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14 types of social media every marketer should know

Sprout Social

You could post on community review sites or live-stream it to the masses. Microblogging platforms. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Examples: YouTube, TikTok and Vimeo.

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Twitter Social Listening Guide 101

Keyhole.co

Being a community-based platform, Twitter audiences collectively engage with trend-based content they like and relate to. For example, hopping on the viral “ Area 51 ” trend, Bud Light launched a special edition of their beer and marketed it on Twitter. Brand reputation management As a brand, you can’t make everyone happy.

Twitter 59
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Book Review: Social Media Marketing

Webbiquity SMM

You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product. Eventful, Meetup, Upcoming, etc.). Particularly in social media, let the community decide what content has value and what is spam.

Review 153
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A Review of the New Digg Images and Universal Taxonomy.

Techipedia: Tamar Weinberg

For example, Digg has finally acknowledged that productivity and lifehack websites deserve a section of their own, so they launched a “Lifestyle&# section with its more universal taxonomy. Here are four news stories on Digg’s upcoming list with and without thumbnails. Are you submitting a news story? Is it an image?

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How friendfeed Can Teach You About Your Friends

Techipedia: Tamar Weinberg

As an example, let’s take a look at Robert Scoble’s FriendFeed (click the image for a larger view): In this screenshot, Robert utilized both Google Reader and Twitter, and the comments spread to his feed where an ongoing discussion ensued. Tamar is also the author of The New Community Rules (July 2009).

Plaxo 103
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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. No need for the traditional media to be the conduit of communication. In a sense, they can become part of the community.

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How to Create Effective Social Media Guidelines for Your Business

Hootsuite

Learn the difference between a social media policy and social media guidelines and check out some examples from other brands. Social media guidelines are also different from community guidelines, which set the rules for public engagement with your account or group. Social media guidelines examples. Want to learn more?