Keyhole.co

OCTOBER 10, 2023

Enter brand sentiment analysis! In this post, we’ll explore the importance of brand sentiment analysis, how it works, and the steps you can follow to analyze your public sentiment and improve business outcomes. What is brand sentiment analysis?

Sentiment 52

Sentiment Analysis Brands How To 52

Keyhole.co

MAY 12, 2023

What are the different types of keyword monitoring? There are several types of keyword monitoring techniques based on your final intent. Some of the most popular use cases of keyword monitoring are: 1. Competitor analysis Want to know what your competitors are doing? Try to figure out what keywords they’re using.

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Tools Strategy Marketing Analysis 52

Keyhole.co

FEBRUARY 3, 2024

Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation. Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. It’s simple.

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Social Media How To Metrics Sentiment 59

Keyhole.co

MAY 31, 2023

Doing this lets you see what’s working well for your competitors and what you can do to improve your social media strategy. So next, we’ll talk about how to handpick competitors for your brand so you get the right estimates for comparison. Identifying your main competitors is an important step in your social media strategy.

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Social Media Strategy How To Analysis 52

Keyhole.co

JANUARY 17, 2024

It’s about understanding the “why,” gaining a deep understanding of your audience, and refining your campaign strategy. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Oktopost

MARCH 7, 2022

We also know the world of social listening is one that can make or break our brand’s reputation. Like actual listening, social listening can be the glue that holds your marketing strategy together. This shift created an opportunity for social listening to thrive in a B2B marketing strategy. Reputation Management.

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B2B Sentiment Analysis Reputation 155

Keyhole.co

MARCH 9, 2023

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

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Tools Sentiment Hubspot Price 84

Keyhole.co

JANUARY 15, 2024

By gaining invaluable insights into how your audience perceives your brand and any changes in sentiment, you can create a PR and marketing strategy with this information in mind. Proactive trend identification and analysis When you hear that a crisis is unfolding, it’s useful to know where on the internet it’s happening.

Sentiment 52

Sentiment How To Reputation Analysis 52

Keyhole.co

MAY 16, 2023

Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums. For example, run a small online business selling handmade jewelry.

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Tools Sentiment Analysis Metrics 52

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation?

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Reputation Strategy Brands HootSuite 106

Keyhole.co

DECEMBER 13, 2023

Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps.

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HootSuite Price Sentiment Social Media Management 52

Hootsuite

MAY 16, 2023

And that’s why social media reputation management is so important. Reputation management isn’t about controlling the narrative. It’s about listening to what customers say, learning from their feedback, and responding in a way that builds trust in your brand. What is social media reputation management?

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Keyhole.co

OCTOBER 13, 2023

To find the best professionals, social recruiting strategies are of great importance now. Social media recruiting is a hiring strategy that involves using social media platforms to share job postings, search and communicate with potential job candidates. Social media is a great resource for promoting an employer brand.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. These tools allow you to get a more comprehensive view of your online presence and make data-driven decisions to improve your brand reputation and performance. all in one easy-to-use dashboard.

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Industry News Google Brands 52

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. We’re talking about analyzing thousands of conversations, brand mentions and reviews spread across multiple websites and platforms—some of them happening in real-time. What is a sentiment analysis tool?

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Sentiment Analysis Tools API 95

Hootsuite

JUNE 22, 2020

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.

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Brand Monitoring Tools Brands HootSuite 141

Hootsuite

JULY 17, 2023

Your brand reputation can make or break you. Which is why online reputation monitoring tools are an essential component of any social media manager’s software setup. Think of it like modern, ethical eavesdropping: online reputation monitoring tools allow you to be a savvy social media super-spy.

Reputation 71

Reputation Tools HootSuite Sentiment 71

Sprout Social

JUNE 15, 2020

You don’t have to totally overhaul your social strategy in the face of GDPR, by the way. Paying close attention to your reputation via social media when it comes to questions, comments and concerns from customers. Monitoring your mentions makes it easier to hone in on ways you can build that much-needed sense of trust.

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Social Media Privacy Marketing Policies 131

Keyhole.co

MAY 12, 2023

But that in no way means ruling out reputation management from your to-do list. You can use several ingenious online reputation management tools to save yourself from wildfire. In case you are curious to know what these online reputation management tools exactly do, continue with your tread. What is online reputation management?

Reputation 52

Reputation Tools Sentiment Review 52

Keyhole.co

MAY 24, 2023

Despite having a solid strategy in place, you will see a discrepancy in performance. These power stats reveal how crucial competitor analysis is as a part of rudimentary marketing. There are tons of competitor analysis tools for accomplishing a specific goal. Why do you need competitor analysis in the first place?

Analysis 52

Analysis Types Tools Price 52

Sprout Social

FEBRUARY 29, 2024

The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. TikTok analytics tools give you more complete insight into the effectiveness of your marketing strategy.

Analytics 98

Analytics Tools Strategy Price 98

Sprout Social

APRIL 15, 2024

A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. Still, a solid crisis management strategy can dampen any negative impact.

Press Release 92

Press Release Banking Reputation Marketing 92

Keyhole.co

OCTOBER 7, 2020

But there’s a lot of chatter out there, so sifting through all of those mentions manually would be an impossible task for many brands. That’s what sentiment analysis tools are for. They capture everything that’s being said about you and tell you how your audience feels about your brand in real time. BrandMentions 5. Digimind 9.

Sentiment 59

Sentiment Analysis Tools Price 59

Keyhole.co

OCTOBER 21, 2023

Why it matters Social media monitoring isn’t a luxury in today’s digital world; it’s a requirement. Management of brand reputation Your brand’s most valuable asset is its reputation. Brand custodians: Protect your brand’s reputation and foster enduring brand loyalty.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Keyhole.co

MAY 19, 2023

Public relations crisis management is a set of procedures aimed to prevent or lessen the damage from unexpected events that may threaten the company’s operations or reputation. There may be tons of other accidents that disrupt business processes and undermine the brand’s reputation.

Reputation 52

Reputation Brand Monitoring Exercises Team 52

Keyhole.co

OCTOBER 31, 2023

Let’s find out — Historical analysis By accessing your old tweets, marketers can run historical analyses and identify past trends and patterns that drove engagement. You can run sentiment analysis on the gathered data to go deep into past audience responses. It lets you revise your earlier campaigns and identify areas of improvement.

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Data Twitter How To Reputation 52

Keyhole.co

APRIL 20, 2023

Newsjacking is a particularly risky business strategy. It can result in excellent brand exposure when done properly. Given that everyone can avail themselves of news immediately, businesses should be wary about the accuracy, reliability, ethical aspect, and other concerns that may put their brand in a bad light.

Aggregator 52

Aggregator News Trends Reputation 52

Hootsuite

JULY 13, 2023

The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. Features include sentiment analysis, competitor benchmarking, trend spotting, and more.

Comparison 76

Comparison HootSuite Hubspot Price 76

Keyhole.co

JUNE 21, 2023

Knowing your industry, brand reputation, and competitors is vital to your continued success. These include: Monitoring brand mentions Your brand reputation is vital to your continued success. Conclusion Google Alerts can be a powerful way to keep track of your brand, competitors, and industry.

Real Estate 52

Real Estate Google How To Brand Monitoring 52

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine. Updated – November 2020. BrandMentions.

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

DECEMBER 1, 2020

Keyhole is the front-runner among social media analytics tools for a reason: it provides in-depth data analysis in an easy to understand manner. There is only top notch data that you can use to improve your social media marketing strategy. Let’s dig into the details! There is no guesswork when you use this tool. BrandMentions.

Hashtag 106

Hashtag Analytics Tools Price 106

Keyhole.co

AUGUST 24, 2021

Building your entire strategy around content curation is another and doesn’t bode well for your brand’s credibility. In that respect, Keyhole is a great social listening & brand monitoring tool that will provide you with valuable insights about your audience, and so much more. Industry research.

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Curation Content Collaboration Trends 64

Keyhole.co

DECEMBER 10, 2022

And when it comes to comparing two marketing strategies or campaigns, numbers and data speak volumes, don’t they? It is a no-brainer that any modern marketing agency or a marketer, for that matter, needs an arsenal of tools under their belt to create, publish, monitor, and analyze their content. Start Your FREE Trial. Sprout Social.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Keyhole.co

DECEMBER 13, 2022

One of the notable social media management tools that help you streamline your social media strategy over a single interface is Agorapulse. . Agorapulse allows social media managers to stay organized, save time, and easily manage multiple social media accounts with its inbox, publishing, reporting, monitoring, and collaboration features. .

Social Media Management 52

Social Media Management Price Hashtag Analytics 52

Keyhole.co

FEBRUARY 13, 2022

Using Keyhole, you can find, identify, track, and reach out to your influencers: You can also conduct a detailed and in-depth sentiment analysis of social media posts over time: With Keyhole, you get to see the number of impressions, reach, posts, and engagements that certain accounts or hashtags are getting. BrandMentions.

Analytics 52

Analytics Social Media Tools Price 52

Webbiquity SMM

FEBRUARY 13, 2017

The social media monitoring tools listed here do far more, enabling you to monitor brand mentions across social networks and online forums in real time. Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting.

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Tools Social Media Netvibes Sample 207

Sprout Social

OCTOBER 31, 2018

Below are some examples that brands should familiarize themselves with. Brands are rightfully concerned about their reputation to fans and followers. You can conduct a surface-level sentiment analysis via advanced search by tacking on emoticons such as “:)” and “:(” when searching your brand on Twitter.

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Twitter Brands Hashtag Industry 96