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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

And the more intricate your external efforts become, the more social, mobile, and interactive your website must become. Here are three examples of brands that appear to be taking this message to heart: Fandango.com Best-known as a portal for buying movie tickets online, the site is actually quite diverse in terms of its content offerings.

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30 Must-Read Growth Hacking Resources for Digital Marketers

Writtent Blog

In addition to a steady stream of content on emerging trends, you’ll find case studies and eCourses on analytics, mobile marketing, and user onboarding. Growth Hacking Handbook. This collaborative blog is penned primarily by marketers at “the world’s fastest growing companies.” Growth Hackers Conference. Growth Engineering.

Resources 111
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Brand strategy: What it is and how to create a strong framework

Sprout Social

For a long time, a company’s brand strategy relied mostly on IRL experiences. Target’s bright red aisles, Best Buy’s polo-clad staffers, Jimmy John’s freaky-fast sandwiches—all vital parts of a greater brand marketing strategy that rely on customers coming into stores. Audiences experience brands primarily through social media.

Strategy 101
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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. Are you looking for brand awareness or visibility, or are you looking for money? It’s why Susan Boyle’s “Britain’s Got Talent&# audition video is now hovering at 86 million views. It’s why she is now famous. It all depends on your goals.

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Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

How far will you go and what damage does your brand risk? Brand Jacking – This is when an unauthorized person or persons pose as a someone or something they are not. One of the better known cases was “Janet&# who created a Twitter profile for Exxon Mobile. I hope you have set up Google Alerts for your brand!

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The ultimate guide to social recruiting

Sprout Social

Social media recruiting through employee advocacy and referrals could allow companies to tap into brand new spheres of talent. Nine out of ten brands now use some manner of social media to source, attract and engage their new recruits. Ensure your online presence reflects your brand. After all, 72% of U.S.

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Chuck Martin On All Things Connected - This Week's Six Pixels Of Separation Podcast

Twist Image

His numerous books include, Mobile Influence , The Third Screen , The Smartphone Handbook , Smarts , Coffee At Luna's and many more. mobile influence. the smartphone handbook. mobile influence. the smartphone handbook. He is working on a new book titled, The Internet of Everything (IoE). business blog.