article thumbnail

10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

Examples 130
article thumbnail

The Conjoint Effect: From friends to “for you,” how creator-led content is changing social media

Sprout Social

It’s interesting how many said social media was a disruptive force to big, traditional broadcast media. As Avi Gandhi recently hypothesized on LinkedIn : “ In the early days of the Creator Economy, we used social platforms to connect socially. Change is constant. That is the only certainty in life. Wait, what?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Tastemakers [influencers] + Community Remixing + the Unexpected = Viral Gold. Community remixing refers to fans on various media outlets that remix influencer content. This remixing breathes new life into the content and causes it to be shared again and again. ” Click To Tweet.

article thumbnail

The Easiest Way To Upload YouTube Shorts (Desktop + Mobile)

Hootsuite

You can also choose the Category your video belongs in (Entertainment, Education, etc) and select whether you want your published Short to be public, private, or unlisted. If you click Show more , you can add additional information (like tags) and choose if you want to allow others to remix your content. YouTube’s not a fan.

Mobile 90
article thumbnail

10 Black Leaders You Should Follow on Social Media

Likeable

In today’s world, social media plays many roles—it’s a source of news, a tool for learning, a space to share stories, and a vehicle for connecting and organizing with other people. In several months, her social media community raised a quarter of a million dollars—and The Loveland Foundation was born.

article thumbnail

AskBuffer: Where do you start when creating new social channels for your business?

Buffer Social

How and where do you start when creating a brand new social media channel for your business? It’s a given that social media can drive online awareness for your business, but with the various sites out there, you may be wondering how to efficiently get started when leveraging a social channel for your brand.

Remix 94
article thumbnail

How Government Agencies Can Keep Their Communities Engaged in Creative Ways [VIDEO]

Social Media Strategies Summit

Government agencies can leverage social media to share (sometimes critically) important information with their communities. Led by Emily Allen Lucht , the Director of Communications for the State of Maryland, this panel answered some of the most common questions we hear from social media marketers in government.