Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. to get through. How do they do this?

Brands 153

Brands Marketing Real Estate Collaboration 153

Sprout Social

MAY 9, 2024

Trendsetters and culture drivers like Lia have made influencer marketing an essential piece to social media strategies. We’ll explore five influencer marketing trends shaping the social media landscape in 2024. We’ll also share trends in influencer marketing by industry to help you benchmark your brand.

Industry 84

Industry Influencer Trends Marketing 84

Buffer Social

OCTOBER 11, 2023

This is especially true of its newly minted Top Community Voices tier — a badge a whole lot easier to nab and just as impressive. Now, however, there are two different ‘tiers’ of Top Voice badges: Top Voice (1) and Community Top Voice (2). LinkedIn, however, has gone the other way.   Use a professional photo.

LinkedIn 116

LinkedIn Badge Communities How To 116

Buffer Social

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. billion in the U.S.

Examples 92

Examples Campaign Discount Marketing 92

Keyhole.co

AUGUST 16, 2023

Running a successful marketing campaign requires a dynamic approach that attracts your audience and keeps them engaged. The secret lies in leveraging multiple marketing channels. On their own, both marketing channels have unique strengths and weaknesses. In this blog post, we’ll discuss two: social media and email.

Campaign 52

Campaign Social Media Marketing Metrics 52

Webbiquity SMM

JUNE 21, 2022

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. They must get their branding right while addressing their target market on the different platforms where they hang out, and with the exact type of messaging they expect to hear.

Influencer 288

Influencer Brands Policies Privacy 288

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

Campaign 91

Campaign Social Media Brands Apparel 91

Social Media Strategies Summit

APRIL 15, 2021

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?

Process 161

Process Communities Brands How To 161

Later

JUNE 28, 2021

As influencer marketing continues to grow, more and more businesses are wondering how to find Instagram influencers who are the perfect fit for their brand. Here are our top 10 tips: 10 Tips to Help Find Influencers For Your Brand. Ask Your Community for Recommendations. #1: To do this, look at your existing community.

Influencer 106

Influencer Campaign Instagram How To 106

Sprout Social

OCTOBER 19, 2022

As companies grow their brands, the need to communicate with consumers and attract new customers puts the demand for content at an all-time high. Often, marketing teams focus on building content in-house with teams that typically include strategists and several creatives like writers, designers or video editors. Ask your followers.

Campaign 102

Campaign Content How To Influencer 102

Later

JUNE 21, 2021

LinkedIn offers a vast array of marketing opportunities to establish your brand as a thought leader, boost visibility, and drive sales. We spoke to three social media managers — with impressive engagement levels — to share their top LinkedIn tips! LinkedIn Marketing Best Practices from the Experts .

Social Media Management 81

Social Media Management LinkedIn Tips Social Media 81

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Social marketing can benefit retailers at every stage of the sales funnel. How to use social media marketing for retail to get more sales. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media.

Retail 105

Retail Social Media Brands Tips 105

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

B2B 114

B2B Influencer Brands Marketing 114

Waxing UnLyrical

JULY 14, 2014

Successful campaigns come in all shapes and sizes. From building trust, to damage control, to sales, a well-executed campaign can win you more supporters, clients and bragging rights! This week’s roundup features seven posts from around the web that focus on campaigns. I think I’ll start a crisis campaign today!”

Campaign 194

Campaign SMS B2B Case Study 194

Pixlee

JULY 12, 2021

Influencer marketing allows your brand to work alongside a trusted community leader, paving the way for more engaged followers and greater credibility for your brand. How do you create an advanced influencer campaign tailored to the summertime? Start with these tips. Designing a Summer-Specific Influencer Campaign.

Influencer 95

Influencer Campaign Apparel Travel 95

Social Media Strategies Summit

JANUARY 22, 2021

As we head into 2021, marketers are reflecting on how much consumer behavior has changed over the course of the last year. Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged.

Strategy 209

Strategy Marketing SMS Mobile 209

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? How are people responding to a campaign? But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. One of their stand-out use cases is how they use their Tagging strategy for marketing campaign reporting.

Strategy 118

Strategy Brands UGC Marketing 118

Keyhole.co

JULY 18, 2023

If your business is yet to market itself on TikTok, you are missing a trick. But what else makes it the ideal marketing platform? TikTok users are active and engaged – the perfect marketing combination. TikTok for business accounts are aimed at companies and brands that want to use TikTok for marketing purposes.

Tips 52

Tips Marketing Trends Influencer 52

Hootsuite

MAY 1, 2023

Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow. Copywriting: Writing captions or campaign slogans. Optimization : Making daily content adjustments.

Template 136

Template Templates Social Media Tips 136

Keyhole.co

MARCH 21, 2023

Social media marketing gives brands the opportunity to build awareness and trust with their ideal audiences. If you’re ready to turn your social media efforts into sales opportunities, read on to discover seven of our top tips. In this tip, we’re focusing on those top-of-the-funnel leads. Enter: Lead-Generation Marketing.

Social Media 52

Social Media Tips Marketing Patterns 52

Pam Moore

APRIL 2, 2024

Top 10 AI Marketing Strategies You Need to Know In today's digital age, innovation is at the forefront of every successful marketing strategy. Understanding the Power of AI Before diving into specific strategies, it's essential to grasp the transformative power of AI in the marketing realm.

Strategy 78

Strategy Marketing Analysis ROI 78

Ignite Social Media

MAY 25, 2021

Another obvious but worth the mention callout is to follow Instagram’s Community Guidelines. This is an especially powerful tool for brands looking to connect more with their audience in an authentic way because it gives the community a chance to chime in. Instagram Reels for Influencer Marketing. That’s okay.

Instagram 172

Instagram Engagement Content Tips 172

Social Media Marketing

JUNE 22, 2018

As any smart marketer would tell you – marketing is all about identifying the latest trends and capitalizing on them. When we mention the term ‘latest’ in the world of internet marketing it assumes an altogether different proportion. Also Read Digital Marketing is a Necessity Why Businesses Should Hire an SEO Company?

Trends 124

Trends Marketing Tips Comparison 124

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. Social Media Marketing Tactics to Increase Event Attendance . While 58% of marketers use social media to promote before, during, and after the event. Read more here.

Eventful 161

Eventful Social Media Marketing Influencer 161

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. Here are 7 surefire TikTok Marketing strategies. However, if you’re starting out on your TikTok Marketing Strategy, we have listed down here our top 7 strategies that are sure to give you results.

Strategy 175

Strategy Marketing Banking Influencer 175

Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns. The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Social Media Marketing

JUNE 20, 2017

There are a lot of tips to improve Youtube Marketing strategy but getting started with YouTube marketing can be difficult if you don't know where to start. Many brands are missing out on the marketing benefits YouTube has to offer. Viral Video Content Viral video content is demanding now a day.

YouTube 106

YouTube Strategy Tips Marketing 106

Pixlee

DECEMBER 16, 2020

With the holidays quickly coming and going, it’s important for brands to keep the good cheer with their community into the new year. While many tactics appear to be seasonally bound, a lot of the top-performing holiday campaigns can extend well-beyond the season. . That way you’ll have an even better Instagram campaign next year.

Campaign 95

Campaign Instagram UGC How To 95

Oktopost

JULY 29, 2022

Jessica Kalbarczyk gets candid about social strategy, crisis communication, and community. Jessica Kalbarczyk , Senior Social Media Manager at Corel , takes the hot seat to discuss strategy, employee advocacy, and community. One of her biggest tips? Hot Topics: Golden community building tips for B2B brands.

Community building 62

Community building Communities Tourism Social Media Management 62

Pixlee

APRIL 28, 2021

There is intense competition in digital marketing. In other words, to stand out, you need to create campaigns that highlight real people’s experiences using your product, a way of social proof marketing. This is where user-generated content (UGC) campaigns come in. In 2019, it launched the #MADEdesign campaign.

Campaign 97

Campaign UGC Content Sports 97

Later

JUNE 28, 2021

Micro influencer marketing is great for businesses who don’t have the budget to work with Macro influencers, and want to reach a more niche audience. But what is Micro influencer marketing, how much does it cost, and why should it be part of your social strategy? Need help planning your next influencer marketing campaign?

Influencer 133

Influencer How To Marketing Instagram 133

Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. Whether you are a brand, creator, or social media marketer, there are key steps you need to take into account.

Class 148

Class Social Media Strategy Marketing 148

Hootsuite

SEPTEMBER 7, 2022

Keep reading for our top tips, including lesson ideas you can steal and a list of tools that can make your life a little easier — or just get straight to the tips! Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Improve community engagement.

Education 95

Education Social Media Tips HootSuite 95

Ignite Social Media

DECEMBER 14, 2022

A little late running your holiday campaign? Here are some tactics to consider to get the most out of social media marketing during this special time of year. Here are some last-minute tips. Consider topics such as gift ideas, holiday shopping tips, a festive game or quiz, or other creative solutions to the holidays. .

Social Media 161

Social Media Strategy Marketing Hashtag 161

Ignite Social Media

JUNE 16, 2016

Father’s Day can be a tough one for community managers. Luckily, it’s easy to break free from campaigns as lackluster as a pair of golf socks and create eye-catching, engaging Father’s Day content. Here are some campaigns to show you how: Jokes From Dad.

Communities 60

Communities Tips Content Authentication 60

Sprout Social

FEBRUARY 17, 2022

And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Simply put—because it works.

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Template Templates Marketing Sample 128

Hootsuite

SEPTEMBER 23, 2022

Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. Keep reading for expert tips and tools that will help you become a more confident and effective social media writer in no time. 7 social media writing tips for 2022. blog posts).

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Social Media Tips Tools HootSuite 145