Social Media Today

SEPTEMBER 6, 2023

Some key trends on the growth of influencer marketing, and new opportunities for brands and creators.

Influencer 209

Influencer Report Marketing Trends 209

Jon Loomer

SEPTEMBER 6, 2023

Meta made a change recently that is leaving advertisers confused. Meta pixels are disappearing from Business Settings, which will freak you out the first time you see it. There’s a simple solution and an explanation. Let’s get straight to it… “Doesn’t Have Any Pixels Yet” Advertisers manage access to their Meta pixels within Business Settings under Data Sources.

API 185

API Eventful Advertising Conversation 185

Ignite Social Media

SEPTEMBER 5, 2023

To grow your audience on social media, your content needs to be original, eye-catching, and engaging. That might sound hard to do, but don’t worry. We are sharing our top picks for most inspiring and engaging social media posts over the past month. Our video will help walk you through the visuals, but if you prefer to read along, we’ve summarized the highlights of the discussion below. 7 of our Favorite Creative Social Media Trends of September 2023 Here is a list of 7 of our favorit

Social Media 168

Social Media Brands Content UGC 168

The Social Media Hat

SEPTEMBER 3, 2023

30% of businesses prefer working with Micro-influencers. Find out why. The post The Rise of Micro-Influencers: Why You Should Partner With Them appeared first on The Social Media Hat.

Influencer 161

Influencer Social Media Marketing 161

Advertiser: Paycor

The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.

Meeting

Social Media Today

SEPTEMBER 6, 2023

Some key trends on the growth of influencer marketing, and new opportunities for brands and creators.

Influencer 204

Influencer Report Marketing Trends 204

Jon Loomer

SEPTEMBER 5, 2023

According to a report from the New York Times , Meta is considering an ad-free subscription option for both Facebook and Instagram in the European Union. In other words: Meta may give these users the option of paying a monthly fee to not see ads. Those who don’t pay for the subscription would continue to see ads as they do now. Such a move could be enormously disruptive to Meta’s advertising business, which has been by far its biggest revenue driver to date.

Advertising 181

Advertising Instagram Facebook Privacy 181

Forbes Social Media

SEPTEMBER 2, 2023

Some social media users claim an Ebola outbreak has started at Burning Man. But it’s simply not true.

Social Media 145

Social Media 145

Social Media Today

SEPTEMBER 8, 2023

TikTok's giving more creators the chance to make money from their clips.

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Jon Loomer

SEPTEMBER 8, 2023

You can schedule individual ads now. When creating an Advantage+ Shopping Campaign, you can choose to select a different schedule at the ad level. For the past several years, all schedules were created in the ad set. So now, you can set different start and end dates for each ad. There will still be an ad set schedule. You can then add a column in your reporting for Ad Schedule so you can see when each ad is running.

Campaign 161

Campaign Report 161

Sprout Social

SEPTEMBER 5, 2023

There’s something awe-inspiring about watching #CleanCore videos on social media. The ones where they reorganize the space underneath a bathroom sink, reimagine the use of closet storage or deep clean a grimy surface. Maybe it’s the ASMR quality of the videos that draws us in, or the enviable storage containers and cleaning devices. But I think they offer something even more intriguing: efficiency.

Social Media 141

Social Media Social Media Management Team Collaboration 141

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Social Media

Forbes Social Media

SEPTEMBER 4, 2023

Elon Musk took his rhetoric to even more extreme places on Monday while responding to a far-right activist who describes himself as a “raging antisemite.

Campaign 145

Campaign Social Media 145

Social Media Today

SEPTEMBER 4, 2023

Some handy pointers for your IG messaging approach.

Tips 202

Tips 202

The Social Media Hat

SEPTEMBER 2, 2023

Learn about four incredible examples of women in tech. The post Tech Superheroes: Women Shaping the Digital Landscape appeared first on The Social Media Hat.

Examples 141

Examples Social Media Marketing 141

Jon Loomer

SEPTEMBER 7, 2023

How would this impact advertising? Meta is rumored to be considering an ad-free paid subscription option in the EU. Advertisers need to ask how this might impact them. First, imagine the paid ad-free option is successful in the EU. That could dramatically impact advertising in these countries. The people most willing to pay for a subscription are the same people advertisers would want to reach.

Advertising 137

Advertising Cost Buy Groups 137

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A beginner's guide to social media automation tools and getting automation right.

Social Media

Forbes Social Media

SEPTEMBER 2, 2023

A video of Florida Governor Ron DeSantis announcing that he is dropping out of the 2024 presidential race has been making the rounds on social media

Video 145

Video Social Media 145

Social Media Today

SEPTEMBER 5, 2023

Are you using generative AI tools in your digital marketing process?

Marketing 191

Marketing Process Tools 191

Sprout Social

SEPTEMBER 6, 2023

LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. Over 82% of B2B marketers consider it a goldmine for generating high-quality leads, connecting with peers and building their professional network. A strong presence on LinkedIn provides your business with a professional digital presence and an opportunity for your brand to be seen by 930 million members and 75 million businesses.

LinkedIn 132

LinkedIn How To Collaboration URL 132

Jon Loomer

SEPTEMBER 6, 2023

What might this look like? The New York Times reported that Meta is considering an ad-free paid subscription option in the European Union. We have no details regarding how seriously this is being considered or even what a subscription might look like, but we can speculate. According to Meta’s 2Q earnings for 2023, the Average Revenue Per User (ARPU) for Facebook users in Europe was $17.88.

Course 126

Course Advertising Instagram Report 126

Advertiser: Paycor

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

Cost

Forbes Social Media

SEPTEMBER 8, 2023

China is using AI-generated images to try to influence U.S. voters, says Microsoft, and users are increasingly falling for it.

Microsoft 134

Microsoft Influencer Social Media 134

Social Media Today

SEPTEMBER 5, 2023

Notes has proven especially popular with younger IG users.

Instagram 190

Instagram 190

The Social Media Hat

SEPTEMBER 4, 2023

Partnership Unpacked, Episode 37, with Adam Rossow The post How Brands Can Maximize Influencer Marketing Partnerships w/ Adam Rossow appeared first on The Social Media Hat.

Influencer 123

Influencer Brands Marketing Social Media 123

Jon Loomer

SEPTEMBER 4, 2023

Rapid fire of Meta ads tips LET’S GO! There is no guaranteed hack that will always work. Run from people who make those guarantees. When in doubt, keep it simple. Optimize for the action you want… most of the time. Be careful with top-of-the-funnel optimization. Meta doesn’t care about quality. Results that seem too good to be true usually are.

Tips 122

Tips Conversation 122

Speaker: Speakers:

HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?

Platform

Forbes Social Media

SEPTEMBER 6, 2023

Welcome to Camp: the antithesis to the classic business conference. Here, attendees are surrounded by nature, build friendships and grow - while going phone-free.

Conference 128

Conference Social Media 128

Social Media Today

SEPTEMBER 8, 2023

The challenges keep coming for the X team.

Team 189

Team 189

Buffer Social

SEPTEMBER 5, 2023

Social media is still a relatively new field, having risen to prominence in the past two decades. As a result, there still isn’t much of a rule book for people who want to pursue it as a career. Current industry experts like Tom Basgil, Amelia Munday, and Chi Thukra have learned on the job, working their way up the ranks with experimentation and iteration.

Social Media 118

Social Media How To Skills Hubspot 118

Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. You’ve got the skills , you’ve created a kickass resume and portfolio , you’ve scheduled an interview. Now, the final step to securing the job is answering the questions your potential new employer fires at you. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ).

Social Media Management 115

Social Media Management Questions Social Media HootSuite 115

Advertiser: Paycor

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

Banking

Forbes Social Media

SEPTEMBER 4, 2023

This is just the latest Russian ad hoc attempt to protect its military vehicles by covering them with readily available materials.

Social Media 114

Social Media 114

Social Media Today

SEPTEMBER 5, 2023

Instagram continues to lean into more private sharing.

Instagram 188

Instagram Feedly Feed 188

Buffer Social

SEPTEMBER 4, 2023

YouTube Shorts has had an incredible run since it was first released in 2021. It’s a natural next step for anyone who watches long-form YouTube videos to also watch short-form videos on the platform – and there are nearly three billion of those people. However, most people don’t engage with short-form content the way they do long-form (I know I don’t).

YouTube 117

YouTube Metrics Feed Feedly 117

Jon Loomer

SEPTEMBER 5, 2023

I don’t have time! It’s the typical excuse for not publishing videos… Get outta here with that nonsense. I’ve published at least one video every day this year. Each video takes an hour, start to finish (scripting, recording, editing, scheduling, everything). I also write two blog posts every week. I hold one-on-one sessions to help clients. I host a weekly strategy session and webinar.

Video 112

Video Hosting Publishing Issues 112

Advertiser: Paycor

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

Template