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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Why Transmedia Is The New Viral Gold For Influencer Marketing By Dr. Chester Branch. The old form of content marketing is dying. ’ So marketers are relying on influencer marketing as a way to break through the clutter and be heard. In doing so, he discovered a pretty simple formula for viral marketing.

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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

That made Twitter’s rebranding a real open goal for marketers. But the digital marketing tool Semrush proved that it’s equally possible to comment on social trends on a less likely platform: LinkedIn. Why It Worked Social media users dreamed up this campaign rather than Dunkin’s marketing team.

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The Conjoint Effect: From friends to “for you,” how creator-led content is changing social media

Sprout Social

Today, we as users are less concerned about keeping up with friends and family on social media, and are instead more interested in being entertained or educated—the same way we were when we were reliant on television to pass the time. Knowing where we might be headed, what should senior marketing execs do as a result of all of these changes?

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The Easiest Way To Upload YouTube Shorts (Desktop + Mobile)

Hootsuite

You can also choose the Category your video belongs in (Entertainment, Education, etc) and select whether you want your published Short to be public, private, or unlisted. If you click Show more , you can add additional information (like tags) and choose if you want to allow others to remix your content. YouTube’s not a fan.

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AskBuffer: Where do you start when creating new social channels for your business?

Buffer Social

And in order to do that, you need to have a good idea of your target market. For example, if your brand voice is educational, you may want to share content that is more explanatory and informative on social media. Tweets can even be repurposed into images – we recommend Remix for doing this in seconds!

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All About Threads: What You Need to Know About Instagram’s New App

Buffer Social

Still, that’s not very helpful advice if you’re looking for a way to incorporate it into your social media marketing strategy. If you don’t know what to post but want to stay consistent on the platform, revisit your most popular content from around the Internet and remix it for Threads.

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How Government Agencies Can Keep Their Communities Engaged in Creative Ways [VIDEO]

Social Media Strategies Summit

Led by Emily Allen Lucht , the Director of Communications for the State of Maryland, this panel answered some of the most common questions we hear from social media marketers in government. Michael also frequently asks for follower questions in posts and then hosts live Q&A’s with experts to help educate and inform their audience.