Ignite Social Media

SEPTEMBER 18, 2023

One of the most common questions we get from clients is how to create branded TikTok videos. But creating high-quality branded TikTok content can be a challenge or a mystery for many brands. Who Can Brands Put in Their TikTok Videos? As a brand, figuring out who will be in your TikTok videos is important.

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Ignite Social Media

NOVEMBER 2, 2020

With this addition, users can now create, edit, and share short-form video clips of up to 30 seconds to a news feed within the app. Instagram is testing multiple placements of the Reels feed within the app interface. Find out how to get your brand ready for Instagram Reels. What are the Potential Implications for Brands?

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Instagram Brands Sports Feed 179

Sprout Social

DECEMBER 6, 2023

Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It’s not just a trend—it’s a proven strategy. It’s time for B2B brands to embrace the power of influencers. There lies the magic of B2B influencer marketing. Here’s how.

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B2B Influencer Brands Marketing 118

Social Media Strategies Summit

FEBRUARY 27, 2020

At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Trend” can often feel like a four-letter word when it comes to social media, but it is critical that we keep an eye on the future.

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Ignite Social Media

OCTOBER 30, 2023

As brands continue to invest in TikTok as part of their social strategies, it’s important to stay up-to-date on the latest platform developments. In this blog post, we’ll summarize the key takeaways from TikTok’s visit and what they mean for brands on the platform. This creates a more engaging, branded experience.

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Features Brands Real Estate Hashtag 91

Likeable

APRIL 5, 2022

At the end of March 2022, Instagram announced that users would have the option of reverting back to a chronological feed instead of an algorithm-based one. But any major algorithm change can be a difficult adjustment, especially if you’ve spent the past five years optimizing your brand’s social content for a certain kind of feed format.

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Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. Why should brands carry out review analysis?

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Review Brands How To Analysis 127

SocMed Sean

FEBRUARY 15, 2022

The hashtag #smallbusiness currently has 25+ billion views on TikTok, so small business owners are using it for brand recognition in new audiences. Industries that target an audience in the age range of teens to mid-twenties are experiencing the best marketing performance on TikTok, and this trend is expected to continue.

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Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Put on your content boxing gloves and learn how to own the News Feed like a boss. Get up off the ground.

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Social Media Strategies Summit

APRIL 11, 2024

More importantly, it requires understanding the latest trends, especially considering a super-short trend cycle and an even shorter audience attention span. However, the one mistake brands make is using social networks to talk at their audience instead of communicating with their followers. Source: linkedin.com 3.

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Sprout Social

MARCH 15, 2021

Twitter is known for its always-changing trending topics. These topics can be as broadly popular as the gossip or current events, or personally tailored to an individual level that reflects your own account’s interests, industry, and brand. How Twitter trending topics work. How to find trending topics on Twitter.

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Trends Twitter How To Hashtag 129

Ignite Social Media

NOVEMBER 13, 2018

2019 Social Media Trends to Watch. A few months ago, we shared relevant trends for the back half of 2018. With that in mind, here are the 2019 social media trends to watch. These perceptions steer users’ decision-making process when deciding who to follow and, ultimately, which brands to trust on social media.

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Trends Social Media UGC Authentication 143

Sprout Social

NOVEMBER 17, 2022

And it’s the most engaging type of in-feed social content, so short-form is definitely a crowd favorite. With the ability to publish longer videos and consumers’ love of short form video, there’s a lot of Reel-estate for brands to get creative and boost their engagement. Instagram Reel ideas for fashion and retail brands.

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Types Instagram Brands Collaboration 118

Ignite Social Media

FEBRUARY 13, 2018

In December, the platform announced News Feed changes for posts with “engagement bait” – meaning posts with copy asking for comments, likes, or shares would be demoted in the News Feed. . Facebook has been testing various News Feeds in other countries for some time now. What does this mean for my brand? .

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Hootsuite

DECEMBER 15, 2021

Like in the fashion world, TikTok trends come in and out of style, fast. Every second, new trends are emerging, and old ones are dying. So how do we keep up with the latest TikTok trends? If you’re looking for inspiration, read on: we’ve put together a guide to the best TikTok trends of 2022. What is a TikTok trend?

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Trends HootSuite Fashion Video 142

Jon Loomer

OCTOBER 26, 2017

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Some believe it signifies the end of organic brand content on Facebook. Earlier this month, Facebook completed the launch of the Explore Feed. This is the Explore Feed that about 99% of us have. It’s harmless.

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Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. and the app is trending towards 1B active users by the end of the year.

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Analytics Brands CPA Overview 154

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Today, we have brand mascots faking forbidden romances, sponsored dance challenges and internet beefs over—ironically enough— chicken sandwiches. Building a memorable brand takes some big swings but you have to walk before you can run. What is brand awareness? Our advice?

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Strategy Brands Hubspot Survey 131

Webbiquity SMM

DECEMBER 12, 2018

Here are five of the most important trends to watch in the coming year (your competitors will!). Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media. These are, of course, not the only trends to watch in the coming year. Social Listening.

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Later

FEBRUARY 17, 2020

The Instagram chronological feed could be making a comeback! A new “Latest Posts” feature has been spotted deep in the app’s code and could reveal the return of the Instagram chronological feed. This sounds like the chronological feed people are asking for. Similar, but not the same pic.twitter.com/AUMwlZGtUr.

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Feed Feedly Instagram Software 101

The Realtime Report

FEBRUARY 17, 2022

to Strengthen your Brand. TikTok has gained popularity among various audiences and is becoming one of the most trending platforms globally. You need to have a presence in TikTok if you want to boost your brand’s sales. It would be best to incorporate several tips when using TikTok to strengthen your brand. Use Trends.

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Brands How To Hashtag Influencer 91

Ignite Social Media

JULY 10, 2019

The new Groups tab will now show a personalized feed of activity across all the groups you’re a member of and recommend similar groups based on your interests. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak). Pinterest & Instagram Rival for Shopping. IGTV Will Still Struggle.

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Social Media Strategies Summit

JUNE 24, 2022

With that in mind, in this article, we’re going to highlight ten real-world examples of brands using Instagram Reels to reach new audiences, engage existing customers, generate leads, and drive sales. American Red Cross: Tap Into Trending Topics. Keep an eye on trending topics. But first, let’s start with a definition.

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Keyhole.co

SEPTEMBER 13, 2023

Maybe you’re not using trending hashtags — or at least the relevant ones. Hashtags are great for getting your brand noticed on Instagram. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. How To Find Trending Hashtags On Instagram?

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Hashtag Trends Instagram UGC 52

Likeable

JANUARY 6, 2021

Keep reading to find out the four trends that we think will define 2021 on social media. All signs point to this trend continuing in 2021—but now, especially because online shopping allows them to do more research about brands before purchasing, consumers are more socially conscious than ever. Socially Conscious Consumers.

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Sprout Social

NOVEMBER 28, 2022

Unlike in-feed posts, you can post Stories throughout the day to stay top-of-mind for your followers without annoying them. Just like in-feed posts, engagement matters when it comes to ranking Stories. This is especially useful for brands who rely on long-form content, like media companies. The key is to inspire engagement.

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Pam Moore

FEBRUARY 24, 2018

Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers.

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Jon Loomer

AUGUST 7, 2017

Facebook is constantly tweaking their news feed algorithm. The latest impact of the algorithm to the Facebook news feed: Website speed. This continues a trend for Facebook, putting an emphasis on website speed from a mobile device. News Feed Update Favors Website Speed. I use Instant Articles. When Will This Roll Out?

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Sprout Social

APRIL 6, 2022

Today, ecommerce has become an almost daily occurrence — a trend quickly evolving into social commerce. In 2020, Facebook, Instagram, and Pinterest revamped their shopping tools to help retailers capitalize on this trend. integrate with Shops, making set up a breeze by allowing brands to quickly import their catalogs.

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Examples Brands Facebook Retail 113

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. These changes impact every business, brand and publisher using Facebook for business purposes. Episode Highlights. Current state of Facebook marketing 2018.

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Later

JANUARY 1, 2020

Wondering what the big Instagram marketing trends of 2020 will be? It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike. Keep reading to find out: #1: Hidden Likes will Create a Visual Shift in Content (and Increase Feed Posts?).

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Trends Instagram Marketing Influencer 87

Later

JULY 3, 2020

We’re halfway through the year, which means it’s a great time to look back and what’s worked, what hasn’t worked, and which Instagram trends are driving the best results! Instagram Shopping presents a huge opportunity for brands not only to influence and inspire shoppers but also to sell to them.

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Sprout Social

MAY 4, 2022

Perfect for building awareness and encouraging awesome user-generated content, brands are rightfully scrambling to find TikTok hashtags for their own challenges. Below we break down TikTok challenges work and the best practices for brands looking to leverage them. This branded hashtag challenge resulted in 2 billion video views and 1.3

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Brands Hashtag Trends Fashion 110

Sprout Social

AUGUST 22, 2023

In doing so, they have leveled the playing field for brands of all sizes and industries. Within these tools, conversational analytics harnesses the power of customer conversations and discussions by identifying and tracking hidden brand insights. Here is a closer look at the key benefits.

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Analytics Conversation Brands Sentiment 84

Keyhole.co

SEPTEMBER 13, 2023

A favorite among the younger crowd, it is the perfect marketing platform for improving brand visibility. In today’s article, we bring you the ultimate guide on how to find trending hashtags on TikTok that will help you build a thriving presence on the platform. That’s where the right TikTok hashtags can help you.

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Unmetric

JULY 29, 2019

For those of you scratching your heads and wondering why images of bananas are taking over social media feeds in India, here’s what happened: A video tweeted by Indian actor Rahul Bose explaining the exorbitant amount he was charged for two bananas at a luxury hotel took the internet by storm—5,700 retweets and counting so far.

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Sprout Social

JULY 18, 2022

If you’ve been scrolling through your feeds and wondering how everyone knew to pick up a copy of “It Ends With Us” by Colleen Hoover or “A Court of Thorns and Roses” by Sarah J. Keep reading to learn more about how TikTok is shaping the literary industry and what brands can take away from this trending subculture.

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