The Realtime Report

OCTOBER 17, 2012

Four Seasons Hotels and Resorts’ recently launched a new campaign – with a heavy focus on social media – targeting couples worldwide who are seeking a romantic getaway. ”The Spark” campaign includes a microsite, Facebook application, Twitter, Instagram, Pinterest and Facebook engagement advertising.

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Campaign Hotels Social Media Travel 170

Techipedia: Tamar Weinberg

MARCH 4, 2010

Did you know that there are other hotels beyond the Hyatts, the Hiltons, the Omnis, the Sheratons, and the Marriotts of the world in NYC? When you go to a conference in Manhattan, you probably seek out hotels that you’ve also heard of. How does one small hotel possibly compete with these hotel franchises?

Hotels 245

Hotels Social Media Communities Discount 245

Firebelly

NOVEMBER 15, 2012

Everyone has their travel horror story to share — the obnoxious front desk clerk, flight delays, or whatever form of unexpected aggravation. Worse, I somehow lost my credit card between the airport and the hotel. The clerk wouldn’t let me check-in, citing hotel policy. No exceptions, she said. Ask for Jim.”

Social Media 241

Social Media Hotels Retail Airlines 241

The Realtime Report

MARCH 25, 2014

Out of websites in 33 industries, social media sites provide the least satisfying experience, according to the American Customer Satisfaction Index’s (ACSI) first-ever website benchmark. out of 100; social media websites rank at the bottom of the barrel with an average of 68. Internet Travel 77. Social Media 68.

Sites 177

Sites Social Media Insurance Airlines 177

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases.

Travel 40

Travel Class Social Media Hotels 40

Mindjumpers

JULY 23, 2010

It is no surprise that the competitive power of a hotel lies within its service. It is from the level of service that a hotel derives customer loyalty and traditional word-of-mouth marketing spread. By engaging in social media and the possibilities that are available through Web 2.0, And that goes for hotels as well.

Hotels 196

Hotels Engagement Social Media Web 2.0 196

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Download our free social media strategy template to help develop a plan with more ease and speed. Altering existing strategies can be difficult, too. Identify: One or Two Primary Audiences.

Template 52

Template Templates Examples Social Media 52

Waxing UnLyrical

APRIL 12, 2013

I’m talking about that moment when your social media and real worlds collide. I left last Thursday morning for Social Slam , via a direct flight from Dulles to Knoxville. Then she asked if I would participate in some kind of survey they were doing of travelers. Leaving on a jet plane. That was The Moment.

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Social Media Survey Hotels Travel 225

Sprout Social

MAY 8, 2023

Consumer Goods Hospitality Media Nonprofit Restaurants Schools & Education Travel & Tourism How to find your own best times to post on social media How Sprout gathered the data Find your best times to post with Sprout Best Times to Post on TikTok Best times to post on TikTok: Tuesdays from 2 to 6 p.m.

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Tourism Travel Education Engagement 103

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Eye for Travel : San Francisco, CA (April 24-27 2017).

Travel 47

Travel Conference Tourism Hotels 47

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Eye for Travel : San Francisco, CA (April 9-10 2018).

Travel 40

Travel Conference Tourism Forums 40

Janet Fouts

SEPTEMBER 17, 2012

I just got back from a trip to Atlanta where I did some training on social media with a group of fortune 50 corporate travel partners for a major banking institution. I knew a bit about Art, and being a social media geek I looked him up on Twitter as well as the restaurant. Gosh, really? What’d I do?

Storify 128

Storify Twitter Hotels Travel 128

Waxing UnLyrical

APRIL 16, 2011

So heavy of heart, frantic of furrowed brow, and voluminously vexed, I made my way to the hotel shuttle that was waiting to cart me to a Hilton-full of traveling Orgonians (that’s not a typo, that’s how they pronounce “Oregonians,&# ask Mo Sherifdeen ). Image: elessar_nicki via Flickr, CC 2.0. Seriously, United?!

iPhone 140

iPhone Travel Insurance Hotels 140

Hootsuite

JUNE 21, 2023

Use these inspiring ideas to come up with a username that’s perfect for sharing your travels on the app. jongraz Replying to @Everydayglammom may this do for your day what it has done for mine ♬ original sound – Jonathan It’s also a good idea to be consistent with your username across social media platforms.

Travel 103

Travel HootSuite Insurance Hotels 103

Sprout Social

FEBRUARY 21, 2019

If you’re using social media solely to promote your business, then you’re missing out on a whole other facet of the channel. Utilizing social media listening tools will help your brand improve in many different ways, including product development and industry tracking. Value of social listening on Twitter.

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Twitter Sentiment Hotels Influencer 74

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

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Cymfony Social Media Tools SM2 152

Sprout Social

NOVEMBER 16, 2020

The infamous hotel industry disruptor was now facing a devastating disruption of its own. Suspended travel, shelter-in-place and strict social distancing cost them $1 billion in canceled bookings—a loss that left them no choice but to postpone their long-awaited IPO plans, and cut their staff by almost 2,000 employees.

Travel 118

Travel Hosting Committee Hotels 118

Talkwalker SM

JULY 28, 2016

Here are 5 great examples of hashtag campaigns from the hospitality industry that will inspire your social media strategy. LifeWellTravelled: Cathay Pacific sets the travel tone. Screenshot from the Facebook account of Brooke Savard, creator of the popular World of Wanderlust travel blog.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Pixlee

APRIL 19, 2021

Drumming up engagement for your brand with a social media contest is possibly one of the most tried-and-true methods marketers have at their disposal. Importance of Social Media for Promotion. Social media has become a fixture of the digital age. Social media is incredibly engagement-friendly.

Social Media 58

Social Media UGC Hashtag Privacy 58

Justin Levy

APRIL 22, 2014

There are check-ins at other gyms, as well, from when I traveled back to Connecticut for Thanksgiving or to places such as Las Vegas or San Diego for conferences. You don’t have to share the update with Twitter and Facebook (I don’t) but the check-ins will start to be a virtual cheering section for you as you hit new streaks.

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Foursquare Delicious Hotels Travel 244

Tweaklibrary

JUNE 6, 2021

When traveling to your dream destination, we all make a big checklist of things we need to carry. Reasons For Using VPN While Traveling. Now that you have a fair idea of what a VPN is and how it works, here are some reasons for choosing a VPN when traveling. The same could happen when you try to book hotel rooms abroad.

Travel 20

Travel Banking Hotels Flipboard 20

Sprout Social

AUGUST 1, 2019

It includes listings management, social media and search visibility and review marketing and generation strategies as well, but review management is a key element. As a consumer, you know how many places you can find them: formalized on TripAdvisor, posted about on Twitter or talked about in a blog post.

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Review Strategy Hotels Survey 99

Convince & Convert

AUGUST 3, 2012

As I announced recently, I’m partnering with global market analysis firm Edison Research on The Social Habit , a comprehensive, quarterly study of how Americans use social media, why, and to what end. The Social Habit pre-orders now available. Winners of our Social Media Research Contest.

Brands 114

Brands Twitter Facebook Research 114

Audiense

JULY 15, 2016

Wimbledon and #Euro2016 might be over and done with, but that didn’t stop social media from erupting with all kinds of interesting campaigns. The campaign highlights the “lowest price promise” that The Intercontinental Hotel Group proposes for people using the website to book the cheapest hotels for their holidays.

Hotels 94

Hotels Proposal Campaign Film 94

Koka Sexton

OCTOBER 7, 2016

polizeros I look forward to @dunkindonuts everytime I travel to the easy coast. On my latest trip to Boston for the Rev It Up conference, I needed my caffeine fix and went to the convenient Dunkin Donuts next to the hotel. That led to some great DMs between me and the Dunkin team on Twitter. Can you open one on my route to work?

Hotels 105

Hotels Travel Conference Social Media 105

Justin Levy

JULY 3, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Being Blocked from the Social Web Written on July 3, 2010 by Justin Levy in communications , social media , technology 6 Comments - Leave a comment! At least the hotel had free wifi, I thought to myself.

Hotels 182

Hotels Travel Flickr Tweetdeck 182

Buffer Social

JUNE 2, 2023

📱 Check out Sophie’s Instagram and Twitter Could you introduce yourself, share what you do at Buffer, and tell us about your background? Traveling is one of them. You're quite the traveler. Traveling has always been a passion of mine, and I find it hard to imagine that a job could restrict that passion.

Travel 76

Travel Project Team Meeting 76

Buffer Social

MAY 16, 2017

Running social media campaigns can be quite different from managing your social media profiles on an ongoing basis. Unlike your ongoing social media marketing , campaigns tend to be for a specific purpose and only last for a certain time period. So how do you run a successful social media campaign?

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Campaign Social Media Tips Brands 109

Convince & Convert

JULY 28, 2010

Four high-rise hotels surround Starbucks like castle ramparts, each filled with caffeine-crazed travelers. At least 50% of all hotel rooms (hundreds) have windows that look out directly on the Starbucks roof logo. for most business travelers, it’s also incredibly helpful. You can be helpful, too.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

OCTOBER 23, 2015

Inspired by the belief that a “better vacation deserves a better out of office message,” Westin Hotels & Resorts tapped humorists to help travelers step up their boring out of office replies. Users can copy the text to drop into their out of office, or share a custom video on Facebook or Twitter. Keep the Relationship Going.

Travel 60

Travel Hotels Campaign How To 60

Audiense

JULY 15, 2016

Wimbledon and #Euro2016 might be over and done with, but that didn’t stop social media from erupting with all kinds of interesting campaigns. The campaign highlights the “lowest price promise” that The Intercontinental Hotel Group proposes for people using the website to book the cheapest hotels for their holidays.

Hotels 60

Hotels Proposal Campaign Film 60

ProBlogger

NOVEMBER 15, 2011

People are attracted to travel blogging for a lot of reasons. Still others are attracted to the niche travel blogoshpere for the sheer love of travel, and any partnerships with the travel industry are a bonus. But she is a travel blogger! Instead they see the title Travel Blogger and get scared.

Travel 44

Travel Industry Blogger Tips 44

Audiense

MAY 10, 2016

With their #NightAt franchise, and #BelongAnywhere campaign, the home sharing website makes it a point to spread their net far and wide across social media, while keeping other channels in mind. Audiense: What’s the makeup of your social media team? Holly Clarke , EMEA Marketing Manager, Airbnb. Rainforest.

Brands 103

Brands Hosting Hotels Campaign 103

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Janet Fouts

OCTOBER 21, 2014

There’s a lot of talk right now about the need to disconnect from technology and how social media overload is making everyone crazy. I take conference calls on the treadmill, in a hotel lobby, at a conference or sometimes on my horse. Hootsuite -Schedule posts and monitor multiple social networks from one dashboard.

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HootSuite Conference Project Hotels 137

Diva Marketing Blog

JANUARY 11, 2011

What does watching football games, a fractured foot, a party gal, a nap, late night lattes, a hotel PA system and eating cheescake have in common? Twitter tweets of course. Who cares if I'm eating cheesecake or staying at a hotel with an annoying PA system?" . Social media does not have walls.? Hold that thought.

Social Media 73

Social Media Hotels iPhone System 73

Jeff Esposito

APRIL 1, 2011

Social media is what you make of it. As an individual who loves building relationships through social media, it infuriates me when people say Twitter, Facebook, blogging, and any other social media tool makes us impersonal. Yet, social media is still impersonal?

Social Media 42

Social Media Hotels Travel Delicious 42