Social Media and the 2018 World Cup
Ignite Social Media
JULY 2, 2018
As a former player and avid soccer fan I am closely watching the games and what is transpiring on social media. Since the United States did not make the cut, I feel like it has been a slower year than in tournaments past in terms of brands trying to jump on the bandwagon; however, the social platform themselves are embracing the primetime event. Even though it won’t be until 2026, the United States will be co-hosting the World Cup with Mexico and Canada.