Wed.Aug 23, 2023

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Meta Ads Benchmarking for Personalized Insights on Performance

Jon Loomer

One of advertisers’ biggest requests is Meta ads benchmarking information on what to expect for performance. Are you getting good results? Great results? Terrible results? Of course, you can’t just compare your results to all other advertisers. Factors like country, objective, and industry all matter. You need better context. You might not know this, but such information is available.

API 147
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TikTok Pushes Retailers to Adopt Native Shopping Elements

Social Media Today

The move to shut down Storefront, which links to third-party hosting sites, reflects TikTok’s ongoing search for the best approach to in-stream shopping.

Retail 148
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How to Test Your Meta Website Events

Jon Loomer

Here’s how to test your website events… In Events Manager, go to your data sources and select your pixel. Then go to the Test Events tab. Click the Select Channel dropdown menu and select Website. In this video, we confirm that our website’s events are set up correctly. Just know that there are different instructions for your server events. Expand that section.

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X Offers $250 in Ad Credits to Win Back SMBs

Social Media Today

The offer arrives ahead of the holiday shopping season and amid conflicting reports about how X’s ad business is faring.

Report 145
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Facebook Hashtags: Free Hashtag Tool + 70 Ideas

Hootsuite

If you’re struggling to get eyes on your Facebook content, your posts might be missing a key element: Facebook hashtags. Hashtags are a powerful tool for discovery on many social media platforms, including Instagram and TikTok , but users often overlook the power of Facebook hashtags. No problem – it can be our little secret! If you want to build a strong audience on this platform, you’re going to need a Facebook hashtag strategy.

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Snap Announces New Measures to Comply with the EU Digital Services Act

Social Media Today

New transparency measures from Snap, including the capacity to opt out of personalized recommendations.

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Snap Announces New Measures to Comply With EU Digital Services Act

Social Media Today

New transparency measures from Snap include the capacity to opt out of personalized recommendations.

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Fall Out Boy’s Cover Of ‘We Didn’t Start The Fire’ Struck A Chord On YouTube But Not With Critics

Forbes Social Media

The video's constant airplay on MTV helped make it a hit in 1989. Fittingly, YouTube is doing the same for the Fall Out Boy version of the song.

YouTube 96
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Meta Adds Branded Content Campaign Oversight to Ads Library

Social Media Today

Users can search by influencer or brand to see the campaigns they are connected to.

Library 146
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Trump Counters Debate: Talks Conspiracies, Critics And Indictments In Tucker Carlson Interview After Skipping Republican Event

Forbes Social Media

Trump’s interview with Tucker Carlson was posted on social media minutes before the Republican presidential primary debate.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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LinkedIn Updates Newsletter Creation UI, Adds Option to Host Multiple Newsletters

Social Media Today

LinkedIn says that newsletter readership has tripled over the past year.

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Ask Buffer: How Many Social Media Platforms Should a Small Business Be Active On?

Buffer Social

Question: How many social media platforms should a local business be using? Realistically, it is a challenge to manage multiple platforms well with the limited resources of a small business. – Keegan Edwards There’s no end to the tasks small business owners have to juggle daily. When you’re managing everything from strategy to sales, adding a dozen social media accounts into the mix is just not sustainable.

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Meta Adds More Safety Features in Latest Horizon Worlds Update

Social Media Today

Are we headed for a new mental health crisis as a result of VR use?

Features 148
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Children’s Groups Call For FTC Probe Into Google’s Ad Targeting

Forbes Social Media

A group of children's advocacy groups is calling on the Federal Trade Commission (FTC) to investigate Google's use of personalized ads on YouTube, saying they're being.

Groups 75
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Meta Adds More Safety Features in Latest Horizon Worlds Update

Social Media Today

Are we headed for a new mental health crisis as a result of VR use?

Features 145
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Donald Trump Promotes Protest In Atlanta For Day He’s Scheduled To Be Arrested

Forbes Social Media

Donald Trump promoted a protest at the Fulton County Jail in Atlanta where he’s scheduled to surrender on Thursday.

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Meta Adds Branded Content Campaign Oversight Into its Ads Library

Social Media Today

This could come in handy for your competitor research efforts.

Library 148
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Mastering B2B Social: Secrets from Drift’s Content Marketing Manager

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Episode Summary You can’t cross your fingers and hope everyone will see your first post.” In this episode, host Olivia Messina welcomes Elizabeth Hilfrank , Content Marketing Manager at Drift , to the show. Over the past 5 years, Elizabeth has overseen several sectors of content at Drift, from video production to podcast to now their blog, ebook, newsletter, and social media strategy–and now she’s revealing what she’s le

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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LinkedIn Expands Engagement Signals to Better Personalize User Feeds

Social Media Today

You may have noticed a change to your LinkedIn feed of late.

Feed 148
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Mastering B2B Social: Secrets from Drift’s Content Marketing Manager

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Episode Summary You can’t cross your fingers and hope everyone will see your first post.” In this episode, host Olivia Messina welcomes Elizabeth Hilfrank , Content Marketing Manager at Drift , to the show. Over the past 5 years, Elizabeth has overseen several sectors of content at Drift, from video production to podcast to now their blog, ebook, newsletter, and social media strategy–and now she’s revealing what she’s le

B2B 62
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X Offers Businesses $250 in Ad Credits to Win Back SMBs

Social Media Today

X is making a pitch to lure SMBs back to the platform.

Platform 148
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Meta Gives EU Users More Control Over Their Facebook And Instagram Feeds

Forbes Social Media

Just days before the deadline, Meta is making changes to users' feeds in the EU, to comply with the Digital Services Act (DSA).

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Everything You Should Know About Instagram Automation [Bonus: 6 Recommended Tools]

Keyhole.co

With over 2 billion total users today, Instagram makes up 28% of internet users across the globe. It is also the world’s fourth most popular social media platform, with two million Monthly Active Users (MAUs). With such rich figures contributing to the digital diaspora, it is not surprising to see more and more businesses using Instagram to promote their products and services.

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Leverage AI for Brand Building and Lead Generation:

Koka Sexton

Startup founders are constantly searching for ways to achieve their foundational goals of lead generation and brand awareness. While traditional content marketing strategies can be useful in this endeavor, the task of consistently creating impactful content that resonates with customers and captures their attention can be a daunting one. Fortunately, advances in AI technology are transforming the way startups create content, offering a powerful tool for building brands and capturing leads.

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How to delete Instagram chat from both sides

Your Escape From 9 to 5

In the realm of modern day communications, Instagram has taken a center stage. It’s not just a platform for sharing images or keeping tabs on your favorite influencers, but has grown into a broad communication conduit where chats play an integral role. There could however be instances where you need to erase a particular conversation.

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Syndication And SEO: How To Leverage Syndication For Better Search Rankings

BeingOptimist

Syndication, a term often bandied about in content marketing, is not a new concept. However, its implications and advantages, especially concerning search engine optimization (SEO), have become particularly relevant in today’s digital age. Harnessing the power of syndication can potentially catapult your website’s search ranking to impressive heights.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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7 Best USB Bootable Software for Windows PC (August 2023)

Tweaklibrary

Conventional methods include burn the Operating System to a external device like CDs/DVDs to install a new operating system. However, with the progress of technology, time has changed dramatically. There are ample options available, like generating easy backups and installing an operating system from a Pen drive. For this the only requirement is to have a USB bootable software.

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Blogging in 2023: How To Start A Professional Blog And Make Money

ProBlogger

The post Blogging in 2023: How To Start A Professional Blog And Make Money appeared first on ProBlogger. How is blogging in 2023 different from being a blogger five years ago, ten years ago, or more? Is it still even worth starting a blog in 2023? It blows my mind that as I write this the ProBlogger book is 15 years old. To say a lot has changed would be an understatement of the highest order!

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