Convince & Convert

JUNE 24, 2010

I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials. The same is true in social media. But, I’m not.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Social Media Network Marketing

MAY 31, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. What People Have To Say About Pervara - Social Med. Unported License.

Social Media 62

Social Media Social CRM Reputation Widget 62

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. Perhaps the better question is: How can you tell them your story? Why Am I sharing This?

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

AUGUST 11, 2010

I will continue to have the same clients, and perform the same social media strategic planning and coaching services that I do today. It’s a fair question, as perhaps a more obvious switch – given my occupation – would have been to NYC, Austin, or some such. .&# The blog will remain the same. Definitely.

Social Media 115

Social Media Strategy Travel Team 115

Convince & Convert

APRIL 13, 2010

While it pre-dates the Internet (and commercial air travel, ATMs, competitive eating, Red Bull and a lot of other stuff we take for granted), its core premise serves as the foundation for social media effectiveness. More to the point, oughtn't authors of social media marketing books stray away from writing such books?

Social Media 112

Social Media Strategy Influencer Education 112

Hootsuite

JANUARY 24, 2024

Picture this: You’re in the middle of a social media crisis (oh no!), All you and your team need to do is grab a social media customer service template and hit Reply All. Even if you’re not in crisis mode, templated responses or messages can save you tons of time and improve your social media customer service.

Template 101

Template Templates Social Media HootSuite 101

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. First, figure out how you’re going to be social, and then worry about how you’re going to do social. Create a social media steering group (cross-functional) for your company. Stelzner on Vimeo.

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox?

Consultant 121

Consultant Social CRM MySpace Social Media 121

Convince & Convert

FEBRUARY 5, 2010

Changed the sharing tools to incorporate Sexy Bookmarks plug-in (Michael Stelzner at Social Media Examiner turned me on to it). The big question is about the search box- does it require that prominent a placement? link] Social Business Bank Option 1. No question! We’ve added Disqus as the commenting system.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

MAY 25, 2010

This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail?

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

OCTOBER 15, 2015

If a customer is engaging with you because of a problem, question, wrong service, or faulty product, they are probably not feeling much like a beam of sunshine. Properly Sync Social. Mobile customer service is in the spotlight lately, and your customers often defer to social channels when seeking resolution via mobile devices.

Tools 60

Tools Marketing Engagement Education 60

agora pulse

OCTOBER 28, 2020

Using native tools well enough but intrigued by a social media management solution? Read on for solid reasons why it might be time to ditch the native tools and go with a social media scheduling tool. So, you can do basic social media management using native apps. Social media dashboard vs. native tools.

Social Media Management 105

Social Media Management Tools Social Media Aggregator 105

Keyhole.co

JULY 9, 2023

We bet whenever the social media management topic arises, Hootsuite is the first name that pops up. It is a legacy platform that was one of the first to cater to the ever-changing social media dynamics. Social media marketing is an indispensable tool for both elite and common businesses and individuals.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

SEPTEMBER 8, 2010

Apparently, once we were given the opportunity to completely screw up our own Web pages, we decided that maybe we were better off if social networks removed some of the sources of our own visual and layout demise. Further, mobile users actually spend more time on Facebook, not less. The tools of social media always change.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

The Realtime Report

DECEMBER 10, 2012

A new study by CRM analyst Ashley Verrill revealed that many of these tweets go unanswered — over the course of 4 weeks, brands responded to only 14% of the tweets sent. The “Social Customer Service Race” Study. The questions fell into 5 categories: Urgent, or I need help right this second.

Brands 193

Brands Twitter Study Social CRM 193

Oktopost

JULY 27, 2021

With more and more customers using mobile or voice search, having websites, content, and ads optimized for both offers new sources of motivated leads. Your content should educate and engage with potential customers, giving them solutions to their problems and answers to questions they didn’t even ask yet. Conclusion.

B2B 118

B2B Marketing SEO Engineering 118

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. That’s why brands go to great lengths to humanize themselves on the social Web. The real shift is in how we define friendship.

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

APRIL 8, 2010

For now, I think it’s a highly mobile DVD player, game machine, Kindle, iPod, email appliance, and Web surfing device. I’d love to hear your thoughts if you’ve got an iPad, and I’d be happy to answer any questions you have. Leave them in the comments and we’ll discuss.

iPad 136

iPad Content iPhone Wireless 136

Sprout Social

SEPTEMBER 20, 2016

With online marketing, that attraction is likely due to your social media profiles and the content you put out. This policy makes sure that you know you are not allowed to sell customer’s information and informs you on question restrictions. You can also choose if you would like your ad to appear on mobile, desktop or both.

Facebook 40

Facebook How To Policies Social CRM 40

Sprout Social

DECEMBER 20, 2022

If you feel like posting, replying to followers and manually generating reports on every social media account you own is too much, we agree. The good news is that with social media automation tools, repetitive or manual tasks that took you hours are now done within a few minutes. Sprout Social. Customer care.

Social Media 97

Social Media Tools Sentiment Small Business 97

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Convince & Convert

SEPTEMBER 2, 2010

As my co-author Amber Naslund put it once “with social media, my relationships aren’t bound by geography or circumstance.&# The ability to make or consume social media from an array of mobile devices increases the convenience factor (and the pressure on my wi-fi router) immensely.

Social Media 153

Social Media Strategy Consultant Social CRM 153

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.

Social Media 200

Social Media Tools Strategy Tips 200

Convince & Convert

JUNE 23, 2010

It is uni-directional, as static as a physical newspaper, and it assumes the company seeking quality answers is asking the right questions. Effective crowdsourcing delivers exactly this and it can super-charge your social media efforts along the way. This is where crowdsourcing comes in.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. Really, what is social media from the brand perspective but email 2.0?

CoTweet 116

CoTweet CoTweet Analysis Consultant 116

Convince & Convert

JUNE 16, 2010

And exceptional businesses are realizing tangible, meaningful outcomes using social media & mobile marketing. Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. They looked at their own scenario for answers.

Social Media 119

Social Media Strategy Mobile Consultant 119