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Not Everything Has Changed

Jon Loomer

The past several years of Facebook (and then Meta) advertising has been a whirlwind. I stumbled on something today that filled me with sentimental feelings but also a nagging question. A 70-page PDF called The Facebook Ads Experiment: 12 Tips to Crazy Engagement from 2016 underscores just how much has changed. Ads Manager?

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12 Best Social Media Automation Tools For The AI Age (2023)

Keyhole.co

It offers chatbots for your Facebook messenger. Features: Adds chatbot to your messenger Automates Instagram DMs and WhatsApp chats Sends time-sensitive campaigns via SMS Pros: Very affordable Is an official Facebook Marketing Partner Cons: Limited integrations Pricing: Manychat offers paid plans from $15/month.

Tools 52
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How to use AI analytics for targeted business decisions

Sprout Social

According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Sample this—per The 2023 Sprout Social Index ™, 76% of consumers notice and appreciate when companies prioritize customer support. Enter AI analytics.

Analytics 113
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TikTok Analytics Guide 2023: Essential Metrics & Tools To Track

Keyhole.co

Keyhole is a social media analytics tool that gives exclusive in-depth insights into top platforms like TikTok, Instagram, Twitter, Facebook, YouTube, and more. Oliwia, SportQuake “We leverage Keyhole for competitive benchmarking and management of hashtag campaigns, as well as tracking sentiment.” It was one big mess.

Metrics 52
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Top 22 Social Media Monitoring Tools To Stay Informed In 2023

Keyhole.co

It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Also, you can monitor brand sentiment in real-time, and find out who your audience (demographic) is and what topics they are interested in. Price: Custom. Reputation. Price: Custom.

Tools 52
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What Is The Best Time To Post On Twitter In 2023

Keyhole.co

Learn about your audience─ know when they will likely navigate their Twitter feeds and plan your posts accordingly. Learn about your audience─ know when they will likely navigate their Twitter feeds and plan your posts accordingly. The post What Is The Best Time To Post On Twitter In 2023 appeared first on Keyhole.

Twitter 52
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Brand experience: Why it matters and how to build one that works

Sprout Social

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 113