BeingOptimist

FEBRUARY 9, 2021

Another way to find your target audience is through surveys, offer your audience a discount voucher or promo code after filling your survey. Moreover, if you like to promote your Hashtag, then bio is again the right option to display your Hashtag. Use Relevant Hashtags. Set Your Strategies & Goals.

Small Business 92

Small Business Instagram Strategy Marketing 92

Pixlee

APRIL 9, 2021

Communicating with your customers post-purchase can go a long way in capitalizing on purchase intent—but many ecommerce brands are missing out. . According to Shopify , an existing customer has an 80% chance of buying from your brand again, whereas a new customer only holds a 10-20% chance. What is Post-Purchase Communication?

UGC 52

UGC Loyalty How To Sports 52

Pixlee

SEPTEMBER 22, 2021

Whether it’s a new product announcement or a piece of user-generated content (UGC), analytics help you see what type of content and what medium resonates best with your audience. UGC, content created organically by your customer community, is usually a very successful choice to share on your brand’s social profiles.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

Whether it’s a new product announcement or a piece of user-generated content (UGC), analytics help you see what type of content and what medium resonates best with your audience. UGC, content created organically by your customer community, is usually a very successful choice to share on your brand’s social profiles.

Data 52

Data Social Media UGC Sentiment 52

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

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UGC Content Instagram Hashtag 60

Later

JULY 15, 2020

Collecting customer feedback can create a more engaged community, increase brand loyalty, and — perhaps most importantly — help you learn what your customers actually want. And according to a Facebook study, 66% of people see Instagram as a platform for connecting with brands. Do you collect customer feedback on Instagram?

Instagram 78

Instagram UGC Travel Transportation 78

Pixlee

FEBRUARY 8, 2021

That’s why your brand’s role in social media marketing is so critical. As someone who’s in charge of a brand or business social media account, you are responsible for making a positive change in your community. Giveaways and social media contests are also great ways to promote your brand while maintaining a positive attitude online.

Social Media 97

Social Media UGC Marketing Communities 97

Pixlee

NOVEMBER 15, 2018

With larger influencers losing some authenticity and credibility, and with microinfluencers still too pricey, brands are now investing in the vast realm of “nanoinfluencers.” The NYTimes defines nanoinfluencers as social media users with between 1,000 and 5,000 followers — who can drive sales and brand loyalty.

UGC 63

UGC Hotels Nielsen Authentication 63

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. So how can we get to know our audience without bothering them with surveys, phone calls, or emails?

Social Media 62

Social Media B2B Sentiment How To 62

Hootsuite

MAY 1, 2023

Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines. Higher-quality content: Clear workflows ensure your content is accurate, up-to-date, and offers the best possible reflection of your brand.

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Template Templates Social Media Tips 134

Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly. Tourism Australia.

Campaign 43

Campaign UGC Content Tourism 43

Keyhole.co

AUGUST 16, 2023

Since your social media followers are already interested in your brand, use that opportunity to invite them to join your subscriber list. Conduct surveys, analyze feedback, and monitor how they interact with your business to identify their interests and pain points. Track your brand hashtags on Keyhole for UGC content 3.

Campaign 52

Campaign Social Media Marketing Metrics 52

agora pulse

DECEMBER 13, 2018

I also see 2019 as the year when brands align their storytelling with enacting positive social change. And almost two-thirds of millennials and Gen Z express a preference for brands that stand for something. 80% of audiences would rather watch a live video from a brand than read a blog. Live Streaming Gets Authentic.

Social Media 132

Social Media UGC Adwords Influencer 132

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. So how has the company managed to build an engaged brand community ? Image source. Traditional Medicinals.

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Examples Communities Brands Forums 228

Later

JANUARY 30, 2019

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow you account! . We bet you are!

Hashtag 111

Hashtag Instagram Travel Communities 111

Social Media Strategies Summit

MAY 19, 2022

Alongside an increase in the number of businesses on social media, we see a massive increase in the quality of content by brands. While many people may not think of Twitter as a search engine, a glance through the results for a particular keyword or hashtag can bring you everything from news to relevant memes related to your niche.

Social Media 264

Social Media Content UGC Curation 264

Social Media Strategies Summit

SEPTEMBER 26, 2023

However, the harsh truth is that creating winning social media content for your brand can be challenging. So, if your marketing goals include optimizing your brand’s social media presence, here are the seven crucial considerations you have to make to produce winning content guaranteed to wow your potential customers.

Social Media 130

Social Media Brands Content UGC 130

Sprout Social

NOVEMBER 14, 2023

According to this year’s Sprout Social Index™ , the number one reason consumers follow brands on social is to stay informed about products and services. But at the same time, the Index also found that authentic, non-promotional content is the number one thing consumers don’t see enough from brands. Let’s get into it.

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Authentication Tips Marketing UGC 122

Later

MARCH 30, 2020

To help you build a strategy that works for your brand, check out these social media statistics: Instagram Statistics: Posting Trends . #1: Nearly three-quarters (73%) of teens say that Instagram is the best way to reach them about new brands or products — only 12% cite Facebook as the best way. Source: eMarketer. #4:

Statistics 67

Statistics Social Media Marketing Instagram 67

Social Media Strategies Summit

NOVEMBER 18, 2020

In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. So, while brands and marketers can take part in the conversation unobtrusively, they can’t hijack it. Image via Buffer.

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ROI Social Media UGC Discount 246

Later

JANUARY 1, 2021

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow your account! We bet you are!

Hashtag 99

Hashtag Instagram UGC Communities 99

Hootsuite

MAY 16, 2023

Jeff Bezos is credited with saying “Your brand is what people say about you when you’re not in the room.” It’s about listening to what customers say, learning from their feedback, and responding in a way that builds trust in your brand. Over 2,000 executives surveyed attribute 63% of their companies’ value to their online reputations.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. User-generated content (UGC): You’ll have a much better chance of going viral if entrants are creating original content as a part of the contest. Remember, this is a contest not a survey.

Social Media 40

Social Media How To Directory UGC 40

Sprout Social

OCTOBER 13, 2021

This is big for brands vying for the attention of younger consumers. There are instances where the customer has to complete their checkout process on the brand’s website, but some shoppable content enables transactions all in one place. This is a grand opportunity for brands to capitalize on these emerging trends.

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Buy Brands Apparel Content 139

Later

JANUARY 1, 2021

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow your account! We bet you are!

Hashtag 52

Hashtag Instagram UGC Communities 52

Later

SEPTEMBER 12, 2019

Running a UGC marketing campaign can be an incredible way to attract new followers, make sales, and convert your existing audience into customers! User-generated content (UGC) is way more trustworthy than branded advertising, and it’s also a great strategy for filling your social feeds with beautiful content.

UGC 43

UGC Campaign Marketing Hashtag 43

Keyhole.co

JANUARY 30, 2024

Besides a country or a city, brands also target specific location factors such as school zones, college campuses, neighborhoods, etc. In the above post , the brand leveraged Cheese Lovers Day and honored America’s shared love for cheesy food. For example, Red Bull ’s audience on social media is interested in an active lifestyle.

Social Media 59

Social Media How To Patterns Sports 59

Hootsuite

NOVEMBER 28, 2022

You can create loyal brand advocates when your customer experience management is on point. Hootsuite Insights (powered by Brandwatch) makes it easy to track brand sentiment with intuitive word clouds and meters that gauge your sentiment and brand awareness against the competition. Enhance brand reputation.

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Tips HootSuite Survey FAQ 123

Sprout Social

APRIL 20, 2020

According to a study by EAB , about 30% of the 9,500 surveyed students had reached a university website through the school’s social media channels. This is where higher education branding plays an important role. Once we’ve pieced together those insights, we’re able to start telling a brand story. Audiences (personas).

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Brands Social Media Education How To 122

Later

JULY 17, 2020

Discovering how to sell on Pinterest can be a real game-changer for your brand or business. Pinterest may often be overlooked by brands, but it can be one of the best platforms for driving awareness, clicks, and sales. Strengthen the Sense of Community Around Your Brand. And that’s not all. Invest in Pinterest SEO.

Brands 73

Brands How To SEO UGC 73

Hootsuite

SEPTEMBER 24, 2019

The number of brands incorporating Instagram marketing into their business strategy has surged in recent years. If you’re brand new or are creating a brand new account, here’s what to do: Step 1: Download the Instagram app. Are you looking to: Increase brand awareness? Establish your brand as an industry leader?

Instagram 112

Instagram Tips Marketing Hashtag 112

Hootsuite

JULY 17, 2023

Protect your brand’s reputation Online conversations about your brand — both on your pages and off — can directly impact your brand’s reputation. Still, it’s essential to be aware of any ongoing conversations about your brand so you can quickly respond and take action if needed.

Social Media 70

Social Media Tools HootSuite Price 70

Sprout Social

JANUARY 5, 2021

Marketers and brands who were early adopters of TikTok represent an example of effective trendspotting. For example, a specific meme (think: baby Yoda) might represent a passing fad while brands using memes and humor effectively in their marketing represents a larger, long-term trend. Up-and-coming products, brands and influencers.

Strategy 133

Strategy Content How To Trends 133

Oktopost

MAY 2, 2023

It’s about keeping tabs on direct mentions of and interactions with your brand, so that you can go into crisis management mode as soon as possible. You can’t just venture out into the wild west of social media, refreshing pages and hashtags until something valuable pops up. That wouldn’t be efficient or productive.

Sentiment 62

Sentiment B2B Trends Social Media Management 62

Sprout Social

AUGUST 15, 2019

In addition to planning a comprehensive social strategy, responsiveness is a crucial factor that influences people’s experience with your brand on social media. In fact, the Sprout Social Index: Edition XI found that it is the top brand action that would prompt consumers to buy from a brand. 5: CoSchedule.

Social Media Management 103

Social Media Management Social Media Tools Tweetdeck 103

Later

FEBRUARY 27, 2019

Whether you’re trying to grow your engagement, build more brand awareness, drive traffic to your website, or even make ecommerce sales, there’s definitely an Instagram Stories sticker that can help you along the way. Instagram Stories Stickers #3: Hashtag Stickers. Highlighting your branded hashtags, hashtag campaigns, and more!

Instagram 75

Instagram Features Crowdsourcing Hashtag 75

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. From start to finish, it’s imperative to stay focused on your brand’s goals and your audience’s needs. How does your brand help overcome them?

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Campaign Social Media UGC Metrics 131