Buffer Social

MARCH 15, 2023

Every early stage founder like myself dreams of the day when we have the ability to activate high performing targeted online ads, a dedicated social media team, and other tried-and-true marketing techniques that would put us on the same playing field as long-standing heritage brands.

Sample 71

Sample Samples Marketing Education 71

Buffer Social

JANUARY 25, 2022

. - Alison Hazinski, owner of One and Only Paper On social media, Hazinski describes her approach as "treating my customers like my friends." " This means framing social media content as though if she's keeping her real friends up to date on her business.

Small Business 91

Small Business Marketing Retail Education 91

Sprout Social

OCTOBER 14, 2020

You don’t have to look hard to find an up-and-coming brand ambassador program on social media. Brand ambassadors on social media shout-out your business, show off their latest purchases and recommend you to their followers. How is a social media brand ambassador different from an influencer?

Brands 141

Brands How To Hashtag Applications 141

Later

OCTOBER 29, 2020

In fact, up to 30% of all US retail sales are expected to happen on digital channels this year! . Below, we highlight 6 holiday marketing ideas to help you cut through the social media noise and engage with your customers this season: Holiday Marketing Ideas #1: Run a Holiday-themed Instagram Giveaway.

Social Media 62

Social Media Marketing Instagram Campaign 62

Pixlee

MARCH 24, 2021

Bloggers, online stars, and celebrities tend to have a lot of sway over the perceptions of their followers, and a well-planned ambassador marketing campaign can help you get your product in front of 10 million people on social media. . Creating high-quality content can take a lot of time and energy.

Brands 56

Brands Marketing Apparel Influencer 56

VEED Grow

AUGUST 20, 2020

According to a study regarding online fashion retailers, videos in product pages saw a 134% boost in conversions. Remain authentic to your brand For all the sales tactics and slick editing, your promo video ideas should be on-brand with how you interact with your clients. Here, the pain point isn’t content curation.

Video 52

Video Curation Film Project 52

Sprout Social

NOVEMBER 26, 2019

From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy. Founder Michael Preysman turned his entrepreneurial energy into a quest of sorts: to demystify the clothing industry.

Authentication 12

Authentication Retail Fashion SMS 12

Bill Hartzer

JULY 15, 2010

Despite the fact that glitz and abundance are alive and well in mainstream media (think: Bravo’s The Real Housewives and E!’s s Keeping Up with the Kardashians), there is a fast-growing set of Americans who reject excess and artificiality in favor of authenticity, substance and interconnectedness.

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Buy Influencer Web 2.0 Survey 113

Later

SEPTEMBER 12, 2019

UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . And nothing stands out more on social media than being original! . UGC Best Practices #2: Strive for Authenticity . Consumers are 2.4

UGC 60

UGC Content Instagram Hashtag 60

agora pulse

JUNE 30, 2020

A little psychology goes a long way in social media posts. Here’s a look at some tips and tricks from the world of psychology that can help social media managers engage more with their audiences. If you think the success of certain brands on social media is pure chance, think again. Use Authority.

Social Media 207

Social Media Engagement Tips Pharmaceuticals 207

Sprout Social

JUNE 30, 2021

Seventy-one percent of consumers say social media posts by friends or people that they know influence their purchasing decisions , according to research conducted by The Harris Poll on behalf of Sprout Social. It starts with your business being authentic and truly caring about its audience.

Brands 132

Brands Loyalty Hubspot Authentication 132

Ignite Social Media

MARCH 9, 2017

A few months ago, IG launched Instagram Stories, a platform for more authentic sharing in real-time. Product Spotlights: 10 products for increased energy and mental clarity. Fashion/Retail: • Trends: Top 10 trends of spring. • It also gives you an opportunity to grasp your target audience’s attention with not just one photo.

Instagram 110

Instagram Brands Real Estate Exercises 110

Hootsuite

JUNE 27, 2022

The social media strategies you use on every other channel won’t work on TikTok. TikTok is vastly different from every single other social media platform, yes. It also means that the problems you struggle with on your other social channels don’t apply here. Authenticity rules on TikTok. Haven’t heard of her.

B2B 97

B2B Trends Authentication Film 97

Unmetric

SEPTEMBER 27, 2019

Vanity metrics on social media may not give you actionable insights but they sure are to leave the viewers impressed. Coca-Cola’s list of viral and successful campaigns on social media deserves an article of its own! Converse gets social media. The brand added more than 29 million followers since 2014, a 37.4%

Brands 96

Brands Facebook Campaign Sports 96

Later

MAY 29, 2020

Independent businesses like Paynter Jackets have built hyper-loyal and engaged communities around their brand values and a transparent approach on social media. We’d never met before… I guess it was good energy?! Read our blog post: Social Media & COVID-19: How to Communicate During a Crisis.

Communities 78

Communities Instagram UGC How To 78

Unmetric

SEPTEMBER 27, 2019

Vanity metrics on social media may not give you actionable insights but they sure are to leave the viewers impressed. Coca-Cola’s list of viral and successful campaigns on social media deserves an article of its own! Converse gets social media. The brand added more than 29 million followers since 2014, a 37.4%

Brands 72

Brands Facebook Campaign Sports 72

Audiense

DECEMBER 19, 2016

From: The story of the world’s first global flight without fuel, and how social media helped ). Lucy Clarke, Social Chain. Whereas, when we were in Zambia, where it’s quite fashion focused, we sent the video to fashionistas, fashion bloggers and retail stores.”. Britt Adami , social media manager, HaveYouHeard.

Trends 60

Trends Marketing Forums Microsoft 60

Later

MAY 29, 2020

Independent businesses like Paynter Jackets have built hyper-loyal and engaged communities around their brand values and a transparent approach on social media. We’d never met before… I guess it was good energy?! Read our blog post: Social Media & COVID-19: How to Communicate During a Crisis.

Communities 60

Communities Instagram UGC How To 60

Convince & Convert

APRIL 4, 2016

They’re often used in places where quick content is preferred, like on social media (think Vines and short YouTube videos). Here’s an email newsletter from jewelry retailer Alex and Ani: Here, video is the focal point of the email. We see a real person using the product, authentically illustrating how to use it.

Video 60

Video Content Marketing Film 60

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279