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How to Find Your Audience on Social Media

Social Media Strategies Summit

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Google Analytics can be an unlikely ally here.

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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

Social media is a cut-throat world. But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Read on to learn how to run an effective social media competitive analysis.

Analysis 186
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How to use Google Analytics for stronger social media reporting

Sprout Social

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

Analytics 138
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Site Speed Steps – A Detailed Guide To Taking Your WordPress Site From Slow To Go

SocMed Sean

If you are a WordPress blogger and need help improving your Google Page Speed Insights and GTmetrix scores, here is your detailed, step-by-step guide. The post Site Speed Steps – A Detailed Guide To Taking Your WordPress Site From Slow To Go appeared first on SocMedSean - Social Media Sean.

WordPress 246
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Google Launches Updated Google Tag Process to Help Businesses Track Site Performance

Social Media Today

The updated Google Tag will make it easier to track website events, without adding more code.

Google 207
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Google Adds New 'Page Experience' Report to Help Site Owners Prepare for Algorithm Update

Social Media Today

Google has added a new website testing tool to help site owners prepare for its coming page experience update.

Sites 216
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Google Reveals Next Step Toward Removal of Tracking Cookies

Social Media Today

4, Google will begin limiting cross-site tracking for some users by restricting website access to third-party cookies by default.

Google 208