Hootsuite

NOVEMBER 28, 2022

Brand advocates help you connect with potential customers and cut through the noise online. A social media advocacy strategy turns your biggest fans into brand advocates. A brand advocate is someone who loves your brand so much that they choose to voluntarily promote your products or services on their own social media channels.

Social Media 122

Social Media UGC How To HootSuite 122

Hootsuite

SEPTEMBER 7, 2022

To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. A good bio is like a storefront — it can help inspire trust in potential customers unfamiliar with your brand. Personal brands. Brand mission].

Template 145

Template Templates Social Media UGC 145

Buffer Social

JUNE 6, 2022

In 2021, TikTok user Trinidad Sandoval made a video showing the effects of an eye cream by skincare brand Peter Thomas Roth that went viral on TikTok and Twitter. When consumers post about a brand on social media, they can influence their followers’ buying decisions. ” and “Consumers find UGC 9.8x

UGC 71

UGC Content Case Study Influencer 71

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands. And it’s working.

Engagement 56

Engagement Social Media Brands UGC 56

Harp Interactive

MAY 20, 2011

Social Syndication is the act of leveraging user-generated content (UGC) from your website or blog to publish on Facebook and other social media sites. This creates an increase in brand exposure and exponential linkbacks to your content resulting in higher search engine rankings and ultimately, an increase in sales.

Syndication 231

Syndication SEO UGC Engineering 231

Harp Interactive

MAY 20, 2011

Social Syndication is the act of leveraging user-generated content (UGC) from your website or blog to publish on Facebook and other social media sites. This creates an increase in brand exposure and exponential linkbacks to your content resulting in higher search engine rankings and ultimately, an increase in sales.

Syndication 225

Syndication SEO UGC Engineering 225

Harp Interactive

MARCH 16, 2011

It makes sense: consumers trust online reviews by other consumers more than the information coming directly from companies and brands themselves. If your brand isn’t utilizing any of the tools that enables user generated content, reviews, ratings or testimonials, you may be missing out on the power of the online nod.

Influencer 276

Influencer Bazaarvoice UGC Review 276

Buffer Social

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Examples 92

Examples Campaign Discount Marketing 92

Pixlee

MAY 28, 2020

Brands like Morphe use customer reviews across product pages and even on their homepage to show the community angle of their products. Morphe’s UGC features reviews built in to match the product. Social Media is Just as Valuable as Search Engines. It should be no surprise that Google is the most visited site in the world.

UGC 66

UGC Influencer YouTube SEO 66

Pixlee

FEBRUARY 26, 2019

When Coca-Cola , one of the most famous American soft drink companies, started marketing their brand in China, the name “Coca-Cola” translated to “ Bite The Wax Tadpole. Whether you sell your own branded products or act as an online reseller, localization can transform the way you do business. Combat Localized SEO.

UGC 45

UGC Brands Travel Review 45

Pixlee

DECEMBER 27, 2018

The Michelin guide remains one of the first examples of content marketing, as the Michelin Guide has its own brand of excellence surrounding it. Like the Michelin Guide, telling your brand story through a value-added content can be a cost-effective and impactful way to drive business. Airbnb has mastered brand storytelling.

Tips 45

Tips Brands UGC Content 45

Pixlee

DECEMBER 22, 2021

This means consumers are far more trusting of third-party opinions on a product than brand-generated content. Showcasing user-generated content (UGC) from real customers across your most impactful marketing channels . Starting an ecommerce referral program with brand ambassadors. Sharing case studies from clients.

UGC 52

UGC Marketing Mobile Review 52

Pixlee

JANUARY 16, 2020

The relationships that brands build with influencers can create irreplicable value when executed well. But finding that fit with the right influencers is a two-way conversation, and brands need to find ways to appeal to the right influencers just as much as they need to seek out the best people for their brand.

Influencer 55

Influencer Brands How To Authentication 55

Ignite Social Media

NOVEMBER 15, 2019

Hashtags are basically a social platform’s way of labeling content so that it’s easier to find in searches, like how keywords work in search engines. Bonus points if you can use branded hashtags and encourage your fans to use them. Engage Outside of Your Brand Channel. They probably are (about your brand, that is).

Cost 144

Cost Social Media Hashtag UGC 144

Pixlee

MAY 11, 2021

Beyond tried-and-true practices, this often missed tool can help you reduce bounce rate – user-generated content (UGC). Dwell time is the time spent on a certain page after a user reaches it from a search engine, and until they go back again to the search results. Ways to Reduce Bounce Rate with UGC. What is a Good Bounce Rate?

UGC 52

UGC Content Metrics Apparel 52

Sprout Social

JANUARY 12, 2022

This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Word of mouth marketing represents brand promotion that’s driven by customer experiences and stories. This includes @mentions of your brand and tagged posts. Brand ambassadors.

Conversation 137

Conversation Review Marketing How To 137

Later

FEBRUARY 16, 2021

For a small business, having a social media strategy is essential for increasing brand awareness, reaching your target audience, and driving sales. Smart social media strategies for small businesses can increase brand awareness, build your audience, and increase revenue. s brand values. Define Your Brand Voice.

Small Business 85

Small Business Social Media Strategy UGC 85

Pixlee

AUGUST 2, 2019

With the right combination of features, tools, and elements, UX can heighten conversions for a global audience of various demographics — maximizing your brand’s reach. Regardless of your industry, building your stack with your customer’s lifetime value in mind has proven to be the best strategy brands can adopt.

UGC 51

UGC Loyalty Authentication SEO 51

Pixlee

JULY 10, 2017

User-generated content (UGC) is any type of content created by users of online platforms. Search engines such as Google and Bing rank websites based on whether the sites’ content is relevant and useful. Over 25% of the search results for the 20 largest brands in the world are linked to user-generated content.

SEO 47

SEO UGC Content Curation 47

Pixlee

SEPTEMBER 7, 2018

As eCommerce surpassed $327 billion in the US by 2016, the share created by social commerce continues to grow, and user-generated content (UGC) is emerging as a key growth engine. And there’s no better way for a brand to convey authenticity than through UGC — brand loyalists using products in an organic way.

UGC 40

UGC Content Authentication Curation 40

Later

JULY 15, 2020

Collecting customer feedback can create a more engaged community, increase brand loyalty, and — perhaps most importantly — help you learn what your customers actually want. And according to a Facebook study, 66% of people see Instagram as a platform for connecting with brands. Do you collect customer feedback on Instagram?

Instagram 78

Instagram UGC Travel Transportation 78

Buffer Social

OCTOBER 11, 2023

” In a nutshell: LinkedIn’s Top Voice and Community Top Voice badges are well worth having if you’re serious about building a personal brand and cementing yourself as a thought leader in your industry.   We have several articles that take a deep dive into the world of personal brand building and growing on LinkedIn.

LinkedIn 116

LinkedIn Badge Communities How To 116

Pixlee

MAY 22, 2017

User-generated content (UGC) feels like one of the biggest trends in marketing right now—it’s considered the most authentic and trusted form of media available. What does this mean for your brand? Pixlee’s three simple steps are all you need to revolutionize your business with UGC. What is User Generated Content?

UGC 40

UGC Content How To Curation 40

Pixlee

MAY 22, 2017

User-generated content (UGC) feels like one of the biggest trends in marketing right now—it’s considered the most authentic and trusted form of media available. What does this mean for your brand? Pixlee’s three simple steps are all you need to revolutionize your business with UGC. What is User Generated Content?

UGC 40

UGC Content How To Curation 40

Pixlee

JUNE 24, 2020

Researching influencers before choosing one to work with can save brands a lot of time. Once a brand has decided on what type of campaign they want to run, the immediate criteria brands should be looking for are authenticity, consistency, reach, and engagement. Find the Right Influencer & Platform. Embrace Micro-Influencers.

Collaboration 98

Collaboration Influencer Campaign UGC 98

Pixlee

JANUARY 4, 2018

Pixlee helps Shopify Plus Merchants Create Higher Converting Online Shopping Experiences with User-Generated Content (UGC), Visual Commerce, and Influencer Marketing. “The results are in, and UGC is a top priority for merchants wanting to showcase happy customers as an effective component of their marketing strategy.”

UGC 40

UGC Content Class Authentication 40

Sprout Social

MAY 11, 2021

Perhaps the term makes you think of search engine optimization (SEO) and rigid, restrictive keyword requirements. The good news is that optimizing your social presence doesn’t mean sacrificing your brand’s voice and creativity. Assess the overall ROI and outcomes of your social marketing (think: sales, brand awareness).

Social Media 132

Social Media Strategy Engagement Hashtag 132

Later

JULY 29, 2020

Just like your Name field, your bio should be optimized with keywords for your brand and business. . See how health and beauty brand Golde has included keywords like “superfood,” “health,” and “beauty” in the first line of their bio: . This isn’t just a great way to let your new followers know what your brand is about.

SEO 132

SEO Instagram Hashtag UGC 132

Pixlee

FEBRUARY 1, 2019

Selling more and empowering your loyal customers to share their voices is a strategy that works, but with some initial strategy and effort, you can build a referral engine that drives repeat business. . It also has to suit your brand messaging and intended audience. Identifying brand advocates. Or just reward the referrer?

Discount 41

Discount UGC How To Apparel 41

Pixlee

AUGUST 5, 2020

During the last several months, we’ve seen that brands with solid ecommerce capabilities were able to pivot more easily than businesses that relied heavily on in-person shopping. . But, not all of them can provide you with an all-in-one ecommerce solution for shopping cart software and creating websites with custom branding.

Tools 75

Tools Authentication Review UGC 75

Hootsuite

MAY 3, 2022

Unlike a content scraper or unintelligent bot, AI content creation tools use what they learn from existing resources to create fresh, original content that’s unique to your brand. A thorough edit by someone who knows and understands your brand is an important final step to making the most of AI-powered content. At least, not yet.)

Social Media Management 96

Social Media Management Tools Social Media Content 96

Pixlee

SEPTEMBER 11, 2018

Integrate user-generated content (UGC) : Real customer photos and videos will shout as words speak. Make use of user-generated content and ensure you attractively design your brand. Consumers trust UGC above branded content and are more likely to make a purchase based on word of mouth marketing. Conduct Market Research.

UGC 41

UGC Mobile Research Exercises 41

Pixlee

OCTOBER 7, 2019

With giants like Amazon and Alibaba, brands aren’t likely to be able to compete on price and selection, but by highlighting unique differences such as brand mission or craftmanship of product, retailers stand to benefit. Feedback can come in the form of UGC. Provide Amazing Customer Service. Remember, its a conversation!

Retail 46

Retail UGC Comparison Price 46

Pixlee

OCTOBER 8, 2018

For ten weeks, I was an intern at Pixlee – a San Francisco-based startup that helps brands build more authentic interactions with their customers using user-generated content (UGC). If you aren’t too familiar with UGC, don’t worry – before learning about Pixlee, I wasn’t either. Culture is key.

UGC 46

UGC Startup Authentication Meeting 46

Pixlee

NOVEMBER 21, 2017

Pixlee’s industry-leading UGC platform is known for its extensive content creation, curation, and multi-channel publishing capabilities. Our clients see lower content costs and higher conversion rates by leveraging the vast amounts of authentic, customer-generated content already being created for their brand.

Social CRM 42

Social CRM UGC Aggregator Influencer 42

Pixlee

AUGUST 1, 2017

User-generated content (UGC) images take the power of word-of-mouth to a new level, articulating the value of a product or service through a more authentic, visual lens. Why should brands prioritize earned content? An example of user-generated content on a brand website. The benefits of user-generated are tenfold.

ROI 41

ROI Content How To UGC 41

Social Media Strategies Summit

MAY 19, 2022

Alongside an increase in the number of businesses on social media, we see a massive increase in the quality of content by brands. While many people may not think of Twitter as a search engine, a glance through the results for a particular keyword or hashtag can bring you everything from news to relevant memes related to your niche.

Social Media 264

Social Media Content UGC Curation 264