Jon Loomer

JANUARY 12, 2020

The impulse is to create your ad for the news feed. Facebook recommends square link thumbnail images for all of the feeds: Mobile News Feed. Desktop News Feed. Mobile Marketplace Feed. Marketpplace Category Feed and Details Page. Marketpplace Category Feed and Details Page. Desktop Marketplace Feed.

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Sprout Social

DECEMBER 19, 2019

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. First, Instagram has added an IGTV tab to their Explore page navigation, giving users even more opportunities to find videos and content creators they’re interested in.

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Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. Improperly formatted video — Be sure your content adheres to the 9:16 vertical format on TikTok!

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Social Media Strategies Summit

SEPTEMBER 14, 2023

For example, they tether their content to specific events — a basketball game or Monday Night Football. How a Post Goes From Ideation to Publication (With Examples!) Mitchell highlights an example from the NBA Playoffs when the Lakers played the Warriors. It was based on a viral video in the sports media space.

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Keyhole.co

JULY 5, 2023

Being a visual-first platform, it’s particularly suitable for eCommerce marketing (as opposed to B2B, software, and service-based businesses), because you have all the creative liberty to post eye-catching product photos, entertaining and/or educational videos, user-generated content, and more. Schedule unlimited posts with Keyhole 2.

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Sprout Social

JANUARY 16, 2020

If achieved, your message will be in nearly everyone’s social media feed. Well, much of modern viral marketing on social media can be illustrated by the popularity of memes. Although not necessarily tied to a specific product, how memes spread goes hand in hand with the principles going viral. For example. Good question!

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Sprout Social

NOVEMBER 17, 2022

Instagram has been leaning more into its video strategy over the past few years. In July 2022, the app announced that all new videos under 15 minutes will be shared as Instagram Reels. Users were also granted access to Reels editing tools to make videos more engaging. more engaging than long-form videos.

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Sprout Social

AUGUST 7, 2023

Sure, there was some stress—expressed mainly in the form of overworked social media manager memes—but most seemed excited about the novelty and potential of a new platform. Users can also hide words and phrases from appearing in their Threads feed by navigating to the Privacy menu and tapping Hidden words.

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Later

JULY 3, 2020

IGTV has been on the up for some time now, but 2020 is the year the long-form video platform takes center stage! Part of this can be linked to the improvements that Instagram made to IGTV last year, like allowing users to cross-promote their IGTV videos on Instagram and providing support for both vertical and horizontal videos.

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Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) and their efforts led to audience growth, multiple viral videos and revenue-driving ads. The most successful brands are the ones who create a lot of video content. Listicles are also high-performing videos.”

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Likeable

MARCH 26, 2019

merged into TikTok in late summer 2018, leaving TikTok as the current dominant platform for short-form video sharing. In 2016, a new video sharing mobile app named Douyin launched in China. Open the TikTok app, and you will see short-form looping videos on the “For You” home feed. What is TikTok? Thanks to its Musical.ly

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agora pulse

FEBRUARY 11, 2020

A prime example of this was Instagram’s Stories feature , which it took straight from Snapchat. Reels allows users to create engaging, fun, and short videos using a catalog of music and user-generated Reels media on Instagram. . TikTok is a vertical video platform in the vein of the popular but now-defunct app Vine.

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Hootsuite

APRIL 18, 2022

After all, you can have the very best video in the world — one with a trending audio clip, hilarious edits , a thought-provoking message, and a filter that makes you look like your mouth is full of hot dogs. For example, I never would’ve found this bagel vid without those helpful #brunch hashtags. Your Reels can appear in users’ feeds.

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Sprout Social

AUGUST 8, 2023

Unless you’ve been living under a rock, you’ve likely heard of TikTok—the short-form video platform that has been the basis of a number of viral moments over the last couple of years. Learn more about what TikTok SEO means, ranking factors to keep in mind for your videos and how to create content that will rank well on TikTok.

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Social Media Strategies Summit

OCTOBER 3, 2019

TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. The platform is a home for creative expression through videos that create a genuine, inspiring, and joyful experience.”.

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Hootsuite

NOVEMBER 28, 2022

The other big thing that sets Reddit apart is the way their algorithm works: Popular posts with lots of upvotes get more exposure in the Reddit homepage and subreddit feeds. For entertainment via memes, humor subreddits, or to discuss TV or movies. For example, instead of saying “the memes subreddit,” I’d say “r slash memes.”.

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Hootsuite

OCTOBER 19, 2022

In fact, the addictive video platform has carved out a whole new niche in the social selling market. TikTok ecommerce is the act of using the popular video app to sell a product or service. put product links directly into their videos and bios so users can click and buy from an in-app browser. Source: Kaja.

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Hootsuite

OCTOBER 25, 2021

Social media promotion done right: 7 examples to inspire you. Let these 7 examples be your guide. Getting more followers could be a simple “like and share” photo on your feed. And the most effective, too: 55% of Instagram shoppers have purchased clothing after seeing an influencer wear it, for example. Host a giveaway.

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Buffer Social

OCTOBER 17, 2017

The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. Read on, and see what goes into the complex, fascinating formulas of the Facebook News Feed. photo, video, or status update). Link posts.

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Keyhole.co

MARCH 26, 2024

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. The content in the video is immediately striking, thanks to the colors, shapes, and fast-paced camera work. Case in point, Warner Bros.

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agora pulse

DECEMBER 9, 2020

After work is also a great time to post on Instagram , as users often browse their feeds during their evening downtime. Use Instagram Memes to Increase Customer Engagement (and Show Your Sense of Humor). How to Create Amazing LinkedIn Videos Starting Today. How to Use Twitter Live Video to Expand Your Reach.

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Hootsuite

JANUARY 11, 2023

Good news: There are plenty of places to find cheap or free TikTok templates that can help you reduce the stress (and cost) of creating video content. A TikTok template is a pre-made video model that others can use as a starting point to create their own engaging and entertaining content. What are templates on TikTok? Source: Canva.

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Buffer Social

NOVEMBER 17, 2021

Does your audience prefer videos or memes? For example, earlier this year we released our 2021 State of Remote Work , which we created by surveying customers and potential customers. (Note: Using an analytics tool can help surface popular posts more easily.) What does the best-performing content have in common?

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Keyhole.co

OCTOBER 16, 2023

Coca-Cola’s #ShareACoke is a notable example of a branded hashtag. For example, #nintendolife brings the game’s enthusiasts together on Instagram. For example, #Barbenheimer represents a cultural phenomenon related to the two massive hits of 2023 — Barbie and Oppenheimer. Ensure a balanced mix of different hashtags.

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Sprout Social

MAY 26, 2020

Who would have imagined, for example, that an innovative company like General Electric would face significant business issues and fail to adapt to changing markets? Let’s use Facebook as a micro-example. Parents and schools, for example, are increasingly seeking out and demanding digital literacy education.

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Sprout Social

NOVEMBER 28, 2022

Unlike in-feed posts, you can post Stories throughout the day to stay top-of-mind for your followers without annoying them. Just like in-feed posts, engagement matters when it comes to ranking Stories. These can feature quotes, a casual video series Q&A, employee tips—the options are endless. Cute Instagram story ideas.

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Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Check out how influencer @jlbabe has adopted this cool look in her feed: .

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Social Media Strategies Summit

OCTOBER 21, 2021

But there are also plenty of good examples of CEOs using social media. Whether you’re looking for some great new content to add to your feed or maybe some inspiration for your own CEO’s channels, we’ve rounded up a list of some of the greats you should consider following. A lot of CEO accounts are, frankly, missing the mark.

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Later

OCTOBER 9, 2019

Everyone’s buzzing about TikTok’s addictive GenZ content — but did you know TikTok’s video editor is perfect for Instagram Stories? . TikTok is packed with cool video editing features and effects that make it one of the most versatile and easy-to-use editors out there. TikTok: “Instagram For the Mobile Video Age”.

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Later

OCTOBER 9, 2019

Everyone’s buzzing about TikTok’s addictive GenZ content — but did you know TikTok’s video editor is perfect for Instagram Stories? . TikTok is packed with cool video editing features and effects that make it one of the most versatile and easy-to-use editors out there. TikTok: “Instagram For the Mobile Video Age”.

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Later

JULY 10, 2019

While highly curated feeds with perfectly staged shots were all the rage in the past, more brands and influencers today are stepping out of their comfort zones and sharing honest, unfiltered content to their feeds and stories. This isn’t to say that curated feeds are no longer “in.” Take @aerie for example.

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Keyhole.co

JUNE 9, 2023

But the recent update assured the users that the feed would show more content from friends and family with some relevant recommendations. For example, if you’re targeting college students, they may be more active on Facebook after classes are over in the evenings. As per social media statistics , more than 2.8

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Social Media Strategies Summit

JANUARY 3, 2019

But perhaps most importantly, Madewell’s assortment of images and video create a very clear, shoppable virtual storefront for their product assortment. Posts frequently feature the shopping icon, with multiple products tagged in each image (see example to the right). 2 Tiffany & Co. tiffanyandco / 9.5m 5 Glossier. glossier / 1.6

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Sprout Social

MAY 8, 2019

There’s no shortage of Instagram content you can publish to fill up your feed. Bite-sized videos. Publishing a photo every once in a while isn’t going to cut it if you want to stay fresh in your followers’ feeds. For example, Ernie Ball displays their #iplayslinky and #colorsofrocknroll hashtags loud and clear in their bio.

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Sprout Social

NOVEMBER 11, 2019

In lieu of long-form content, bite-sized video has been the go-to for brands targeting younger customers for a reason (think: Instagram Stories and Snapchat). Short-form video bursting with overlays, effects and music has proven to be marketing gold for influencers and brands alike.

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Webbiquity SMM

MARCH 7, 2019

For example, there’s the simple yet very effective “‘like’-to-win” contest. For example, your followers on Facebook might react well to more thought-provoking content relevant to your event compared to your click-happy, meme-loving Instagram fans. Use Targeted Social Media Ads.

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Later

DECEMBER 11, 2020

From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Short Form Video Content on Instagram Takes The Lead. Short Form Video Content on Instagram Takes The Lead. And the same can be said for memes.

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