Sprout Social

MARCH 13, 2019

If you’re a B2B brand, chances are you already have plenty on your plate. Customers and competitors are sounding off like never before on social media, especially in the ever-so-opinionated B2B space. And so the rules of succeeding with B2B social media are changing. What are the big-picture benefits of B2B social listening?

B2B 104

B2B How To Sentiment Reddit 104

Keyhole.co

JANUARY 9, 2024

LinkedIn has emerged as a powerful platform for content marketing, particularly for B2B marketers. A company with users totaling more than 900 million professionals around the world, LinkedIn provides special opportunities to reach a specific demographic and increase interaction. Why track LinkedIn analytics?

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Keyhole.co

FEBRUARY 4, 2023

Believe it or not, LinkedIn still seems intimidating for most businesses. In fact, LinkedIn released a series of updates to encourage budding brands to be active on the platform. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

Believe it or not, LinkedIn still seems intimidating for most businesses. In fact, LinkedIn released a series of updates to encourage budding brands to be active on the platform. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. You don’t necessarily need to film Instagram Reels or write long-form articles for LinkedIn. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. Sharing = caring.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

OCTOBER 19, 2023

Reputation monitoring software to try What features to look for in a reputation management software What is online reputation monitoring? This feedback can identify customer sentiment (positive or negative), trends and more. For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit.

Reputation 96

Reputation Sentiment Analysis Notification 96

Oktopost

JULY 4, 2022

The question is – with the immense choice of social media management platforms on the market today, which is the best choice for your B2B business? Note: Be sure to look for a social media platform that includes sentiment analysis. But B2B companies need to go deeper. Integration with your key social channels.

B2B 132

B2B Social Media Management Metrics Social Media 132

Keyhole.co

APRIL 2, 2024

With this in mind, do you need to measure brand sentiment, track industry trends, or keep up with competitors? In this case, you might consider tracking engagement metrics, brand sentiment, and conversions. Use to: Learn insights about public brand perception and customer sentiment. This will help us build our email list.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Social Media Strategies Summit

FEBRUARY 24, 2021

The use of the word “social” is a little misleading because it’s not limited to platforms like Facebook and LinkedIn. Cloudera Leverages B2B Social Listening to Assess Market Sentiment. Social listening isn’t just for B2C brands – it has a big part to play in B2B marketing strategies too. Source: Sprout Social.

Social Media 147

Social Media Strategy Sentiment Marketing 147

agora pulse

NOVEMBER 10, 2020

To prepare an effective report, start by featuring the channels and metrics that matter to your brand. Pricing: Free plan with limited features and paid plans for $69 per month. Pricing: Free plan with limited features and paid plans for $1,499 per month. Checking engagement on a social media analytics tool.

Analytics 179

Analytics Social Media Tools Price 179

Sherrilynne Starkie

FEBRUARY 13, 2018

Facebook, Pinterest and Instagram, for example, all have features that allow people to buy directly. LinkedIn’s Sales Navigator is used by millions of companies, both B2C and B2B. They are experts on Facebook, Twitter, Instagram, LinkedIn, Pinterest, SnapChat and more. They are expert implementers.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Keyhole.co

SEPTEMBER 20, 2023

However, while it affects both B2B and B2C industries, the dynamics differ. B2B brand reputation A reputation crisis for a B2B brand often has a limited audience and can be contained through direct communication channels and negotiations. Deep dive into the sentiment of every online conversation around your brand.

Reputation 59

Reputation Brands Construction How To 59

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. 75% of B2B buyers use social media to make buying decisions. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

Analysis 70

Analysis Data Sentiment Metrics 70

Keyhole.co

MAY 2, 2024

On LinkedIn, social listening will help you see your audience’s interests, which you can use to appeal to them better. Today, you will learn the basics of social listening and how it matters on LinkedIn. Tailoring your responses shows how well you listen, understand and appreciate the sentiment behind each mention.

LinkedIn 52

LinkedIn Tools Sentiment Analysis 52

Sprout Social

OCTOBER 25, 2022

Combine positive brand sentiment with high brand recognition and you get fans. Sentiment summary measures how people are feeling about your brand and whether or not it’s trending positively. Don’t have eye-popping images featuring your products? According to 72% of our LinkedIn community , the answer is yes. No problem.

Strategy 129

Strategy Brands Hubspot Survey 129

Oktopost

MARCH 27, 2024

However, not all social listening is created equal, especially when comparing the needs of B2B and B2C organizations. Let’s dive into why social listening in a B2B context isn’t just helpful—it’s essential, and how it differs fundamentally from its B2C counterpart. Unfortunately, the same is not true in B2B.

B2B 76

B2B Sentiment Analysis Influencer 76

Sprout Social

FEBRUARY 5, 2020

That’s probably the reason 47% of B2B marketers say they will use personalization strategies in 2020. Is sentiment trending up or down? As users switched from the old to new experience, we tracked spikes in keyword usage, conversation volume, sentiment trends and more. Are users running into bugs?

Tools 92

Tools Sentiment How To Team 92

Keyhole.co

MARCH 24, 2023

Are they talking negatively about your customer service, or are they happy with your latest feature updates? Brands can use this information to adjust their messaging and marketing strategies and address negative sentiment or feedback. This might include social hotspots like Twitter, Facebook, Instagram, LinkedIn, and others.

How To 52

How To Sentiment Reputation Hashtag 52

Webbiquity SMM

JANUARY 24, 2011

Interesting, though the “Who’s searching for you&# feature appears to be more a spammy sales tool than a functional offer. A feature-rich, realtime social media monitoring and engagement tool. Pricing ranges from $30 to $100 per month depending on features. Share this on LinkedIn. Share this on Bebo.

Tools 206

Tools Social Media Lithium Sysomos 206

Sprout Social

OCTOBER 24, 2023

If you want to make LinkedIn work for your business, you need to keep a close eye on your performance to see where you stand and how you can improve. This is where social media analytics for LinkedIn comes in. Why do you need a LinkedIn analytics tool? Which LinkedIn analytics tool is the best and why? Let’s take a look.

Analytics 107

Analytics LinkedIn Tools Metrics 107

Sprout Social

JULY 31, 2019

Once you’ve done that, there are still quite a few social profiles you’ll have the option to connect, including Facebook, Instagram, LinkedIn and Pinterest, as well as Ad Accounts for Facebook, Instagram, LinkedIn and Twitter. Once you’ve connected your profiles, you can begin taking advantage of Sprout’s features.

Team 82

Team Notification Report Metrics 82

Sprout Social

OCTOBER 24, 2023

If you want to make LinkedIn work for your business, you need to keep a close eye on your performance to see where you stand and how you can improve. This is where social media analytics for LinkedIn comes in. Why do you need a LinkedIn analytics tool? Which LinkedIn analytics tool is the best and why? Let’s take a look.

Analytics 75

Analytics LinkedIn Tools Metrics 75

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. Why Employee Advocacy Matters for B2B.

B2B 145

B2B Survey ROI Metrics 145

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

B2B 98

B2B Social Media Tools Tips 98

Keyhole.co

MARCH 23, 2023

Social media experts from Keyhole are ready to share some of the tips you should consider before posting on Twitter: Focus on your business─ whether your business is B2B or B2C says a lot about when you can post on your account and get the best engagement. Check your Twitter analytics for information.

Twitter 52

Twitter Education Analytics Hashtag 52

Oktopost

NOVEMBER 12, 2020

It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. 89% of B2B marketers agreed that data quality is becoming increasingly critical for marketing and sales success. 5 Ways data analysis boosts B2B ROI. The problem? Product recommendation.

Analysis 138

Analysis B2B Data Tools 138

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? If so, you’re not alone. Sounds idyllic, right?

B2B 52

B2B Strategy Brands Content 52

Sprout Social

MARCH 8, 2019

When we talk about online social listening, we’re referring to social sites beyond “the big five” (Facebook, Twitter, Instagram, LinkedIn and Pinterest). At the end of the day, online social listening gives you a more comprehensive understanding of your brand sentiment. What is online social listening?

Reddit 100

Reddit Tumblr YouTube Review 100

Sprout Social

APRIL 23, 2024

Or, if you’re launching a new product, you’ll likely need more data on your competition’s products or features, and their pricing models. Sentiment: How positive or negative these engagements are. Uncovering these positioning insights helps marketers find niches in an overall market, which can be crucial in product or feature design.

Analysis 91

Analysis Sentiment Marketing Reputation 91

Oktopost

AUGUST 15, 2023

And, before someone came along and made actioning scalable and profitable social media strategies for B2B enterprises possible, delivering a strong ROI from social media marketing was tricky, to say the least. From LinkedIn to Instagram, TikTok to Facebook, the best social media channels for generating leads aren’t just about B2C anymore.

Social Media 117

Social Media B2B How To ROI 117

Sprout Social

JUNE 27, 2023

We talked about his approach to marketing through award-winning content like the “Define Your Load” campaign with Steve Burns, which earned a Cannes Lion for B2B Creative in the Challenger Brand category in June 2023. And it definitely came through with the results of the campaign, the response and the overall sentiment.

Travel 93

Travel B2B Automotive Campaign 93

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. This makes sense when you consider that 46% of B2B decision-makers are now between the ages of 18 and 34 years old. But who likes a challenge more than a B2B marketer? Content publishing and optimization features. Do you even need these specialized tools?

Social Media Management 160

Social Media Management Social Media Tools Hubspot 160

Keyhole.co

MAY 18, 2023

While the youths dominate TikTok and Instagram, Facebook, LinkedIn, and Twitter remain safe spaces for boomers and Gen X. 82% of B2B content marketers use Twitter. Know what’s trending on Twitter LinkedIn 61. 930 million users from 200 countries are currently on LinkedIn. of LinkedIn users are active daily.

Statistics 59

Statistics Social Media B2B YouTube 59

Webbiquity SMM

JULY 24, 2018

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. promote the brand through creation and distribution of share-worthy content.

Tools 170

Tools Social Media Netvibes Lithium 170