Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .

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agora pulse

FEBRUARY 2, 2021

In this article, I’m going to show you how to create an Instagram strategy that wins 2021. Instagram Stats Marketers Need to Know in 2021. So, how can you create an Instagram strategy that wins 2021 (and doesn’t take forever)? Remember that in 2021, online fatigue is a real thing. What hashtags are they using?

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Buffer Social

NOVEMBER 13, 2023

In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. Consider if that might apply to customers in your target audience — would launching a high-stakes Black Friday campaign erode trust with your long-time buyers?

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Examples Campaign Discount Marketing 92

Social Media Strategies Summit

JANUARY 5, 2022

billion users in 2021. Nailing down your goals won’t just guide your strategy, but it will also help you track your campaigns more effectively. Leverage the Right Hashtags. One of the ways through which Instagrammers find new content is hashtags. To benefit from hashtags, you’ll have to do some research.

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Small Business Instagram Platform How To 202

Pixlee

NOVEMBER 22, 2021

In July 2021, TikTok became the first non-Facebook app to reach 3 billion downloads globally, and as of September 2021, the app had an active user base of 1 billion users. It’s no wonder ecommerce businesses are leaning towards TikTok marketing for promotional campaigns and organic social growth. Hashtag Challenge.

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Hootsuite

JANUARY 13, 2022

Whether you know it or not, both of these examples are user-generated content (UGC). User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels. Where does UGC content come from? Not clued in just yet?

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Pixlee

OCTOBER 16, 2020

As brands move into 2021, it’s imperative to understand that change is a constant, and in moments of change, relying on your community to support your marketing activities can save your campaigns. Enter user-generated content (UGC) – the strategic fulcrum of your campaigns and content shortages. UGC is perfect for ads.

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Pixlee

FEBRUARY 3, 2021

Yakima is also able to repurpose ambassador content for other campaigns, providing a more authentic strategy to connect with the right potential customers. Are you interested in monitoring Instagram hashtag analytics to find the right tags? Ask yourself: Do you want to grow your Instagram engagement rate ? .

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Instagram Tips Discount UGC 98

Sprout Social

JANUARY 12, 2022

User-generated content and hashtags. Typically, these posts are attached to brand @mentions and hashtags. — Tina Donati (@Tina_Donati) March 18, 2021. Include invitations for customers to promote hashtags on-site, in-person and via email (see an example below). Blog posts , press mentions and earned media.

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Pixlee

APRIL 19, 2021

From promotion, inception and all the way through legal terms and contest tools , this post will cover everything you need to know to run the most successful social media contest in 2021. For instance, Instagram is excellent for UGC collection because of its visual focus. Your contest rules should depend on your campaign objective.

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Pixlee

MAY 3, 2021

Harnessing the power of user-generated content (UGC) on your social media profiles is a surefire way to reflect authenticity in your posts. Though yoga apparel brand KiraGrace isn’t verified on Instagram, the brand maintains a strong following by resharing UGC from passionate customers. Alternative Ways to Build Trust with Followers.

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Social Media Strategies Summit

SEPTEMBER 18, 2023

The Value of Brand Partnerships One of Abbey’s biggest takeaways from this early campaign was the importance of the partnership with Hudson. The more unique audiences and niches you can identify, the more varied your campaigns will be, allowing you to promote your brand from various perspectives.

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Buffer Social

JUNE 6, 2022

In 2021, TikTok user Trinidad Sandoval made a video showing the effects of an eye cream by skincare brand Peter Thomas Roth that went viral on TikTok and Twitter. 85 percent of people say UGC is more influential than content made by brands directly, according to Adweek. ” and “Consumers find UGC 9.8x

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Keyhole.co

FEBRUARY 26, 2024

Founded by two University of Michigan undergraduates in 2021, Tab Chocolate is taking the internet by storm. From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. This created a ripple effect and Voila!

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Pixlee

MARCH 29, 2021

Existing Customers – who willingly post user-generated content (UGC) showcasing their experience with the brand’s product on social media, and share their unsolicited enthusiasm for your brand through word of mouth. Event Ambassador – individuals representing and marketing your products at various events or solely for specific campaigns.

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Marketing Discount Influencer Authentication 95

Sprout Social

MAY 4, 2022

Heck, TikTok hashtag challenges like the #OldTownRoadChallenge or Chipotle’s #GuacDance boasts over a billion views each. Perfect for building awareness and encouraging awesome user-generated content, brands are rightfully scrambling to find TikTok hashtags for their own challenges. These tasks might include: Displaying a talent.

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Brands Hashtag Trends Fashion 111

Sprout Social

MARCH 4, 2021

Here are a few reasons why content curation makes sense for your overall marketing efforts: Enhance your brand-customer relationship – Social media content curation gives you the opportunity to share user-generated content (UGC). According to the Sprout Social Index™ XVI: Above and Beyond, 41% of marketers plan on using more UGC in 2021.

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Pixlee

SEPTEMBER 13, 2021

Skyscanner consistently reshares UGC from customers to inspire its followers to plan their next vacation. They respond better to it, and you can use that UGC on your brand’s social media pages for more authenticity and trust. Step 1: Outline Your Program or Campaign Goals. 3) User-Generated Content (UGC).

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UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Skyscanner consistently reshares UGC from customers to inspire its followers to plan their next vacation. They respond better to it, and you can use that UGC on your brand’s social media pages for more authenticity and trust. Step 1: Outline Your Program or Campaign Goals. 3) User-Generated Content (UGC).

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UGC Marketing Influencer Authentication 52

Sprout Social

MAY 11, 2021

For example, some details to consider when it comes to account optimization include: Branding and creative visuals that are consistent with your business’ online presence (logos, fonts, hashtags, taglines and slogans). Not only have they optimized their bio for vegan and cruelty-free terms, but also their hashtags. — R ?

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Keyhole.co

NOVEMBER 19, 2020

That is, what is being said about your brand, your campaign, your competitors, your product, tending topics, etc. Keyhole is a social media analytics solution allowing you to track hashtag (campaign) performance and monitor relevant conversations online. Union Metrics. And as a bonus, it’s extremely user-friendly.”.

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Hootsuite

JULY 6, 2022

In a 2021 survey, 44% of people reported using Instagram to shop weekly. Instagram had over 2 billion monthly users in 2021, so it’s an easy way to reach a large audience. Let them know about any promotional campaigns you’re running. You can also tease future campaigns with ‘coming soon’ posts.

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agora pulse

FEBRUARY 22, 2020

Social media advertising investments will continue to grow, with a 17% compound annual growth rate from 2016 to 2021. For example, we ran a campaign that required the use of licensed photos of American presidents. I love user-generated content (UGC). In marketing, UGC refers to content related to your brand created by someone.

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Social Media UGC Tips CPM 175

Hootsuite

APRIL 14, 2021

Meticulously curated flatlays, uninspired user-generated content (UGC) campaigns, and branded hashtags that sound like they were spooned out of a corporate soup. On February 9th, the year of our lord 2021, Weetabix gifted the internet with this monstrosity. Weetabix (@weetabix) February 9, 2021. And we get it.

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Hootsuite

OCTOBER 19, 2023

Kulakinis taps into UGC View this post on Instagram A post shared by K U L A N I K I N I S (@kulanikinis) No budget for a Black Friday photoshoot? Kulakinis used this user-generated content (UGC) in a carousel post. Use these Black Friday Pinterest post ideas to inspire your next campaign. No worries.

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Examples Social Media Instagram UGC 87

Pixlee

DECEMBER 15, 2021

More User-Generated Content (UGC). User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. from 2021 through 2028.

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Social Media UGC Marketing Influencer 52

Likeable

DECEMBER 22, 2020

In a campaign earlier this year, peanut butter company Jif teamed up with GIPHY to settle the debate over the pronunciation of GIF “once and for all.” In addition to creating a series of branded GIFs and encouraging participation through the hashtag #JifvsGif, the brand released a limited-edition 40-ounce jar labeled “Gif” on Amazon.

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Hootsuite

JUNE 29, 2021

When Stillhouse Spirits ran a Facebook campaign to increase brand awareness among outdoor enthusiasts, the company achieved a 17-point lift in ad recall. The 2021 Edelman Trust Barometer found that while there has been a recent swing towards distrust of government, NGOs and media, business is an institution with a 61 percent level of trust.

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Social Media HootSuite Real Estate Sentiment 145

Keyhole.co

DECEMBER 13, 2022

Focus on user-generated content (UGC). Instead, UGC can be used across all stages of the buyer’s purchase funnel to increase your Facebook engagement rate and conversions. times more likely to view UGC content as authentic compared to branded content, it is essential to make UGC a part of your Facebook marketing strategy.

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Pixlee

DECEMBER 22, 2021

Showcasing user-generated content (UGC) from real customers across your most impactful marketing channels . Brands like Knockaround that seamlessly integrate UGC into their ecommerce websites and social media channels help shoppers see products in-action and envision themselves owning the product. Sharing case studies from clients.

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UGC Marketing Mobile Review 52

Hootsuite

JULY 5, 2022

The last insight we have on this from inside Instagram comes from Creator Week in June 2021, when Mosseri said a “healthy feed” is a “couple posts a week, a couple Stories a day.”. Choose the right hashtags. Hashtags are an easy way to expand your reach, which is a key component of achieving Instagram follower growth.

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Instagram Strategy HootSuite Hashtag 110

Pixlee

JULY 7, 2020

The #DifferenceMakers campaign asks the Michaels’ community how they are using their creativity for good during this time, and gives participants an opportunity to win a gift card for submitting their stories. Michaels Craft Stores. Radio Flyer. The Gap needs the younger customer who cares about streetwear and who loves fashion.

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Brands UGC Communities Class 57

Hootsuite

MARCH 2, 2023

Bonus: Download a free guide to social advertising and learn the 5 steps to building effective campaigns. In 2021, brands spent $181.2 Using a hashtag associated with risky content When launching a new campaign or content series, hashtags can really help improve reach and engagement. What is brand safety?

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Social Media Brands HootSuite Policies 97

Pixlee

OCTOBER 4, 2021

billion by the end of 2021, 33% of brand teams still don’t measure the ROI of their influencer efforts. This makes it difficult to track campaign impact and sales reach, and is one of the common influencer marketing mistakes your brand should avoid. Limiting Your Influencer Campaign to Social Media.

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Influencer UGC Marketing Authentication 52

agora pulse

DECEMBER 13, 2018

In its Equality campaign it focuses on social change and inspires people to act. It’s projected to more than double in growth by 2021 to become a $70+ billion industry. Takeaway: Think about voice search when planning campaigns. If you’re running AdWords campaigns, you need to think about voice search. Watch the video.

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Pixlee

JANUARY 5, 2022

This is why many brands choose to incorporate social commerce on their existing ecommerce websites, showcasing user-generated content (UGC) from real customers that site visitors can shop directly from. This new feature was announced in August 2021 and lets all Shopify merchants sync their products with their TikTok Business accounts.

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Later

FEBRUARY 5, 2021

First, you’ll want to note any important dates including holidays, launches, and campaigns to ensure your content is relevant each week. Get your free Social Media Holiday Calendar and stay on top of high-traffic holidays in 2021! One way is with user-generated content (UGC). Content Batching Step #5: Source Your Photos.

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