agora pulse

JUNE 13, 2020

Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. This section presents you with the full list of your tweets together with key metrics (impressions, engagements, and engagement rate) for each one. Union Metrics.

Analytics 204

Analytics Tools Twitter Hashtag 204

Keyhole.co

JANUARY 13, 2021

Share of voice can be calculated for different social media metrics, whether it’s hashtag impressions, engagements, brand mentions, followers, or any other conceivable metric. The share of voice formula is: SOV = Your brand’s measures / Total market measures X 100%. How do I calculate share of voice?

Social Media 88

Social Media Metrics Brand Monitoring Hashtag 88

Webbiquity SMM

AUGUST 27, 2019

a metric obviously impacted by a small number of companies with ludicrously high ratios. Less than a quarter of B2B software companies understand brand monitoring. Brand monitoring on Twitter is extremely simple: Log into Twitter. Watch for mentions of your brand. million, yet has a modest 5.6 social ratio.

B2B 154

B2B Research Twitter Marketing 154

Oktopost

MARCH 7, 2022

Before the rise of social listening tools , B2B marketers would be completely reliant on hashtags and native search on social platforms to get a sense for what people were saying about brands. Social monitoring is the act of collecting the data centered around your brand, company, and products. Share of Voice.

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

MARCH 9, 2023

Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis. Union Metrics offers standard listening features like real-time mention monitoring, sentiment analysis, and insights like best times to post.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

MAY 16, 2023

Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums. Track the latest trends with Keyhole What metrics should you look at?

Tools 52

Tools Sentiment Analysis Metrics 52

Keyhole.co

MAY 3, 2023

Qualitatively, by monitoring who’s interacting with your hashtag, you can start to build a profile of your audience, and then continue to evolve your content to suit their needs. Quantitatively, you can get real data that helps inform your strategy. Which Hashtag Metrics Should I Track?

Hashtag 52

Hashtag Social Media Sentiment How To 52

Sprout Social

MARCH 10, 2017

Despite its in-the-moment nature, having a defined Instagram strategy is imperative for brands. In fact, research shows that 65% of the top performing posts feature products, and 7 out of 10 hashtags included in captions are branded. Benchmarking Success with Key Metrics. Dig into Competitive Data.

Report 102

Report Instagram Hashtag Metrics 102

Keyhole.co

MARCH 6, 2024

Look, all those spreadsheets full of data in Excel are fantastic. But when was the last time you actually went to see what people have to say about your brand? Most people already know how to check engagement metrics like comments, likes, dislikes, shares, etc. I guess we can all agree that marketing goes far beyond the numbers.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Brand protection How you handle complaints directly affects your brand’s reputation. Here is a report from Sprout’s Listening capability.

Reputation 104

Reputation System Brands Knowledge Base 104

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. This can help you identify trends and take proactive action based on real-time data. You’ll get the trend data without running out of any monthly credits. The tool is excellent for trend analysis as well.

Industry 52

Industry News Google Brands 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. Source: Salesforce Social Studio is also built for social media listening.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Unmetric

JUNE 11, 2019

And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. Unmetric is an AI-powered brand focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. G2Crowd Rating: 4.6.

Analytics 125

Analytics Tools Social Media Curation 125

Sprout Social

FEBRUARY 13, 2019

Sprout’s own Justyn Howard explains the opportunity that lies ahead when brands turn to social listening to solve business problems: “Social data represents the largest source of business intelligence that has ever existed. When every business has the data they need to improve, we all benefit.”. Get to your “aha!” moments, fast.

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Authentication Analysis Sentiment Tumblr 102

Keyhole.co

DECEMBER 15, 2023

They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

SEPTEMBER 12, 2023

Here, you get instant access to brand mentions across social, news, blogs, videos, etc. Moreover, it also offers brand tracking tools to help you monitor competitor performance. The software offers ViralPost technology that examines audience data and automatically schedules your content for optimal engagement time.

Tools 52

Tools Social Media Curata Price 52

Oktopost

DECEMBER 22, 2019

Ten Great Brand Monitoring Tools. The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however. They offer engagement and reach metrics in real time, along with fast and easy reporting services, and a suite of tools for finding, tracking, and collaborating with influencers.

Tools 116

Tools B2B Sentiment Notification 116

Hootsuite

JUNE 22, 2020

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.

Brand Monitoring 141

Brand Monitoring Tools Brands HootSuite 141

Keyhole.co

JANUARY 15, 2024

By offering real-time monitoring, you can have real-time data and actionable insights to protect your brand. Crisis mapping, which involves tracking how a crisis is spreading, as well as its impact across different regions, platforms, and even age groups and demographics, gives you a lot of actionable data.

Sentiment 52

Sentiment How To Reputation Analysis 52

Keyhole.co

MAY 12, 2023

Brand monitoring Keep track of what people say about your brand online, and try using those keywords to improve your image with brand monitoring. It can find any online conversation that mentions the keyword being tracked and provides real-time data on the conversation as it unfolds.

Tools 52

Tools Strategy Marketing Analysis 52

Keyhole.co

NOVEMBER 13, 2023

A user-friendly website is not only beneficial for the user, but it also leads to improved engagement metrics (like lower bounce rates and longer dwell time), which Google uses as a ranking signal. You can gather data on their age, gender, location, active hours, and content preferences. This is where tools like Keyhole come in handy.

SEO 52

SEO Content Hashtag Trends 52

Unmetric

JULY 9, 2019

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. G2Crowd Rating: 4.2. Pricing: $9.95 – $49.95

Analytics 72

Analytics Tools Twitter Hashtag 72

Keyhole.co

OCTOBER 10, 2023

But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media. So how do you keep track of all this data and uncover what your customers are really saying? Enter brand sentiment analysis!

Sentiment 52

Sentiment Analysis Brands How To 52

Keyhole.co

MAY 31, 2023

Focus on metrics relevant to your business and social media strategy. For example, if you’re focused on brand awareness, you should track follower growth and engagement rates. Monitor your progress regularly and adjust your goals and KPIs. Use historical data to set benchmarks and track progress over time.

Social Media 52

Social Media Strategy How To Analysis 52

Unmetric

SEPTEMBER 9, 2019

Insights into the engagement metrics of your competitors’ will help you understand which type of content gets them more engagement from their audience. Campaign Intelligence helps you evaluate past campaign performances to make strategic decisions on your upcoming brand initiatives.

Tools 85

Tools Hitwise Analysis Price 85

Keyhole.co

APRIL 26, 2023

From Facebook metrics to Twitter metrics, to Youtube metrics and Instagram metrics, what should you be tracking? Are these metrics performing up to your standards? Let’s take a look at the 9 metrics that every company should be measuring right now and the best tools to use. It counts mentions.

Metrics 52

Metrics Social Media Tools Sentiment 52

Firebelly

AUGUST 18, 2010

Saturday, August 21 10:15 AM Facebook for Business Chad Richards Develop a strategy and establish success metrics for your business Facebook Page. You can find Firebelly speaking at the following sessions.

Paid Search 135

Paid Search Reputation SMS Conference 135

Keyhole.co

JUNE 30, 2021

Data is the new oil. Hardly anything defined Facebook success more than access to its users’ data and the capability to turn it into advertising dollars. Let’s explore how proper data use can help you boost sales through social media in this article. Five ways social media data can take your strategy to the next level.

Data 108

Data Social Media Strategy CPC 108

Firebelly

DECEMBER 14, 2009

 What metrics are appropriate for your campaign and what do they tell you? How  What will you do with the data collected? Are you currently listening to what is being said about your firm, brand(s) and/or product(s)? What are your marketing/business goals for your social media marketing? How will you measure? What

Social Media 133

Social Media Marketing Paid Search SMS 133

Net-Savvy Executive

APRIL 5, 2011

Enterprise companies are starting to realise the enormous value in the data we collect, and analyse and the value this offers in nearly every area of a business, " Sentiment Metrics. Brand Monitoring: Where Are They Now? It's certainly spiced up my recent conversations with people in the industry. Where does it end?

Radian6 44

Radian6 Visible Technologies Sentiment Brand Monitoring 44

Sprout Social

FEBRUARY 29, 2024

A TikTok analytics tool can present you with this data. You can look at a single dashboard where all of your metrics are in one place. Best of all, many TikTok analytics platforms allow you to export your data, making social media reporting a piece of cake. Access data about your live videos if you regularly live stream.

Analytics 99

Analytics Tools Strategy Price 99

Keyhole.co

MARCH 1, 2023

Data is the new oil. Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper data use can help you boost sales through social media. Relevancy: the data reviewed should be relevant to the issue at hand.

Data 52

Data Social Media Strategy CPC 52

Keyhole.co

OCTOBER 31, 2023

These include: Twitter’s Advanced Search Web Archive tools Social Media monitoring tools In today’s article, we will show you how to use these methods to find and access your past tweets. But first — The need to find old tweets So why are we emphasizing so much on accessing Twitter’s historical data? Click on “Request archive.”

Data 52

Data Twitter How To Reputation 52

Firebelly

JANUARY 29, 2010

Data Shows That Social Behavior Gets More Followers By Dan Zarrella The linguistic analysis engine behind TweetPsych has given me a bunch of cool data points to analyze, so I’ve begun to look at various factors and their relationship with follower counts.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Keyhole.co

OCTOBER 21, 2023

Business owners: Make decisions for your business based on data that will help you achieve your objectives. Various forms of social media monitoring The task of social media monitoring is not universally applicable. Brand monitoring: Monitor the conversation about your brand on social media.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

APRIL 15, 2024

For example, an unresolved data breach can lead to financial loss for customers. Or, an employee accidentally clicking on a phishing link in an email, leading to a data breach. Cybersecurity breaches A cybersecurity breach is when a company is targeted in a ransomware attack or data hack. External events.

Press Release 93

Press Release Banking Reputation Marketing 93

Keyhole.co

MARCH 4, 2024

Carefully establishing your social media goals helps your business: post with purpose and strategy, justify marketing spend, make data-driven decisions, determine the return on investment (ROI), and synchronize social media and general marketing activities. Brand monitoring helps you to control the narrative and protect your reputation.

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Examples Social Media How To GPS 52