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The Meme-ification of Instagram

Buffer Social

We’re seeing this happen on Instagram today: less polish, more authenticity. In particular, we’re noticing an embrace of memes — that historically unpolished, yet highly relatable category of social media content. The Trend on Instagram: Less Polish, More Authenticity. Memes included. Memes are clever.

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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

  As we dive into this new era fueled by changing consumer behavior, the influence of AI, and the shifting of how platforms function, certain key trends emerge, painting a picture of a different digital world. The line between professional networking and creative expression blurs daily as more new creators emerge on the platform

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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

Between August 2019 and August 2020, the number of CEOs present on at least one platform rose from 54% to 62%, per research from Influential Executive. Her Twitter presence is packed full of personal thoughts and political views, along with stories about the challenges and successes she experienced as a non-profit CEO. Kimberly Bryant.

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15+ social media platforms your customers are using in 2021—and why you should be using them

Sprout Social

With more social platforms than ever before to choose from, brands are faced with a tough question: where should they show up? In the eyes of the consumer, all social platforms are not created equal. And Facebook continues to be incredibly popular— 60% of consumers want to see brands use more of the platform. Key Stats: Over 2.8

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Influencer marketing trends across industries

Sprout Social

When singer Shay Lia showed off her vivacious dance moves during Kaytrandas’ iconic Boiler Room set in 2013, she dazzled audiences and quickly became a meme. Consumers are more discerning One of the top influencer marketing trends surrounds a popular buzzword marketers hear all the time: authenticity.

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Unraveling Meta Threads: What we learned from our first 30 days on the network

Sprout Social

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. Brands and the social media managers that run them took to the platform with enthusiasm. Threads will feel familiar to fans of text-based social media platforms. The response to Threads was different.

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Monday Social Media News Roundup: Week of October 23rd

Buffer Social

Keep an eye on this feature's rollout to leverage broader communication channels on Meta's platforms. Verified for Business Onboarding Meta revealed the onboarding steps for its Verified for Business program, aimed at authenticating business identities. Use this feature to secure and manage your digital assets efficiently.

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