Keyhole.co

APRIL 12, 2023

Before you roll your eyes at this in disbelief, Instagram hashtags actually work! People use tons of hashtags each day, unraveling tons of opportunities to get closer to your leads. That’s why tracking Instagram hashtag analytics can prove to be a game changer while chalking out your content strategy.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Sprout Social

OCTOBER 18, 2023

This was particularly helpful for software company Goally. This is especially important when your company makes big moves. One computer software company uses Sprout Listening to measure sentiment around their brand and products ahead of rebranding. And this trend is likely to continue. Then, dig in further.

Examples 116

Examples Social Media Sentiment Influencer 116

Sprout Social

NOVEMBER 30, 2023

There are probably other companies that do the same thing. There are two main types of competitors: direct and indirect. For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. Publishing whitepapers/ebooks?

Analysis 99

Analysis Sentiment Marketing How To 99

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Customers take for granted that big companies are on social media. Customers take for granted that big companies are on social media. Discover how big companies use social media to meet—and in many cases exceed—customer expectations.

Examples 145

Examples Company Social Media Apparel 145

Keyhole.co

MARCH 3, 2023

Plus, we’ll introduce you to how to perfectly format your captions, and how to choose the best hashtags for your posts. Madewell does a good job at fitting caption length to post type. Tip #8 – Use Hashtags Instagram hashtags are the key to ensuring people actually find your posts—so make sure you’re using them properly.

Hashtag 52

Hashtag Instagram Content Authentication 52

Social Media Strategies Summit

SEPTEMBER 22, 2021

After all, research from SuperOffice shows that the number one reason customers ditch a company is because they think that company doesn’t care about them. Track online mentions to understand customer perception, spot changes in sentiment, and measure brand visibility. That’s something we’d all like to know, right? Key Features.

Social Media 175

Social Media Tools Sentiment Price 175

Keyhole.co

MAY 24, 2023

As per recent surveys , 90% of the Fortune 500 companies use competitive intelligence to their advantage. Or if you see that a competitor is getting a lot of traffic from a certain type of content (such as infographics or videos), go ahead and experiment with creating similar content to see if it resonates with your audience.

Analysis 52

Analysis Types Tools Price 52

Convince & Convert

NOVEMBER 30, 2023

I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. And here’s what it came up with: You can prompt ChatGPT to add emojis or hashtags if you are going to extend your campaign to Instagram and/or Twitter. Which hashtags are they using?

Advertising 107

Advertising Social Media Strategy Tools 107

Sprout Social

JANUARY 10, 2024

Mishandling complaints could harm your company even more than the complaint itself. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints.

Reputation 99

Reputation System Brands Knowledge Base 99

Keyhole.co

MAY 2, 2024

That is why almost 61% of companies already have social media listening strategies in place. To track these, you need to identify the right keywords and hashtags that customers use. It should be relevant to them and the brand itself, like the brand name, campaign-specific hashtags, or industry-specific terms.

LinkedIn 52

LinkedIn Tools Sentiment Analysis 52

Sprout Social

FEBRUARY 1, 2024

This qualitative social data reveals customer sentiments, preferences and experiences. If other customers share the sentiment, it gives the brand ideas on where to potentially expand next. 5 ways to improve your social listening and foster customer advocacy Social listening isn’t just about tracking hashtags or counting likes.

Social Media 103

Social Media Sentiment Loyalty Microsoft 103

Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. This allows you to observe how people are responding to products or services in multiple scenarios, and track what types of conversations are happening.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

MAY 16, 2023

Over 2,000 executives surveyed attribute 63% of their companies’ value to their online reputations. And you’ll create an online reputation that endears your company to your customers. Your organization’s online reputation is built on the references people make about your company. The stakes are high.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Keyhole.co

FEBRUARY 16, 2024

Competitor insights from YouTube may be as follows: Posting frequency Video type and quality Audience Engagement rate Marketing and advertising strategies, etc. Let’s say you want to analyze your competitor’s brand sentiment on YouTube. The company also streams live on the platform. What topics do they discuss?

Analysis 52

Analysis YouTube Tools Strategy 52

Social Media Strategies Summit

MARCH 18, 2021

Or maybe a B2B company using social platforms to generate leads. Think about the FBI and it’s hard not to picture a Will-Smith-in-Men-in-Black type figure, dressed in shades and a dark suit, with a no-nonsense expression. But those aren’t the only use cases for social – far from it. FBI Little Rock. And that’s not all.

Social Media 279

Social Media Transportation Feed Feedly 279

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. Relevant hashtags. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Mentions of your competitors.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. To best understand which content types and topics resonate with your audience, measure engagements such as likes, comments, shares, clicks, retweets, or reposts.

Analysis 69

Analysis Data Sentiment Metrics 69

Keyhole.co

JANUARY 21, 2024

You can become more visible and recognizable in the crowd of other companies by showcasing your unique values and offers on Twitter. Twitter is a strategic communication tool for many companies to nurture qualified leads and turn your existing customers into lifelong fans. So, what’s happening at your company?

Examples 52

Examples Strategy Twitter Marketing 52

Keyhole.co

DECEMBER 18, 2023

Some other features include: Hashtag analysis Competitor tracking Social media audits Social listening While these are some excellent features, Rival IQ has its downsides: The analytics are mostly limited to engagement metrics. Keyhole also monitors brand mentions , tracks competitors, and performs hashtag analytics.

Price 52

Price Hashtag Analysis Sentiment 52

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

JANUARY 21, 2021

Consider how younger consumers are increasingly interested in companies that market around activism and social justice. Heck, look no further than how hard some companies had to pivot during COVID-19. On the flip side, companies that ignored it were rightfully criticized for being tone-deaf.

Sentiment 130

Sentiment How To Marketing Analysis 130

Oktopost

APRIL 21, 2022

Companies that leverage social listening during the creative process can develop content that’s more relevant to their audience’s interests. That could be as simple as looking for complaints posted online, but it also includes many other types of content. Sharing content related to the company or brand.

Content 118

Content FAQ Sentiment Hashtag 118

Hootsuite

APRIL 26, 2023

This information can help businesses understand their overall audience demographics and brand sentiment. So the company started releasing its products in Millennial-cool colors, targeting this new, surprising market of consumers. perkinsonparkway Reply to @ajzini I could talk about this all day.

Research 123

Research Social Media HootSuite Marketing 123

Sprout Social

APRIL 4, 2023

Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. In this article, we define what brand advocacy is, examine different types of brand advocates, and highlight the many benefits of brand advocacy. One way is through brand advocacy.

Brands 123

Brands ROI UGC Authentication 123

Hootsuite

NOVEMBER 14, 2022

Looking for the right person to reach out to at a company? Company websites often have minimal information and direct you to a generic contact form. For instance, you can use an Instagram board to set up streams monitoring your home feed, specific hashtags, mentions, and competitor accounts.

Social Media 97

Social Media Tools HootSuite Hashtag 97

Sprout Social

AUGUST 22, 2023

Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. Plus, set alerts for spikes in brand mentions and use the insights to guide your online review management strategy.

Analytics 83

Analytics Conversation Brands Sentiment 83

Keyhole.co

SEPTEMBER 12, 2023

It lets you filter tweets based on specific criteria such as keywords, hashtags, dates, and users. Hashtags and mentions Hashtags and mentions are commonly used as search operators on social media platforms like Twitter and Instagram. Hashtags group together similar conversations on social media platforms.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Keyhole.co

MARCH 30, 2023

Improved customer service: By using brand monitoring tools , companies can quickly respond to any negative comments or complaints that customers may have. For example, if someone tweets at Domino’s Pizza that their pizza was cold, the company can respond and offer to make it right. Filter posts and see the respective sentiments.

Brand Monitoring 52

Brand Monitoring Reputation Brands Sentiment 52

Hootsuite

JANUARY 13, 2022

For example, photos of employees packing or making up orders or a video of your team talking about why they love working for your company. And there’s no other content type that’s more authentic than UGC from your customers. Audiences will quickly sniff out the false sentiment, which could seriously damage your brand reputation.

UGC 145

UGC Content HootSuite Authentication 145

Keyhole.co

OCTOBER 21, 2023

It involves actively monitoring, evaluating, and listening to what people are saying on various social media platforms about your company, your rivals, and your sector. Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Hootsuite

APRIL 19, 2023

We’ve all cringed at a brand’s tone-deaf post or hashtag fail. These informal (often unspoken) rules outline how companies should present themselves, respond to feedback, and engage with their audience. Overloading on hashtags often looks messy, but that’s not the only issue. thought-provoking or cheeky copy?),

Social Media 145

Social Media HootSuite How To Reputation 145

Hootsuite

OCTOBER 12, 2023

Here are a few things you should check and take note of each day: Mentions of your brand Mentions of your product or service Specific hashtags and/or keywords Competitors and partners Industry news and trends As well, if your business has a physical location or storefront, use geo-search to filter for local conversations.

Social Media 121

Social Media HootSuite How To Template 121

Keyhole.co

OCTOBER 26, 2022

Let’s take a look at 9 metrics that every company should be measuring right now and the best tools to use. Volume and Sentiment 5. Volume and Sentiment. Sentiment shows you how people feel about your brand. To measure sentiment, monitor messages and relevant keywords online. Sentiments around your brand.

Metrics 98

Metrics Social Media Tools Sentiment 98

Keyhole.co

MAY 16, 2023

Basically, the process is all about keeping track of what people are saying about a company, brand, or product in the media. Here’s what all you can track: Your brand name Product names Variations and misspellings of your brand name Key products Industry terms Branded hashtags and mentions Tip: Don’t limit yourself to just one channel.

Tools 52

Tools Sentiment Analysis Metrics 52

Hootsuite

MAY 18, 2022

But seriously: Shortcuts can help you schedule social media posts, reply to DMs, insert hashtags (without copy/pasting), switch between tabs and accounts, and so much more. Search for positive brand sentiment Tweets: :) + your company name (or any other term). Search for negative sentiment Tweets: :( + company name.

Social Media Management 101

Social Media Management Social Media HootSuite Sentiment 101

Sprout Social

JANUARY 18, 2022

While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for brand sentiment. Depending on your brand’s public perception, this type of attention can either be a goldmine or a minefield.

Skills 123

Skills Sentiment Team Press Release 123

Keyhole.co

APRIL 26, 2023

Let’s take a look at the 9 metrics that every company should be measuring right now and the best tools to use. Volume and Sentiment The volume metric indicates how much people are talking about your business or brand online. Sentiment shows you how people feel about your brand. Sentiments around your brand.

Metrics 52

Metrics Social Media Tools Sentiment 52