10 Things That Expose Good Sites to Google Panda
NOVEMBER 20, 2014
Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. Here’s an example of site that was hit by Panda 4.0
How Much Google News Traffic Do Publishers Get? Here’s Data on 80 News Sites.
DECEMBER 9, 2014
Google News has been in the news itself lately, from European efforts to impose taxes to questions about its value and even suggestions for giving it a full redesign. But I’ve included enough sites to provide a good sense of the current news search opportunity for publishers.
How to Make Your WordPress Site Google AMP Compatible
FEBRUARY 23, 2016
We just got word that Google’s AMP ( Accelerated Mobile Pages ) project is live. Google will be encouraged to show your site more often in the mobile search results. So, how do you make your WordPress site compatible?
Google+ for Your Business
JANUARY 27, 2014
I am following up with an in-depth look at Google+. Google+ has an estimated 300 million active users - far from the ghost town people believe it to be. Statistics also show that Google+ is the second most actively used social platform boasting users in over 31 markets.
29% of the Top 500 Google+ Pages are News and Content Sites
DECEMBER 3, 2013
Whenever I do a presentation on Google+ for publishers I mention that quite a few news and content brands are among the most followed pages. The point being that Google+ does indeed offer good opportunities for audience development, engagement and content promotion.
Google+ Tips and Tricks
JULY 5, 2011
This post is meant to be a getting started guide for those of us who got an invite and are now wondering how to use Google+. If you’re looking for an overview of Google+ check out Part 1 of this post: Google+ and World Domination. Start with your Google Profile.
ZDNet Buys Domain Name: Immediately Gets 2 Year Old Trusted Site Banned in Google
APRIL 29, 2015
ZDNet recently bought a new domain name from the domain name aftermarket (a domain name auction), and almost immediately got their trusted, authoritative, 2 year old website banned in Google. Google absolutely got it right, and was correct in banning the site in Google.
StumbleUpon Traffic to Magazine and Content Sites Down 27%
JANUARY 23, 2013
The news of layoffs at StumbleUpon reminded me that in compiling some year-end social media referral data I’d noticed that a number of sites had experienced declines in StumbleUpon traffic. One thing to point out is that not every site experienced a decline in 2012.
Google Penguin Recovery: Did Your Site Suffer from the Google Penguin Algorithm Update?
NOVEMBER 11, 2013
How can you tell whether or not your website has suffered a traffic loss or some sort of penalty as a result of the Google Penguin updates? And if your website actually did suffer a traffic loss, you actually might not know it: especially if you are looking at your Google Analytics.
Google Plus SEO: The Business Benefits
SEPTEMBER 7, 2013
Google Plus offers business opportunities available nowhere else. The social network run by Google — the gateway to your business — is a game-changer. It ties together several Google products and delivers many rewards for brands. Google Plus and social signals.
The Fastest and Slowest News Sites in 2012
APRIL 24, 2012
It has been a couple years now since page speed has been an official Google ranking factor and one year since the launch of PageSpeed Online , the Web-based version of Google’s tool for analyzing site performance. 20+ Major News Sites Ranked by Domain Authority.
Where does Google+ fit into your B2B Marketing plans? [infographic]
Buzz Marketing for Technology
JULY 9, 2014
Have you made Google Plus a part of your marketing strategy yet? After all, it’s not every day that a social media website goes to great lengths to make your business more visible, but that’s exactly what you’ll get from Google’s services.
White House Creates Crowdsourcing Site
SEPTEMBER 7, 2011
This week, on Inside PR , Joe Thornley , Martin Waxman , and I talk about We the People , a new crowdsourcing site from the U.S. A new crowdsourcing site from the U.S. You share your petition on Facebook, Twitter, Google+, LinkedIn, your blog, etc.,
Six Tips for Using Google+ Now
AUGUST 1, 2011
Well, much to my chagrin, I just saw that PRNews is offering Google+ training for $329. The first thing you want to do is create a Google profile, if you don’t already have one. Go to Google Profiles , sign into your Gmail account, and click on the edit profile button.
67% of Consumers Are More Likely To Purchase From Mobile-Friendly Sites
The Realtime Report
OCTOBER 1, 2012
Nearly three-quarters (72%) of consumers think it’s important for brands to have a mobile-friendly site, according to a recent study by Google. The majority (55%) say a bad mobile site experience hurts their opinion of a brand. What are consumers looking for on mobile sites?
Five Easy Ways to Use Google+
JULY 25, 2012
Last summer, when Google+ launched in beta to the uber-geeky technology crowd, the industry was all a flutter. Was Google to be more kind with our private information? All you need is an Internet connection, a Google+ account, and a computer camera or web cam.
5 Social Sites That Aren’t Facebook
OCTOBER 24, 2012
Its stock has been almost cut in half, GM dropped a $10M ad deal, and Google is nipping at its heels with the purchase of Wildfire. Unlike Google, I am not on Facebook to look for products, hence I’ve never clicked on a Facebook ad. 5 Social Sites That Aren’t Facebook.
Get Your Site on Google’s Front Page Search
FEBRUARY 6, 2014
Have you received an email (usually an unsolicited email) from someone offering to get your site on Google’s front page? Google is now giving websites manual penalties for doing article submissions and having lots of links in lots of articles pointing to your website.
Is Google+ Really Growing? [infographic]
AUGUST 22, 2011
Tweet Google+ has registered the fastest user growth when compared to its social networking counterparts. The site reached 10 million users early on and 20 million in mid July. As Google continued to roll out their “by invitation only” beta, users lined up around the block.
6 cool curation sites you may not have heard of
OCTOBER 21, 2013
So my new thing is curated news sites. This was sparked by the death of Google Reader, which depressed me so much that I stopped reading blogs altogether for a while. (By Instead, though, this site always manages to attract me to browse stories.
Creating Google Plus Business Pages
NOVEMBER 7, 2011
Everybody’s been arguing over the value of Google Plus lately. Well, Google just changed the conversation in a big way and just in time. The announcement of Google pages for business came just in time to turn the whole argument on it’s head.
6 Best Sites for Virtual Tour
JUNE 1, 2011
Then go over this site and have your private tour of some of the places listed by Unesco as the World Heritage List. This is a brilliant site to browse through as the images are just stunning and makes you feel that you are actually there walking.
Is Google+ the Next Big Social Media Site for Business?
The Social Media Incubator
JULY 28, 2011
Google+ is getting a lot of attention right now due to the “rivalry between Google and Facebook, which is heavily partnered with Microsoft. Social Media Strategist Caroline Melberg feels that the site will be beneficial at some point in the future, but it might take some time. “I Melberg has recognized Google for upping the competition. Long term, Facebook may find Google+ to be competition.
24 of the Best Google+ Guides, Tips, Rants and Raves of 2012
DECEMBER 12, 2012
Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. Google+ Guides and Tips.
Which Social Media Sites Are The Riskiest?
Small Business Mavericks
SEPTEMBER 4, 2012
According to one survey , Facebook is the riskiest social media site for businesses online. 43% of businesses found video sharing sites to be slightly risky. LinkedIn is considered slightly risky by 43% of businesses and not risky by 35%, making it more trusted than Facebook, Twitter, video sharing sites, or blogs. Google+ came in at 49% slightly risky and 33% not risky, a total of 82%, beating out Foursquare in the “slightly risky or less” category.
5 Top Social Media Professionals on Google+
MAY 30, 2012
There’s been a lot of noise about Google+. Personally I’ve got a love/hate relationship with Google+. The user interface is getting better but it’s still painful to get in and out unlike sites like Twitter and Facebook which are very manageable through 3rd party apps.
18 Expert Guides to Using Google+ for Business
FEBRUARY 25, 2014
Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. So what are the best practices for posting and sharing content on Google+?
Some Google Changes and Google Plus Tips
FEBRUARY 28, 2012
I have read a few “How to use Google Plus for Business” posts and presentations. They all focus on search results and the power of Google. While I do not have a Facebook Page, my Google Plus result comes up third in search: I did a test for Chobani and Pepsi.
Sitelinks: Has Google Rewarded Your Site With Sitelinks Yet?
PWB Marketing Blog
AUGUST 15, 2011
Have you ever noticed those sub-links under a search listing when you do a Google search? Google calls them sitelinks and they appear only for certain websites triggered by certain keywords. Site owners cannot manually add sitelinks to their website.
Google Page Speed Ratings One Year Later: News Sites Range from Up 27% to Down 73%
APRIL 4, 2011
The launch of Google’s Page Speed Online (which allows users to get Page Speed scores without installing a browser extension) reminded me that it has been a year since I looked at the page load times of major news sites. Site Page Speed Score.
Google Web Designer For HTML5 Sites That Work On Any Device
JUNE 24, 2014
With everyone talking about responsive web design, and creating websites that will work on any device, Google Web Designer seems to be a pretty good option. I have a few comments about Google Web Designer, though: – The title tag was pretty easy to add.
Did your site survive Mobilegeddon 2015?
Saying It Social
APRIL 24, 2015
5 easy steps to ensure that your website is mobile-friendly and will be ranked higher in Google's mobile SERP following the April 21st algorithm change, also known as Mobilegeddon 2015. The post Did your site survive Mobilegeddon 2015?
Google+ Page Tips for Nonprofits
FEBRUARY 15, 2012
I admit I was a bit skeptical when I got an email from a Google rep offering to help set up a Google+ page for ASHA. Also, I am still kind of lukewarm on Google+ overall. He shared this handy guide, 10 ways to build your community on Google+.
Which News Sites Have the Highest Reading Level According to Google?
DECEMBER 14, 2010
I saw Malcolm Coles’ post on Google’s reading level scores for UK newspapers and thought it would be fun to do the same thing for US news sites. Last week Google released a new search filter that allows users to refine search results by reading level. So what reading level does Google assign to major news sites in the US? I was going to look at top 25 US newspapers online according to Journalistics but I decided to include a wider variety of news sites.
Google Analytics for Beginners
JULY 25, 2011
Google has made all this possible with its quintessential service called Google Analytics that specifically caters to online marketers. So what exactly is Google Analytics? Advantages of using Google Analytics. Google Analytics is a free service.
How to Create Content for Your Site that Your Readers Will Love
Techipedia: Tamar Weinberg
JULY 10, 2012
With the changes that Google is making, content – quality content – is more important than ever. But you shouldn’t want better content just for the sake of Google. Don’t forget that customers, potential customers, media, and potential business partners are all visiting your web site.
SEO Strategies: Optimisation Ideas for Your Google+ Page
MARCH 23, 2012
And, right now, Google+ is one of the dominating social networking sites. With that said, take the following aspects into mind while creating your Google+ page. Similar Posts: How To Create a Presence on Google+. What ‘Search Plus Your World’ Means for your Google Ranking.
Does Social Media Improve Google Organic Search Ranking?
MAY 12, 2012
If your site appears on the first page of Google results, it can make a huge difference in brand recognition, sales, and [.]. Google Infographics Search Social Media Google Search StatisticsIf you manage a website, you know the importance of search engine rankings. Since more than 90% of all online traffic is driven by search results, search engine optimization can be vital to businesses.
Google Penguin Recovery: Site Owner Doesn’t Know About Resources Page on His Site
MARCH 12, 2014
I spend a few hours each day helping site owners and business owners recover from the dreaded Google Penguin algorithm update. I thought that I had received crazy emails from site owners who don’t know how to update their website. But it’s also amazingly hilarious to me when I run into a site owner who doesn’t even know that certain pages exist on their website.
Do You Use Google +?
JUNE 21, 2013
Oh Google+. You had great hopes to become the next big social media site. Google+ is the social network brought to you by arguably the biggest Internet conglomerate of all time. One of the key areas of competition between social media sites is time spent browsing.