Hootsuite

FEBRUARY 6, 2023

Source: Hootsuite Social Trends 2023 Either way, the content moderator makes sure incoming DMs and public queries or complaints are handled. Fortunately, the social networks offer built-in tools to filter out comments based on your pre-selected list of no-go words. What those words and phrases are will vary.

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FAQ Tools HootSuite Content 119

Hootsuite

JUNE 15, 2023

Using social media for hiring — a.k.a. social recruiting — reaches more qualified candidates and builds your employer reputation. Experts say 2023 will continue to be a job seekers’ market with 90% of hiring managers currently struggling to fill open positions. How to build a strong social recruiting strategy: 7 steps 1.

HootSuite 93

HootSuite How To Hashtag Applications 93

Sprout Social

JANUARY 29, 2024

They simultaneously hopped on blink-and-you’ll-miss them trends, while championing authenticity. In 2023, we saw new platforms enter the scene and shake ups in platform preferences that changed the face of the industry, while other tried and true networks held consumer attention.

Social Media 105

Social Media Strategy Exercises Retail 105

Hootsuite

MAY 30, 2023

Source: Main deterrents to hiring an attorney according to legal consumers in the United States and Canada in 2021, Statista Of course, part of using social media for brand awareness is the ongoing upkeep of posting content, replying to comments, and knowing the latest social media trends. Embrace Instagram Reels or TikTok.

Social Media 79

Social Media HootSuite Template Templates 79

Hootsuite

JUNE 27, 2023

Auto-respond to DMs Hootsuite Inbox allows you to manage conversations on your various social pages. And you’ll be able to see everything in one place, allowing you to spot trends without switching between apps. Source: Hootsuite Improve your social listening Want to use social listening to improve your strategy?

Real Estate 80

Real Estate Social Media Tools HootSuite 80

Keyhole.co

DECEMBER 13, 2022

Full image editing: Filters, text overlays, color adjustments, frames, and pre-set crop sizes ensure that your images look the best on every social network. Automated social posting: Auto-post reels, images, videos, and carousels and repost and reschedule old posts. . Top Iconosquare Alternatives For 2023. Key features.

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Social Media Management Price Hashtag Analytics 52

Hootsuite

JULY 26, 2023

This social network is a multi-talented queen: Sure, you can throw a cool filter on a photo, but thanks to Instagram’s many native features, you can also edit videos, buy your mom’s birthday present, start an annoying group chat, see all of the posts you’ve liked (ever), video call your coworker, start a flame war via quiz sticker, and more.

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Features Instagram Marketing Remix 84

Hootsuite

MARCH 20, 2023

So what’s the deal with social networks charging for verification? Instagram head Adam Mosseri said in a Reel that Meta views these types of premium subscriptions for exclusive features as an industry-wide trend. He named YouTube, Reddit, and Discord as other social platforms with premium subscription plans.

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Badge Instagram HootSuite Guidelines 93

Buffer Social

JANUARY 22, 2024

  As we dive into this new era fueled by changing consumer behavior, the influence of AI, and the shifting of how platforms function, certain key trends emerge, painting a picture of a different digital world. Recently, platforms have been dominated by short-form content centered around trending audio. Tell us in the comments!

Social Media 101

Social Media Authentication LinkedIn B2B 101

Hootsuite

OCTOBER 12, 2023

Here are a few things you should check and take note of each day: Mentions of your brand Mentions of your product or service Specific hashtags and/or keywords Competitors and partners Industry news and trends As well, if your business has a physical location or storefront, use geo-search to filter for local conversations.

Social Media 120

Social Media HootSuite How To Template 120

Hootsuite

JULY 5, 2023

You can dig into details on each network’s site for developers: Instagram APIs Facebook APIs YouTube APIs Twitter APIs LinkedIn APIs Pinterest API TikTok APIs How does this work in practice? Social media tools like Hootsuite have seamless integrations with all major social networks based on API access.

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API Social Media HootSuite Reddit 89

Hootsuite

JANUARY 23, 2024

But for brands that want to come across as playful, personable, and authentic, read on for more meme intel and dozens of viral examples to get the creative juices flowing. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. What is a meme on social media?

Meme 88

Meme Social Media HootSuite Instagram 88

Pam Moore

MAY 31, 2024

B2B Influencer Marketing Mastery: Proven Strategies for Business Leaders B2B influencer marketing is rapidly expanding, with the global market predicted to grow from $21 billion in 2023 to $52 billion by 2028. This not only adds authenticity but also taps into the influencer's existing audience in a way that feels organic and engaging.

B2B 78

B2B Influencer Marketing Collaboration 78

Buffer Social

JULY 31, 2023

Have you been trying to figure out your social media marketing plan and not sure where to start? One of our goals at Buffer is to always be iterating and experimenting with what we do on social networks and share different types of content. We’re up for trying all sorts of different strategies for social media!

Social Media 81

Social Media Strategy UGC Meme 81

Sprout Social

JUNE 26, 2023

In fact, per The 2023 State of Social Media Report , 96% of business leaders believe AI will help companies significantly improve their decision-making processes going forward. These models analyze data through artificial neural networks (ANNs) to understand and correlate patterns in data and learn as they go.

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Sentiment Analysis Patterns Price 98

Sprout Social

JUNE 7, 2023

Enhances customer experience A unique brand experience captures customers’ attention, provides excellent customer care and encourages authentic engagement, leading to an elevated customer experience. That is a lot of information to keep track of and social listening data is often a crucial partner in this endeavour.

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Brands Sentiment How To Analysis 106

Sprout Social

NOVEMBER 14, 2023

“Authenticity”—there’s no question that it’s one of the biggest social media buzzwords. But don’t be fooled—authentic marketing is only becoming more important. According to this year’s Sprout Social Index™ , the number one reason consumers follow brands on social is to stay informed about products and services.

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Authentication Tips Marketing UGC 115

Hootsuite

SEPTEMBER 1, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Be authentic. If the big book on social media had a moral, this would be it. So whether you’re hopping on a dancing trend or showing off your crochet frogs, stay true to you.

Strategy 139

Strategy How To Authentication Influencer 139

Hootsuite

MARCH 20, 2023

Calculate it on a post-by-post basis or for an entire campaign — for any social network. What is an engagement post on social media? An engagement post on social media is any type of content that encourages audiences to interact with it, for example, by liking, commenting on, sharing or saving.

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Engagement Analytics Meme Instagram 95

Hootsuite

JULY 17, 2023

Once you’ve got your finger firmly on the pulse, you can measure, manage, and optimize brand sentiment — helping the world see you for the trustworthy, authentic business that you are. With AI technology, Insights cuts through the noise to uncover emerging trends and spot important conversations that might otherwise be missed.

Reputation 71

Reputation Tools HootSuite Sentiment 71

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. This has many benefits, including: Authenticity and transparency: Behind-the-scenes content allows you to showcase the authentic and human side of your professional life.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. This has many benefits, including: Authenticity and transparency: Behind-the-scenes content allows you to showcase the authentic and human side of your professional life.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

NOVEMBER 17, 2023

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Social listening allows you to stay abreast of every conversation involving your brand across different social networks. New Challenges 1. Source: KPMG How do you accomplish this?

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Examples Brands Sentiment Reputation 59

Hootsuite

APRIL 19, 2023

Social media can seem informal, but if you’re not posting on your personal account, you still have to follow a few rules of engagement. Social media etiquette is more important than ever, especially now that brands are expected to be “human” and “authentic” online.

Social Media 145

Social Media HootSuite How To Reputation 145

Keyhole.co

JANUARY 21, 2024

If for some people this figure may evoke apprehensions or concerns, for businesses – it opens up broad perspectives for social media marketing on Twitter. Because that’s the current number (in millions) of monthly active users on Twitter (now X), one of the most popular social networks. So, what’s happening at your company?

Examples 52

Examples Strategy Twitter Marketing 52

Keyhole.co

APRIL 20, 2023

It is a strategy that advertises products or businesses through marketing campaigns merged with conversations about trends, recent events, and news from all over the globe. Newsjacking can be in the form of blogs, video materials, simple social media content, long-form articles, and website popups.

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Aggregator News Trends Social Media 52

Sprout Social

FEBRUARY 28, 2023

Meta might be home to the biggest social networks in the world but when it comes to professionals and business marketing LinkedIn is the place to be. These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. Let’s dive in.

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Statistics LinkedIn Marketing B2B 136

Sprout Social

DECEMBER 27, 2023

Could automation be more than just a passing trend? Use automation to manage routine tasks, but keep your brand’s personality alive through authentic engagement. In The 2023 Sprout Social Index ™ , 51% of consumers said that the most memorable brands responded to customers. But is it as good as it sounds?

Brands 118

Brands Facebook Analytics Authentication 118

Sprout Social

DECEMBER 9, 2021

But increasingly, social is where consumers go to both discover and buy from brands. Social commerce sales will more than double in the US from almost $28 billion in 2020 to over $56 billion in 2023. According to our own research, 65% of consumers have already made purchases directly through social media. Welcome home ??.

Social Media 144

Social Media Review Buy Engagement 144

Oktopost

SEPTEMBER 11, 2023

Questions like who became customers after interacting with specific content or the dollar value of social campaigns are challenging to answer with UTMs alone. Best Metrics for Measuring Social Media ROI According to the 2023 Social Media Marketing Industry Report , 54% of Social Media Managers aim to boost leads and sales.

Social Media 138

Social Media Metrics How To ROI 138

Oktopost

SEPTEMBER 11, 2023

Questions like who became customers after interacting with specific content or the dollar value of social campaigns are challenging to answer with UTMs alone. Best Metrics for Measuring Social Media ROI According to the 2023 Social Media Marketing Industry Report , 54% of Social Media Managers aim to boost leads and sales.

Social Media 62

Social Media Metrics How To ROI 62