reports, and original research about the top brands in the world and how they’re using each social network.

2016 State of Community Management Survey – We need YOU

SocialFish

The Community Roundtable have launched their annual State of Community Management research survey. The survey will take 20-25 minutes to complete and includes a worksheet to help gather data ahead of time. START THE SURVEY HERE.

The Biggest Contradictions in the 2017 State of Social Marketing Report

Simply Measured

Today we hosted a webinar unveiling the results from our 2017 State of Social Marketing Report. With responses from nearly 3,000 social marketers from 111 countries, this was our biggest report to date.

Full Case Study Report from GiveToTheMax Day

SocialFish

Well the Case Foundation, one of the event partners, has just released a full report on the giving day: “Giving contests are becoming an increasingly common tool for cities and regions to increase donations to nonprofits. Download the full report here [PDF].

Survey of 100 Inbound Marketers: 73% Say Their #1 Blog Metric Is…

Writtent Blog

According to the survey results, most inbound marketers not only create content, but they do so every week. For example, HubSpot’s State of Inbound Report found that “82% of marketers who blog daily acquired a customer using their blog, as opposed to 57% of marketers who blog monthly”.

In-House Counsel Use of Social Media Survey: An Interview With Greentarget’s John Corey

Myrland Marketing

The long-anticipated 2013 In-House Counsel Use of Social Media Survey conducted by Inside Counsel , Greentarget and Zeughauser Group was released today. In another blog post today, titled Summarized: The 2013 New Media Engagement Survey , I provided a quick overview of the survey.

The Future of Social Media (And How to Prepare For It): The State of Social Media 2016 Report

Buffer Social

To better understand how social media marketing is changing, we collected data from over 1,200 marketers to create the State of Social Media 2016 report. The report shows us how marketers, from businesses of all sizes are approaching social media marketing.

The Individual Donor Benchmark Report is Out!

SocialFish

Third Space Studio in collaboration with BC/DC Ideas, has released the third annual Individual Donor Benchmark Report , the results of a nationwide survey collecting fundraising data for small and medium nonprofits. The post The Individual Donor Benchmark Report is Out!

2013 State of Community Management Report Stresses Importance of Community Managers

SocialFish

So I was super excited to get a peek at the first report of the Community Roundtable’s 2013 State of Community Management yesterday and even more excited to see that it contains some great findings that should hopefully help show businesses that community management DOES matter.

All Polls and Surveys Are Not Equal

Geoff Livingston

In Washington, polls and surveys drive policy decisions, particularly around campaign season. However, several online polls and surveys last week did produce highly questionable results, and in once case, was outed as a hoax tarnishing the Microsoft Explorer brand.

The 2013 State of Community Management Survey

SocialFish

Each year, The Community Roundtable , a peer network of social business professionals (I’m a member), does a really great report on the state of community management. If the answer to these questions is yes, hop over to their site, download the survey workbook then take the survey.

Report: Managing personal relationships online

Sherrilynne Starkie

This is the finding of a report published this week by Rogers (client). Apparently, Canadians like to use of technology to manage their personal relationships. So much so they tend not to worry about family due to technology advances helping to keep people connected.

4 Things to Expect from the 2017 State of Social Marketing Report

Simply Measured

We are eagerly preparing for the release of our 2017 State of Social Marketing Report. Here are four changes we’ve made to this year’s report. Our 2017 report reflects the experiences of marketers from all over the world. Nearly 2,800 social media marketing professionals from 111 countries responded to our survey, giving us a greater, global perspective of our industry. This is by far our biggest report to date.

REPORT: As Facebook’s Algorithm Changes, How Brands Use the Network

Simply Measured

Last week, we published our second annual State of Social Marketing Report , a 46-page study that includes a survey of 350 social marketers and a deep dive into brand activity on the major social networks. Download the Full Report.

4 Brand-Changing Lessons from the 2016 Social Media Marketing Industry Report

Simply Measured

Social Media Examiner ‘s 2016 Social Media Marketing Industry Report is always a highlight of the savvy social marketer’s year. This report found that most marketers with less than 12 months of experience spend five or fewer hours per week on social marketing.

[DATA] Social Business Benchmarking Report

SocialFish

I’m a member of the Society for New Communications Research (SNCR) and they have just posted preliminary results of the Social Business Benchmarking Survey, conducted with the Leaders Network run by Vanessa DiMauro, whom you may know as a fellow contributor with me on Social Business News.

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Google Analytics Unveils a Set of Social Reports

Mindjumpers

Therefore, Google has recently released a new set of Social Reports within Google Analytics. The new Social Reports will be available from a new “social” tab, when you log in to Google Analytics. The State of Social Media Marketing– Annual Survey Report.

16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity SMM

First, all of these numbers seem a tad high; other (fairly) recent research has reported that 55% of small businesses have blogs but just 31% of Fortune 500 enterprises do. 86% of B2B companies surveyed are currently blogging, along with 77% of B2C companies. The CMO Survey ).

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How to Meet Your Consumers’ Social Media Expectations

Mindjumpers

In a recent report from Get Satisfaction , the expectations of this so-called 2nd generation of social media consumers versus the actions of brands have been sized and measured to give a status of how brands navigate in the landscape of social networks.

47 Superb Social Media Marketing Stats and Facts

Webbiquity SMM

Image credit: The CMO Survey. The CMO Survey ). Then again—a recent survey found 46% of CFOs admitted to making important decisions based only on instinct. ( The CMO Survey ). The CMO Survey ).

MUST READ new Pew survey about groups on the internet

SocialFish

There is a brand new Pew Internet Research survey out called The Social Side of the Internet which is all about the impact of the internet on GROUP-FORMING. Check out the report here.

88% of Digital Marketers Consider Realtime Marketing Critical To Their Efforts

The Realtime Report

Three-quarters of marketers are using realtime marketing, and 41% have included realtime marketing in their 2014 budgets, according to a new survey from realtime web personalization platform Evergage.

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television. Their free reports are a great starting point and definitely worth using. 22) Social Report.

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How Advertisers Are Using Facebook Ads [Infographic]

Mindjumpers

Tweet Social Fresh recently published an infographic with highlights from their Facebook Advertising Report , which is the result of a survey completed by 347 Facebook advertisers. The 30% of the respondents that point their ads off of Facebook reported a 50% higher cost per click.

What Motivates People to Share on Facebook? (Infographics)

SocialTimes Facebook

Content marketing agency Fractl surveyed more than 2,000 Facebook users to uncover the motivation behind their sharing habits. Check out the full report for more data on how carefully people curate the content they share and how image plays into what people share.

Companies Are Data-Rich and Insight-Poor [Report]

Mindjumpers

The report Data-Rich and Insight-Poor Marketers Planning to Turn Information Into Intelligence in 2013 Survey Report by Infogroup Targeting Solutions and Yesmail Interactive states that consumers are overwhelmed by the amounts of messages.

Survey: Twitter Less than 1% of Traffic to Newspapers and.

Adam Sherk

The surveyed group included a mix of sites covering general and breaking news as well as specific topics such as lifestyle, sports or entertainment. Among the surveyed sites the highest Twitter percentage was 2.9% Among the sites surveyed the figures ranged from 30-60%.

Pew Research Survey: Findings on Search Engines, Social Networks.

Adam Sherk

Yahoo and Google were among the most frequently mentioned websites for online news, indicating that users see them as sources for news (be it original reporting or aggregation) and not just search vehicles.

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9 Takeaways from SME’s 2013 Social Media Marketing Report

Writtent Blog

Well, you’re in luck, because the Social Media Examiner just released their annual report, the 2013 Social Media Marketing Industry Report , and we’ve analyzed key takeaways from their survey of over 3,000 marketers that made the biggest impression.

Read the 2013 Speaker Report

SocialFish

On the Avectra blog , Deirdre Reid gives us an interesting summary of the new 2013 Speaker Report by Tagoras and Velvet Chainsaw. The report says, “Speakers who have a strong Web presence (often buoyed by book publication and social media activity)” have an edge over others.

SMBs go for content marketing, social and email marketing: report

Social Email Marketing

Digital Marketing Survey”, Vocus and Inc. In the “2013 Inc. share their findings on the “state of digital marketing for SMBs” Email marketing plays an important role and, although the website still reigns, the more connected and integrated digital marketing mix becomes apparent.