Webbiquity SMM

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

Metrics 195

Metrics Marketing Class ROI 195

Sprout Social

MARCH 20, 2023

But first, let’s get into a few highlights about short-form video, and ways you can get buy-in. How to prove ROI of short-form video Proving the ROI of short-form video will help you get buy-in from your leadership team and gain their trust. But your video metrics will depend on your overarching social goals and platforms you use.

Buy 116

Buy Video How To Template 116

agora pulse

APRIL 24, 2020

How can you tell whether your hard work on Twitter is worth it? You’ll have to dig into Twitter stats to find out. So when Twitter removed Audience Insights, I was flummoxed. What Was Wrong with Existing Twitter Stats? The Twitter audience insights stats were always thin. Here’s how.

Twitter 138

Twitter How To Analytics Statistics 138

Keyhole.co

MAY 25, 2022

Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy. In this post, we’ll shed light on how to comprehend social media analytics and use the data to scale your business and rise above the competition.

Analytics 52

Analytics Social Media ROI Metrics 52

Hootsuite

MARCH 15, 2021

If someone mentions your name in conversation, maybe your curiosity is piqued a little — but you should be more than a little curious when it’s your brand that’s getting Twitter mentions. Twitter mentions are a key way customers interact with brands on the platform. That’s why it’s important that you get a handle on Twitter mentions.

Twitter 145

Twitter HootSuite Notification Analytics 145

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Convince & Convert

MAY 5, 2012

The most overrated social media metric is traffic from social outposts. But to make the case that Pinterest should be a big part of your marketing arsenal because it proportionally sends more traffic to your website than Facebook or Twitter is patently ridiculous. The Social Media Metrics That Matter. Do they buy?

Metrics 145

Metrics Social Media Posterous Aggregator 145

Small Business Mavericks

JANUARY 29, 2014

Here are 8 key metrics you should keep an eye on and know off the top of your head. If you don’t keep tabs on new visitors, then you could be preaching the same message to people who are not going to buy from you. In some niches, this metric is even more important. In some niches, this metric is even more important.

Metrics 93

Metrics Engineering Mobile Analytics 93

Small Business Mavericks

JUNE 29, 2011

The idea is that you don’t just count people who show up on your site, in your Twitter feed, or who subscribed to your newsletter. Those are the ones who are your true actionable metrics. You don’t buy anything. Therefore, it’s not a metric. Pay only for a response metric. Think of it like this.

Metrics 164

Metrics Newsletter Buy Sites 164

Audiense

JULY 5, 2016

As the demands of this role grows, so does the social media data and analytics understanding required by social media teams. Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses. oPFpp7ruQF pic.twitter.com/uQhw1fG2z7.

Microsoft 112

Microsoft Analytics Metrics Data 112

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. But remember that different industries prioritize different metrics. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. But remember that different industries prioritize different metrics. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Techipedia: Tamar Weinberg

APRIL 10, 2012

Apart from a great how-to on starting up a site, it highlights the growing trend to buying websites rather than starting from scratch. By buying instead, you can get a proven website where you can focus on growing the site rather than getting than initial traction. Where to Buy. Work out a Valuation. It can be a tricky task.

Buy 140

Buy How To Sites Banking 140

Sprout Social

JANUARY 11, 2024

That’s where metrics come in. From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it.

Brands 108

Brands How To Sentiment Metrics 108

yMarketingMatters

JUNE 20, 2014

This is the classic social media metric that is SO important, but get’s a lot of question for not being as easy to attribute to quantifiable business growth and direct indicator of sales increase. It is very different from that immediate, direct measurement we see from “Click Here”, “Download” or “Buy Now”. Email Collection.

Small Business 263

Small Business Social Media How To ROI 263

Convince & Convert

AUGUST 22, 2012

Is so, you have probably relied on Google Analytics. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. Why: View site traffic and visitor behavior exclusively from sources like Facebook, YouTube, Twitter and the like. Filter Social Media Traffic.

Analytics 150

Analytics Report Social Media Google 150

Sprout Social

JUNE 7, 2016

Businesses focus a lot energy on creating content that not only builds a Twitter audience, but also drives engagement with customers. While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. Get to Know Your Twitter Activity Dashboard.

Metrics 40

Metrics Twitter Comparison Report 40

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Strategy 108

Strategy Tips Twitter Marketing 108

Oktopost

JULY 4, 2022

Social Studio integrated and allowed publishing, engaging, and metrics across several social media platforms: Facebook. People buy from people – not brands. Social Analytics & Sales Reporting: Social Studio has cards that you could create to get a sense of your metrics, which was combined with their social listening feature.

B2B 132

B2B Social Media Management Metrics Social Media 132

Hootsuite

FEBRUARY 24, 2023

Social Studio supports publishing on Facebook, Twitter, LinkedIn, YouTube, Instagram, and Pinterest. Post to popular social media channels like Instagram, Facebook, Twitter, TikTok, LinkedIn, YouTube, Pinterest, Google My Business, WhatsApp, Tumblr, and more. Here are a few more of the top features you’ll find in Hootsuite Analytics.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Waxing UnLyrical

JUNE 24, 2019

Consumers look to buy from those they trust. Engagement is a key metric for making the case for micro influencers. Choose the most important metric, like report downloads and measure your success. Then utilize Google Analytics to understand the effectiveness of your campaign. “We The Case for the Micro Influencer Dance.

Influencer 237

Influencer Authentication Survey ROI 237

Keyhole.co

FEBRUARY 13, 2023

SMM, or social media marketing, is the process wherein you can do marketing using various social media applications like Facebook, Instagram, TikTok, Twitter, etc. You can leverage these apps to buy and sell goods online. Working with social media apps requires the help of many social media analytics tools. Are you up for SMM?

Social Media 52

Social Media Strategy Marketing Metrics 52

Later

FEBRUARY 16, 2021

Monitor Your Success with Instagram Analytics. Why would people buy your product? Join Later today to plan, schedule, and analyze your posts on Instagram, Facebook, Pinterest, Twitter, and TikTok! . Ask your friends, family, and colleagues if they would buy your product, and if so, who they would buy it for.

Instagram 112

Instagram How To Metrics Analytics 112

Hootsuite

MAY 19, 2022

Should you buy Facebook likes? Given how important likes are to a thriving Facebook presence, it can be tempting to buy them. ” But no matter what that pop-up says, buying Facebook fans is not a good idea. It doesn’t explicitly ban buying likes. If they find out that you’re buying likes, you throw all of that away.

Tips 141

Tips HootSuite Facebook How To 141

agora pulse

AUGUST 17, 2020

Step 1: Identify your social media marketing goals and metrics. People hearing back from your brand online are likely to buy again even if they were not really happy with their prior experience.). Consequently, metrics you want to keep an eye on may include: Traffic (especially from social media channels). Happier customers.

Social Media 171

Social Media Strategy Marketing How To 171

Proactive Report

OCTOBER 21, 2013

Here are few suggested metrics: Activity on each social platform: Most small businesses have limited time and resources. Statistics show that they need to have, on average, seven “touches” before they buy. Google Analytics will help you track much of this activity. the tools are available. Social Media Strategy'

Small Business 65

Small Business Metrics Social Media Hubspot 65

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. X (formally Twitter): B2B marketers leverage X to join conversations with prospects and customers and stay on top of industry news and trends. To learn more about harnessing social data, contact us today.

B2B 117

B2B Trends Social Media UGC 117

Unmetric

NOVEMBER 12, 2019

Audience sizes and fan growth have been derided by many social media managers as being worthless vanity metrics. So they go and buy followers to inflate their numbers. And it is this kind of thinking that confined audience size and growth metrics to the back of the class during analysis. There is some truth to that.

Social Media 84

Social Media Analysis How To Analytics 84

Proactive Report

DECEMBER 5, 2011

Better use of analytics and more focus on measurement. Let’s take a look at Analytics and Measurement. It is possible to measure how many times your message gets shared by your fans and followers in Facebook and Twitter and it gives you a good measure of the success of your social content. Follow me on Twitter.

Analytics 92

Analytics Trends Social Media ROI 92

Keyhole.co

MARCH 20, 2024

They can track your own performance on LinkedIn through detailed analytics, helping you measure the success of your social media marketing strategy. Track hashtags, keep an eye on your competitors, and optimize your LinkedIn strategy with the help of Keyhole’s real-time analytics and reports.

LinkedIn 52

LinkedIn Tools B2B Price 52

Sprout Social

JUNE 7, 2023

Your audience’s reaction to your brand, or their brand experience feedback, helps you gain insights into their preferences and motivations, and predict future buying behaviors. In addition, you’ll need to know your target audience’s purchase motivations, buying behavior and opinions on competing brands.

Brands 112

Brands Sentiment How To Analysis 112

Hootsuite

NOVEMBER 10, 2021

You can use your email, or log in with your Google, Twitter or Facebook account. First off: Don’t buy followers! Step 6: Dig into analytics. How are your reach and engagement metrics? Analytics take the guesswork out of content strategy: they prove what’s working — and what’s not. Learn more about TikTok analytics.

How To 143

How To Hashtag Trends Analytics 143

Convince & Convert

MARCH 4, 2010

But, to ensure you aren’t disheartened in the meantime, select success metrics that are appropriate for your goals. Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition.

Metrics 132

Metrics Strategy How To Tourism 132

agora pulse

OCTOBER 19, 2017

You can measure hundreds of different metrics on social media, but that being said, there are four main areas your social media KPIs should focus on: Reach. If you have access to your website’s analytics panel then you can easily check the performance of your social media channels and what they are bringing to the table. Engagement.

Social Media 133

Social Media CPI URL Social Media Management 133

Convince & Convert

JULY 16, 2013

Call it the Analytics Effect: People get so hooked on cheap-and-abundant data from sources like Google Analytics that they ignore useful data from other sources. Honestly, I do not know if the Analytics Effect objectively exists, but I have reason to suspect it might. Image via BigStockPhoto.com.

Data 148

Data How To ROI Survey 148

Sprout Social

MAY 14, 2020

Social media engagement is a very broad umbrella term that covers a lot of metrics. The major social media networks already have some component of engagement listed for free in their native analytics. But you want the other metrics if you want to understand more of where you can improve. Set goals and define metrics.

Engagement 143

Engagement Social Media How To Metrics 143

Hootsuite

AUGUST 16, 2023

Analytics and reporting capabilities You need to be able to measure the impact of your social media efforts, and it’s simply easier when all of your tools (calendar and reporting alike) are in one place. You can schedule and publish content to LinkedIn, Facebook, Instagram, and X, AKA Twitter. Content ideas?

Social Media 89

Social Media Tools HootSuite Tweetdeck 89