Pam Moore

AUGUST 31, 2018

” A social media plan is far more than throwing pretty visuals at Instagram or Facebook. It could be you are talking apples and your management is talking oranges. Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter.

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Social Media Training Startup Team 60

Keyhole.co

FEBRUARY 27, 2024

Here’s a lowdown of their social media accounts: Instagram: 11 million Facebook: 23 million Twitter: 14.2 million Not only have they amassed millions of followers across platforms, but they even left their top competition, Apple Music and YouTube Music, behind on Instagram with over 2x the followers. million YouTube: 1.66

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Social Media Strategy Content Collaboration 59

Social Media Strategies Summit

JANUARY 2, 2020

But at their best, they can improve consumer sentiment, drive brand loyalty and lead to direct sales. View this post on Instagram. 2 J.Crew uses IGTV & Instagram Videos to Spark Inspiration. 3 Milton & Goose Team Up with Influencers for a Big Giveaway. View this post on Instagram. Source: J.Crew.

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Campaign Retail Loyalty Marketing 134

Sprout Social

SEPTEMBER 7, 2021

Apple’s #ShotOniPhone. commissioned by @Apple for pride month ?? Despite launching in 2015, Apple’s “Shot on iPhone” campaign continues to delight users by showing off the quality of photos taken with the iPhone camera. 6 social campaigns that captivated the internet in 2021. shotoniphone pic.twitter.com/hSExE6nKDy.

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Campaign Social Media Collaboration Apple 132

Hootsuite

MAY 10, 2021

Unless you’re Apple, you’re on social media. Norwegian Air , for example, used Facebook and Instagram ads to promote awareness in target regions about specific flight routes it operates. View this post on Instagram. Gauge customer sentiment. View this post on Instagram. A post shared by Norwegian (@flynorwegian).

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Examples Company Social Media Apparel 145

Social Media Strategies Summit

OCTOBER 14, 2021

NASDAQ’s Head of Social Media Kelsey Murray has also led social strategy and influencer marketing teams at Questex Media, People Magazine, Thrive Global, and Northwestern Mutual. From San Jose, California to the top of the Big Apple, this IPO day was 8 years in the making. View this post on Instagram. Cheers to more to come!

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Authentication Brands Team Issues 222

Keyhole.co

JUNE 30, 2021

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Apple allowed users to block tracking and now requires users explicitly to agree to pass off their tracking data to app owners like Facebook for targeting ads. Improve data quality.

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Data Social Media Strategy CPC 108

Keyhole.co

MARCH 1, 2023

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Apple allowed users to block tracking and now requires them to explicitly agree to data sharing with apps such as Facebook for ad targeting. In its recent update, iOS 14.5,

Data 52

Data Social Media Strategy CPC 52

Sprout Social

JANUARY 5, 2021

Up-and-coming products, brands and influencers. For example, marketing priorities for SaaS companies versus those in the gaming industry are apples and oranges. While some brands are haven’t even test-driven Instagram Reels or even TikTok, others like Pravana are already on top of the latest social beauty trends.

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Strategy Content How To Trends 129

Sprout Social

JANUARY 20, 2022

For example, how to market to new customers versus existing ones is apples and oranges. Influencer marketing campaigns. For example, it’s no surprise to see brands simultaneously run Facebook and Instagram ads given that digital ad spending is up by 56% YoY. Influencers. Holiday campaigns. Social ad campaigns.

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Campaign Social Media How To Project 130

Hootsuite

AUGUST 17, 2023

Hootsuite can help you do all of that (and more) from one user-friendly dashboard that works with Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, and YouTube. It doesn’t offer as in-depth features as Sprout Social or Hootsuite, but for businesses that rely heavily on Instagram, it can be a nice fit.

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Comparison HootSuite Hubspot Social Media Management 77

agora pulse

APRIL 23, 2019

Did You Know … If you hashtag an emoji on Insta, it will become a live link to see all other Instagram posts that have hashtagged that emoji. The use of emojis increases engagement by a whopping 48% on Instagram. Posts that use emojis on Instagram have an interaction rate of 2.21% and posts without emojis have 1.77%.

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Social Media Campaign Wikipedia Study 119

Sprout Social

MARCH 21, 2019

And although Twitter is often seen as the go-to customer service channel for many companies, you can’t afford to ignore the likes of Instagram and Facebook for customer care. For example, comparing follower counts between two brands is often apples and oranges when engagement rate is what’s more relevant.

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Brands How To Sentiment Analysis 105

The Social Media Hat

JUNE 27, 2016

Clearly Yogi wasn't talking about social media or social media tools, but I think it's the right sentiment nonetheless. From Twitter mentions and direct messages, to Facebook and Instagram comments, and everything in between. I've found a tool that gives me one place to check Twitter, Facebook and Instagram messages.

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Social Media Notification HootSuite Hashtag 164

Hootsuite

MARCH 27, 2020

Meanwhile, first-person accounts and opinions from regular people break news, shape narratives, and influence opinion ( as well as potentially affecting the news journalists even choose to report ). View this post on Instagram. View this post on Instagram. View this post on Instagram. View this post on Instagram.

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Social Media How To Policies Team 145

Sprout Social

JULY 30, 2018

Comparing the Instagram activity of a small, local retailer to the likes of H&M or Old Navy would be apples and oranges. Here’s an example of an engagement rate analysis using Phlanx on Instagram. Customer photos and user-generated content are currently killing it on Instagram. Sentiment Analysis.

Brands 75

Brands Analysis Sentiment Metrics 75

Sprout Social

AUGUST 3, 2022

You’re probably familiar with the Notes app apology that brands post on Instagram or Twitter. Or maybe you know its twin, the infamous influencer apology, complete with crocodile tears on camera. You can tap into your audience’s feelings by measuring sentiment, the scope of conversations and more. 9. FedEx.

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Brands Issues Social Media Conference 95

Laurel Papworth

FEBRUARY 22, 2015

Which Covers: Purpose vs Values, Tribes & Customer Avatar (Targeted Comms),Spaces and Platforms, Roles and Personal Brand Gamification, Engagement Life Cycles & Call To Actions, Key Influencers, Voice & Etiquette, Campaign & Activities, Rituals & Conversation Diary. How Do We Identify and Engage with Key Influencers?

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Avatar Strategy Social Media How To 40

Webbiquity SMM

APRIL 9, 2012

A free app for Apple iOS devices that enables users to manage multiple social media accounts at once. Synthesio is a powerful, professional social media monitoring system that combines technology with human assistance for global brand reputation monitoring, topic monitoring, influencer rating and social community mapping.

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Review Tools Social Media Klout 200