Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. What is social media activism?

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Hashtag Activities Social Media Retail 145

Sprout Social

JUNE 1, 2022

From putting an organization on the map to churning out revenue, marketing functions each play a unique role in an organization’s larger goals. But, behind the scenes, there is a lot that marketing teams can learn from their company’s social strategy and the number of eyes their external content can reach. Lifecycle marketing.

Team 111

Team Marketing Collaboration Hubspot 111

Keyhole.co

MARCH 6, 2024

Look, all those spreadsheets full of data in Excel are fantastic. I guess we can all agree that marketing goes far beyond the numbers. Marketing is about feelings, opinions, and emotions (in the end, 95% of all purchases are emotional; it’s no secret). This is where social media sentiment analysis comes in to save the day.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. For marketers, the subjects of choice are usually their brand, their competitors, and their industry as a whole.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Sprout Social

AUGUST 17, 2022

With so many networks and interactions across social media, tracking your engagement data can be tricky. According to the Sprout Social Index™ , 60% of brands analyze their social data daily. These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . The problem?

Campaign 119

Campaign Social Media Tools Hubspot 119

Sprout Social

OCTOBER 19, 2023

Scope the terms, hashtags and keywords to monitor No surprises here. The more data you can gather, too. Integrating reputation monitoring in your marketing strategy is about more than just keeping a pulse on your brand. All publicly available data is fair game. Let’s take a closer look at the benefits below.

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Reputation Sentiment Analysis Notification 90

Sprout Social

MAY 15, 2024

Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement. Segmenting data by channel, content type, campaign and audience demographics to uncover granular insights. With so much to do, it’s easy for social teams to feel overwhelmed.

Social Media 112

Social Media Social Media Management Sentiment Collaboration 112

Hootsuite

MARCH 17, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. TikTok for desktop’s left menu also suggests accounts for you to follow, shows accounts you already follow, and displays trending hashtags and sounds. Can you use TikTok on desktop?

How To 121

How To Notification Real Estate Mobile 121

Keyhole.co

FEBRUARY 13, 2024

million monthly active users worldwide, Twitter is one of the favorite marketing platforms among brands. Such data uncovers actionable ways to improve your products, their positioning, and overall social media marketing strategies. Increase lead generation: Track trending topics, keywords, and hashtags. With over 335.7

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Social Media Strategies Summit

SEPTEMBER 22, 2021

Measure the impact of your marketing strategies to understand how consumers feel about your brand and messaging. AI detects peaks and troughs in your social media data, helping to identify unusual levels of activity. Reports can be built using rich data from your brand, a product, a competitor, or a broader industry topic.

Social Media 175

Social Media Tools Sentiment Price 175

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Trend-tracking.

Curation 88

Curation Social Media Management Tools Social Media 88

Keyhole.co

JANUARY 4, 2022

Along with being a preeminent social network for hiring top talent, more and more businesses are using LinkedIn marketing to network, connect and sell to potential customers. Both marketing and sales departments are using LinkedIn to attract and convert new business. These statistics highlight that you need a LinkedIn marketing plan.

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LinkedIn How To Marketing Newsletter 130

Keyhole.co

DECEMBER 10, 2022

And when it comes to comparing two marketing strategies or campaigns, numbers and data speak volumes, don’t they? It is a no-brainer that any modern marketing agency or a marketer, for that matter, needs an arsenal of tools under their belt to create, publish, monitor, and analyze their content. Who is it for?

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. Track branded hashtags and related keywords. Placements can be restricted by content topic, format and source.

Reputation 124

Reputation Tools Brands How To 124

Buffer Social

OCTOBER 9, 2023

Evolving Consumption Shifts Meta’s report highlights consumption shifts crucial for marketers. Understanding evolving consumer behavior is key – adapt your marketing strategy to align with consumption trends. Messenger Data Collection Alert Messenger now alerts users on data collection upon clicking links.

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News Social Media Marketing Facebook 72

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. So without third-party social media marketing tools, you’ll waste an incredible amount of time just switching tabs, logging in and out of different social accounts. Social media analytics tools.

Social Media 134

Social Media Tools Marketing Analytics 134

Hootsuite

JUNE 17, 2019

With more than two million monthly advertisers on Instagram, marketing with dull tools is not just a waste of time—it’s a competitive disadvantage. Here are 28 tools that will help you harness Instagram’s full marketing power. Here are 28 tools that will help you harness Instagram’s full marketing power. Hootsuite Analytics.

Instagram 111

Instagram Tools HootSuite Hashtag 111

Keyhole.co

OCTOBER 21, 2023

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Monitoring social media is like listening in on discussions at a busy market in the digital realm. Social media monitoring: What is it?

Social Media 52

Social Media Sentiment Reputation Analysis 52

Keyhole.co

MAY 12, 2023

Social media marketing Get more out of your social media campaigns to promote your brand. Market research Keyword monitoring is another effective market research tactic that involves gathering information about your target audience. We researched, so you don’t have to.

Tools 52

Tools Strategy Marketing Analysis 52

Sprout Social

MAY 31, 2022

But for marketers, this new feature could simplify and improve Instagram management. Proofreading your content and hashtags can be a challenge when you’re looking at a 6-inch smartphone screen. Many marketers that manage Instagram accounts use their own phones to do so. You can include up to 30 hashtags and tag up to 30 users.

Instagram 123

Instagram Social CRM Hashtag Publishing 123

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Keyhole.co

JANUARY 30, 2024

Are you exhausting your marketing funds, hiring the best creative geniuses, and publishing content regularly but not seeing tangible results? No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks like. billion social media users? We got you.

Social Media 59

Social Media How To Patterns Sports 59

Buffer Social

DECEMBER 6, 2023

  Since then, I’ve been posting, engaging, commenting, sharing, messaging, and interacting on a near-daily basis — slowly but steadily attracting my tribe of B2B marketers.  You are the head of marketing -- the CEO asks: "what's our website conversion rate?" " Pause. I recently had a baby.

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Analysis Twitter Meme Hashtag 88

Hootsuite

MARCH 15, 2021

Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. You will get a notification for each new mention your brand gets. Hashtags or keywords. Simply, yes.

Twitter 145

Twitter HootSuite Notification Analytics 145

Keyhole.co

AUGUST 15, 2023

And this is where some of the best social media marketing tools come in! They’re no less than a blessing for all kinds of businesses and marketing teams. Social media manager, marketing consultant, brand manager – whatever capacity you work in, these tools can be the key to your success.

Social Media 52

Social Media Tools Module Marketing 52

Sprout Social

SEPTEMBER 13, 2022

Using TikTok for business has become a powerful way for marketing teams to grow and nurture their audience. Sprout Social is an all-in-one social media management platform that helps you make data-driven decisions to improve your social media strategy. Get push notifications when your video is live. Published on. Sprout Social.

Tools 116

Tools Strategy Video Library 116

Keyhole.co

MAY 2, 2024

You’ll be missing out on valuable data that could be helpful in building your business without social media listening. These data can be used for your marketing strategy down to customer support to drive a positive impact on your business. Why is social listening important?

LinkedIn 52

LinkedIn Tools Sentiment Analysis 52

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Relevant hashtags.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

Tools 116

Tools B2B Sentiment Notification 116

Social Media Strategies Summit

MARCH 18, 2021

If I asked you to tell me about social media marketing, you’d probably describe an e-commerce brand promoting its products. Using the hashtag #KnowYourMil, the agency showcases some of the more exciting, unusual, and unexpected projects it’s involved in across the world, such as supporting scientific research in the Antarctic: 4.

Social Media 279

Social Media Transportation Feed Feedly 279

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Knowing where you stand exposes market gaps and opportunities. You can also get alert notifications if there’s a spike in your brand mentions.

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Brands How To Sentiment Metrics 102

Social Media Strategies Summit

MAY 19, 2022

Consistent content is a challenge for many social media marketers. Should your content marketing efforts focus on creating original content, or can you mix in curated content? One of the best things about using Facebook Fan Pages is that you can sign up to receive notifications every time the pages relevant to you make a post.

Social Media 264

Social Media Content UGC Curation 264

Keyhole.co

JULY 20, 2023

Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. This can help you identify trends and take proactive action based on real-time data. You’ll get the trend data without running out of any monthly credits. Probably not!

Industry 52

Industry News Google Brands 52

Sprout Social

FEBRUARY 18, 2020

These kinds of posts don’t come up in your regular network notifications, which is why it’s important to set up your monitoring tools. But when you practice social media listening , you’re taking an overall look at brand mentions and industry trends to better inform future marketing decisions. Brand hashtags. Campaign hashtags.

Social Media 130

Social Media Strategy Brands Airlines 130

Later

JULY 29, 2020

From hashtags to alt text, we explain how to take on an SEO mindset on Instagram and why this can help increase your discoverability. . Just like you would type a search term into Google, you can use the search bar on the top of the Explore page to find and discover accounts, hashtags, and locations. .

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SEO Instagram Hashtag UGC 132

agora pulse

APRIL 7, 2020

Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Agorapulse also offers extras like saved hashtag groups and unlimited social listening searches, so your team can take its social media strategy to the next level.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Keyhole.co

NOVEMBER 22, 2023

Today, social media has become an integral part of our lives, and Facebook stays dominant in the marketing landscape. This article will equip marketers with the knowledge and skills necessary to leverage this powerful platform for successful marketing campaigns. Why Facebook Marketing?

Brands 52

Brands Facebook Marketing Advertising 52