Convince & Convert

MAY 4, 2010

For example, the markers for a jump to cloud computing for a declining retail company are quite different than the markers for a growing startup to embrace a business intelligence application. For instance, open source software and the Freemium model are allowing for a more organic, bottom-up adoption of many applications and technologies.

Social Media 117

Social Media Strategy Consultant ROI 117

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MAY 25, 2010

I was there speaking at the Counselor’s Academy PRSA annual conference. Thanks for bringing it to CA conference! Counselor’s Academy is the section of PRSA for owner’s of small and medium independent agencies). Note that I didn’t include Web design. If you missed it, read the recap.

Marketing 124

Marketing Social CRM Conference Social Media 124

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SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. I’ve played with social media at a personal level and now it’s time to take it up a notch. I’ve played with social media at a personal level and now it’s time to take it up a notch.

Social Media 167

Social Media Strategy Consultant Conference 167

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JUNE 24, 2010

One of the local Twitterati here had Chris Brogan up to Maine for a social media conference, and I caught it on UStream. That mission, to add value to the communities they reach, is the heart beat of social. So…what can we REALLY learn about how infomercials being applicable to social media?

Social Media 122

Social Media Strategy Social CRM MySpace 122

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MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. The game is going to change in a big way very soon. How can I help you?

Social Media 122

Social Media Strategy CoTweet CoTweet 122

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MARCH 25, 2010

Swix also plans to publish its own API so that third-parties can push and pull Swix data into other applications. And It’s Free For now, Swix is in beta, and very much wants feedback from people interested in social media measurement. A white label version for agency use is also in the works. How can I help you?

Social Media 117

Social Media Strategy Statistics Metrics 117

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SEPTEMBER 21, 2010

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

APRIL 20, 2010

link] – good breakdown of social media business applications. link] [link] stephen elliott RT @jaybaer: Does Your Blog Have a Long Tail [link] [link] Catherine Davis RT @jaybaer: Does Your Blog Have a Long Tail [link] (interesting search applications) #SEO [link] Steve Woodruff RT @jaybaer: Does Your Blog Have a Long Tail?

Hitwise 117

Hitwise Content Blogger Consultant 117

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JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow As I wrote on Brass Tack Thinking, I have the chills. is my vote.

Upcoming 125

Upcoming Project News Social Media 125

Convince & Convert

SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Private brand communities vs. Facebook. Thanks for sharing good support information for B2B social media. Linkedin Groups vs. Twitter.

Social Media 149

Social Media B2B Strategy Consultant 149

Convince & Convert

APRIL 13, 2010

See my review of the iPad review here) This content would also make a fantastic Facebook application. Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? Tons of applicability for social networking.

Social Media 113

Social Media Strategy Influencer Education 113

Convince & Convert

APRIL 14, 2010

Geek Squad Founder Robert Stephens was asked about the contradiction of a services company providing helpful videos at a conference where I spoke. Twitter, Facebook, YouTube and a Blog all dedicated to creating places for the public to tell them problem areas in the city, ask questions about traffic safety and promote a safer community.

Social Media 129

Social Media Consultant Health Care Questions 129

Convince & Convert

JUNE 2, 2010

link] jaybaer I recommend you hide updates from all applications in your FB setting. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. [link] jaybaer Good stuff. Thanks for the comment. link] jaybaer When did you delete?

Social Media 134

Social Media Strategy Curation Privacy 134

Convince & Convert

SEPTEMBER 8, 2010

There has never been any sort of major effort to distribute MySpace broadly across the Web by baking it into other sites, applications or circumstances. Nearly all the once mighty, now defunct social network or community sites unfurled and died after being purchased. The tools of social media always change.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Convince & Convert

SEPTEMBER 21, 2010

You need something that’s easy for you to use and that will be practical for the application you have at hand. applications like Facebook, Twitter, Skype, etc. What they often don’t realize is that they can safely enable these applications through the use of smart policies.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

AUGUST 31, 2010

The u30pro chat that I moderate with Lauren Fernandez have amazing discussions every week as far as I’ve gathered from the community. Beyond that, when I think of social media, I don’t just think of the tools like twitter, linkedin and facebook. Both of these communities have a great deal of interaction and conversation.

Conversation 116

Conversation Social Media Social CRM Consultant 116

Convince & Convert

APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129

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JUNE 15, 2010

A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. Companies should follow, not lead, their customers across the social Web. Here are 4 ways to find out where your customers are in social media: 1. What do I do?” How can I help you?

Social Media 155

Social Media ScoutLabs Company Consultant 155

Convince & Convert

MAY 20, 2010

Unfortunately, its going to be a long struggle to evolve from the quarterly-based thinking to one of growing a fan base, following, community, etc. link] Martin Seibert We are creating a social media metrics application at [link] that will centralize all your web stats in one place. We only have twitter, facebook and bit.ly

Metrics 117

Metrics Social Media eBook Social CRM 117

Convince & Convert

JULY 13, 2010

Clients can tell if you are just spouting platitudes that you picked up from a two day immersion conference. Why not try spending time commenting in your targets’ community blogs? That’s the essence of a good social media strategy , anyway. reading about social media and trying different communities.

Social Media 140

Social Media Strategy Consultant SEO 140

Convince & Convert

APRIL 8, 2010

I've been thinking about making it my conference travel/presentation device. This is pretty much a show-stopper for any applications that require precision beyond a finger touch. This is pretty much a show-stopper for any applications that require precision beyond a finger touch. The Keynote presentation app is very slick.

iPad 137

iPad Content iPhone Wireless 137

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. So, fully expecting each of you to tell me I’m wrong in the comments, here are 7 reasons why Twitter is not the Valhalla of social media: 1. What’s Happening? I love Twitter.

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Convince & Convert

SEPTEMBER 21, 2010

This is an important advantage, as I bought a $30 lavalier microphone and can now grab good audio even at crowded conferences, etc. Katie Morse Community Manager @misskatiemo [link] [link] Katie Morse Jason – great post! 39 social media tools I will use today. Thanks for the Radian6 shout-out! Great list Jay.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. Facebook users do not realize that their status updates can be as public as they are, much less searched through an application like kurrently.

Social Media 165

Social Media Strategy Engineering Social CRM 165

Convince & Convert

JUNE 30, 2010

What I find fascinating is that with so many social media marketing techniques, applications and opportunities, I feel we are rapidly losing focus on what authentic connection looks like. I've managed to talk to a large number of my follwership on the phone or met in person at conferences. How can I help you?

Social Media 129

Social Media Strategy Automotive SEO 129

Convince & Convert

MARCH 2, 2010

Today, however, creating truly meaningful success metrics often requires a custom statistical hodge-podge that tries to tie together data points from across the social spectrum. Save the metrics piece, and since they also own a metrics company… Application to business? Probably none. But maybe a model to watch.

CoTweet 117

CoTweet CoTweet Analysis Consultant 117

Convince & Convert

JULY 9, 2010

They loved the behind-the-scenes experience and the transformation tips from Stern – particularly because they saw how effortless the make-up application was. I'm headed to Dallas next week for the eWomenNetwork 10th annual conference with a couple thousand women!! Better yet, they loved their own transformations afterward.

Influencer 123

Influencer Ustream Authentication Social CRM 123

Convince & Convert

APRIL 7, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 14 Things I Think I Think About Social Media Is Starbucks the Most Dangerous Competitor to Facebook? I agree that the discovery piece is not what it could be within the Foursquare application.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Convince & Convert

JUNE 16, 2010

The Secret Sauce Is Relevance I’m noticing common themes among social media successes like BBVA bank. Whole Foods does this similarly with its mobile application when it suggests meals/shopping lists based on health needs — and even suggests meals for ingredients you already have. How can I help you?

Social Media 120

Social Media Strategy Mobile Consultant 120