Social Media for Real Estate Agents: Get More Clients

Devumi

Real estate, like almost every other professional field in the world, has undergone a major disruption. The digital era is with us, and thanks to that fact social media for real estate agents has taken over most forms of online marketing for this field.

Social Media Hashtags in a Nutshell

Pam Moore

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. So, what exactly is a hashtag?

Using Hashtags On Instagram

yMarketingMatters

Let’s talk about how to use hashtags for Instagram that will organically up your game. Using hashtags for Instagram definitely makes your content more discoverable, will help you gain followers, increase likes and engagement. What’s a hashtag? Finding hashtags to use.

Using Hashtags On Instagram

yMarketingMatters

Let’s talk about how to use hashtags for Instagram that will organically up your game. Using hashtags for Instagram definitely makes your content more discoverable, will help you gain followers, increase likes and engagement. What’s a hashtag? Finding hashtags to use.

28 Qualities of Amazing Content Marketing

Pam Moore

Unfortunately very few of them have ever done it themselves or really know how to help others produce, integrate or distribute content to drive real results. How is their content converting to real business? Content marketing is the new yet not new buzzword.

3-Part Social Media Strategy That Actually Works

Rebekah Radice

Search popular hashtags to find new people to follow. Social Media marketing strategies real estate marketing social media social media strategy social networkingThere is a common misconception when it comes to social media marketing.

Copy That: When to Use Short vs. Long Captions

Likeable

But others believe in using that real estate to share more brand information and tell stories. This shorter tweet from Giant Food* offers product information in a digestible way and uses just two simple hashtags: one for the grocery store, and one for the product.

How to Use Instagram Stories to Increase Reach

agora pulse

To avoid some confusion, let’s clear up the terminology real quick. This kind of social real estate is a big deal. This is content that users will share on their own profiles, hopefully using the hashtags you’ve recommended that they use.

33 Instagram Hacks You Wish You Knew Sooner

Later

From knowing how to add line breaks to your Instagram captions, hiding hashtags in your Instagram Stories, or how to respond to Instagram DMs in just two taps — we’ve got tons of great Instagram hacks to help you work faster and smarter! . Posts with hashtags get 12.6%

Google+ for Your Business

yMarketingMatters

Your Google+ posts allow you to capture real estate on Google’s Search Engine Results Pages (SERPs) as they appear on Google search page results. Use Google+ Hashtags. Finally, the use of hashtags in Google+ connects every post to a search on the platform.

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18 Tweetable Twitter Tips for Newbies

Waxing UnLyrical

Use a real photo of yourself for your avatar. (I Use your real name, or some iteration thereof, as your Twitter handle. This gives you more “real estate” to use when actually tweeting. <tweet

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How to Use Agorapulse Publishing Categories to Seem Smarter Than You Are

agora pulse

Real estate: Home improvement. You can also utilize hashtag based queues to align your posts with what’s trending. For example, the hashtag #MotivationMonday trends every week, so you can create a queue of motivational tips and advice that posts every Monday.

18 reasons a social media snake oil salesman might want out

Direct Marketing Observations

What might be your reasons for getting out and jumping into real estate short sales or something? 5) Spamming hashtags wasn’t driving any business.

How to Run Your Own Instagram Audit: 8 Steps to Building a Better Profile

Later

Whether it’s your branding, content, community engagement, hashtags, or something else entirely, auditing your account is a great way to reassess your strategy and update your goals. Are you liking and/or commenting on tagged and hashtagged photos as they appear?

Instagram marketing: how to establish an effective strategy

Sprout Social

Specifically, your hashtags and bio. The process of creating a hashtag doesn’t have to be daunting. For example, most hashtags are either a brand name or slight variations on a brand name. Hashtags serve as a sort of call-to-action to encourage customer photos and stories.

Advancing Nonprofits’ Missions With Storify and Quora – How MomsRising and charity: water Have Used These Tools for Success

SocialFish

With more than a million members across the country, MomsRising began using Storify in November 2011 as a curation tool, collecting its Twitter hashtags: #WellnessWed and #FoodFri.

Instagram for Business: 30 Tips to Grow Your Audience and Stand Out on Instagram

Buffer Social

This is super valuable real estate. Add a caption with hashtags, mentions, and emoji. Leverage hashtags. Hashtags have become a uniform way to categorize content on many social media platforms. Hashtags allow Instagrammers to discover content and accounts to follow.

Pins to Purchases: Using Pinterest for Your Business

Small Business Mavericks

Use long pins—if you really want to have your pin seen, try pinning content that is tall because it will capture more screen real estate than a normal pin. Use hashtags—just like Twitter, Pinterest organizes content by hashtags, which helps with searchability. Over the past several months you have undoubtedly heard the hype of Pinterest, America’s newest hot social network.

21 Fantastic Facebook Marketing Guides

Webbiquity SMM

Facebook Finally Gets Hashtags: 10 Smart Ways to Help B2B Marketers by Inbound Visibility. With only 20 percent content allowed in your cover photo, your CTA will be approximately the length of a tweet”) and following up with a handful of illuminating real-world examples.

Why Social Media Is Important for Content Marketing

agora pulse

A financial firm can discuss Trump’s financial promises or a real estate agent can discuss Trump’s property portfolio. Track Facebook brand mentions, tweets and hashtags in one easy place with Agorapulse – learn more here.

9 Instagram analytics tools to help you crush it in 2019

Sprout Social

Another key component of Instagram growth is not sucking at hashtags. The platform’s features include competitive hashtag and growth-tracking not unlike that of Sprout. TapInfluence also provides real-time benchmark reports based on industry data to help brands understand how their own influencer campaigns stack up. The checkup provides a detailed report including your top hashtag, most dedicated followers and average post engagement.

What If Instagram Got Rid of Likes? Plus Even More Social Media What Ifs

Buffer Social

Well, we dove into the many different what if scenarios — both real and imagined — that may shape social media in the months and years to come. The News Feed is the primary real estate for Facebook advertising.

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5 Smart Marketing Strategies for Niche Businesses

Convince & Convert

All you need to do is use their special hashtag #BaubleBar when you post your selfie, and you could be featured on the company’s awesome account. Image via BigStockPhoto.com. What do bacon vodka, wilted flowers, and hand underpants (yes, there’s such a thing) have in common?

When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

Take photos of folks you meet during the show and post them to Facebook – the new timeline now gives you lots of nice real estate for images. This is a guest post by Lisa Kalner Williams.

7 Ways to Use Social Listening to Generate Leads for Your Business

Rebekah Radice

Each of those will translate into the hashtags, topics, and words your target audience uses and those that matter most to them in life and business. By using the same hashtags and keywords as your audience, you significantly increase your chances of showing up in their search.

Facebook Redesigns Pages as Reach Declines, 5 Fascinating Facts About Gen Z, the ROI of Meme Accounts, and More!

Buffer Social

LinkedIn is now encouraging people and pages to use hashtags in their content so that they can increase the visibility of that content in the news feed. Part IV: Using LinkedIn hashtags to maximize content exposure. Part IV: Using LinkedIn hashtags to maximize content exposure.

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What is My Agency Supposed to Do with Social Listening?

agora pulse

One of our clients wanted to stay on top of all recent closings in the commercial real estate sector within their area. We started following all hashtags around the #CMB (Commercial Mortgage Broker) arena, along with some others within their demographic and Bada Bing!

This is All You Need to Write the BEST Social Media Bio

Rebekah Radice

Sites like Facebook and Google+ give you a lot of real estate to work with. Are you using hashtags where relevant? Hashtags don’t work on all social channels, but where they do – you should incorporate the most relevant one.

5 Simple Ways to Boost Twitter Engagement…Right Now

Rebekah Radice

Not only is it an opportunity to reach and engage consumers in real-time, but it also promotes trust and builds credibility. Tweets with a specific hashtag (#twitter). Use Twitter to give consumers the exact information they’re looking for and then give them real-time feedback.

The Ultimate Guide To Using Instagram Stories in Marketing

Social Media Strategies Summit

This prime real estate makes it an easy way to increase reach and get attention over traditional profile posts which can get lost in the feed. Go Live to engage in a real-time Q&A with your followers (need more tips on going Live?

How to Build a Strong Social Media Presence

Rebekah Radice

These are searchable terms that allow people to quickly find you when searching real estate professionals in your area. Use hashtags where appropriate, but don’t use hashtags that aren’t relevant to your photo. You have taken the time to invest in social media.

15 Common Social Media Questions & Answers

Sprout Social

Today it’s not only domain names that matter; usernames are just as, if not more, valuable in terms of digital real estate. For example, LinkedIn doesn’t use hashtags, so you wouldn’t want to copy and paste something from Twitter.

Association Social Media: American Land Title Association

SocialFish

A typical day for me typically starts with a search of the most popular hashtags of the day. I like to make sure there aren’t any strange flare ups somewhere in the world that would make our association seem out of touch by using a hashtag out of turn.

8 ways to effectively extend your Instagram reach

Sprout Social

There’s also the fact that optimization varies from platform to platform when it comes descriptions and hashtags. Your Instagram feed can represent some seriously valuable real estate, especially for ecommerce brands. This feed does double duty of showing off real-world, satisfied customers and eye-popping product imagery. Experiment with evergreen and trending hashtags. Branded hashtags for existing fans and follows (#swatchlovesart).

We Made These 10 Social Media Mistakes so You Don’t Have To

Buffer Social

For instance, on Instagram, hashtags can help to increase your reach , but they don’t quite have the same effect on Facebook. As square videos and images are no longer cropped on Facebook and Twitter, they take up more real estate on someone’s feed — 78% more, in fact.

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A Smart Twitter Content Strategy You Need to Use

Rebekah Radice

Quote images work well on Twitter, and as long as you remember to use a hashtag in your tweet, you can capture the prime real estate in Twitter search (if your picture is high quality). Now tweet these with a link to your blog and the #StarWars hashtag.

Tourism Tweetup: Connecting Locals & Visitors

Bare Feet Studios

For now you can follow the conversation we are all having online, via the hashtag, #SeeMaui. Real Estate on Maui. Ask any traveler: would you rather stay in a tourist compound (aka tourist ghetto) or get out and meet the locals? Overwhelmingly, travelers want to meet the locals!

16 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

Buffer Social

Real people doing real work in social media. Recent episodes you might like: Fredrik Eklund, Real Estate Branding & Hudson Yards. Hashtagged by Jordan Powers. Hashtagged is a podcast all about Instagram.

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F8 2017 Recap: 10 Major Announcements Every Marketer Should Know

Buffer Social

Real estate companies could let potential buyers look at houses in VR before actually visiting the houses. This creates a fun, new way of engaging with your audience in real-time. We’re making the camera the first augmented reality platform.

The complete guide to social media for musicians

Sprout Social

Meanwhile, blink-182’s Instagram highlights their tour dates and Las Vegas residency, in addition to social-specific hashtags they want their fans to tag themselves with. Don’t neglect valuable real estate such as your cover photos, too. Since YouTube gives you plenty of real estate in video descriptions, feel free to highlight as many promotions or social profiles as you see fit. Let’s be honest: marketing as a musician is tough.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

For “commercial” searches on Google, actual organic links can take up less than 20% of the screen real estate and links. 30% of marketers report using hashtags tied to specific campaigns, while 26% use Promoted Tweets.

7 Ways to Use Social Listening to Generate Leads for Your Business

Rebekah Radice

Each of those will translate into the hashtags, topics, and words your target audience uses and those that matter most to them in life and business. By using the same hashtags and keywords as your audience, you significantly increase your chances of showing up in their search.

Always up-to-date list of Facebook ad sizes & specs

Sprout Social

Let’s be real for a second–if you’re spending even a penny on advertising, you should be considering Facebook. This is the prime real estate for Facebook ads to stand out to users. Not sure how many hashtags it takes to improve your post's engagement on Instagram? Last updated: March 26, 2019. Nearly everyone is there. New data from eMarketer forecasts marketers to spend $21 billion on US Facebook ads in 2018. This would account for 19.6%

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