Later

JANUARY 1, 2020

Wondering what the big Instagram marketing trends of 2020 will be? In 2020, we’ll see Instagram continue its transformation into both an e-commerce platform and a long-form video platform, along with a new focus on conversion through influencer marketing. This trend is also good news for video content!

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Later

JULY 3, 2020

To help keep your business ahead of the game, we’re highlighting 8 of the biggest Instagram trends of 2020: Instagram Trends 2020 #1: The Rise of Instagram Shopping. Instagram Trends 2020 #2: Instagram Live Goes Mainstream. According to internal data, Instagram Live views increased by 70% from February to March 2020.

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Social Media Strategies Summit

DECEMBER 4, 2020

The holidays are upon us, and while 2020 has brought many changes to the way we live our lives, retailers and consumers alike are still eagerly looking forward to this traditional shopping season. Reports from all shipping carriers have reported that they expect longer delivery times to be the norm for the 2020 holiday season.

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Later

MAY 29, 2020

A flurry of new features is coming to Instagram in 2020, including Facebook Shops, IGTV Ads, Instagram Live shopping, and so much more! Keep reading to learn more about all the new and exciting Instagram features coming in 2020: Table of Contents. AR Filters for Existing Photos & Videos. Facebook Shops. Instagram Shop.

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Ignite Social Media

JANUARY 3, 2020

Now, as we step into 2020 armed with learnings and experience over the last decade, we take a look at what’s next for social media’s ever-evolving landscape. Here are our social media predictions for 2020. If 2019 proved anything to social media marketers, it’s that the video-sharing app is here to stay. TikTok, for starters.

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Sprout Social

DECEMBER 19, 2019

In order to help you, as a marketer, stay on top of these changes, we’re touching on a few Instagram trends that defined 2019 as well as bringing you a few trends to expect in 2020. Stay ahead of the curve by ensuring these top Instagram trends are ready to go in your 2020 social media strategy. IGTV takes center stage.

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Pixlee

MAY 21, 2020

2020 has presented some unique changes to the way brands engage both organically and through paid social. These statistics on the state of paid social in 2020 help shed light on trends that are impacting brands, consumers, and the state of the world as we know it. Public Social Feeds Matter Now More than Ever.

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Sprout Social

OCTOBER 6, 2022

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. Video virality is short-lived, and so is the benefit that comes from it. What makes a social media viral video? What do we mean when we say social media viral video? Did a video outrage or surprise you?

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Ignite Social Media

MARCH 21, 2022

As people are spending increasingly more time on their cell phones, social platforms continue to battle for attention on content-flooded social feeds. TikTok is the top downloaded app globally (and has been since 2020). minutes/month in 2019 up to 858 minutes/month in 2020. minutes/month in 2019 up to 858 minutes/month in 2020.

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Sprout Social

FEBRUARY 5, 2020

Secondly, Facebook began implementing changes to its News Feed algorithm in 2018 that prioritizes content from friends and family, especially by favoring content that promotes engagement. How to boost Facebook reach in 2020. Posted by Bareburger on Thursday, January 9, 2020. Left (traditional) or right (vegan)?

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Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . What Does the Future Hold for the Instagram Aesthetic in 2020: .

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Later

MAY 29, 2020

A flurry of new features is coming to Instagram in 2020, including Facebook Shops, IGTV Ads, Instagram Live shopping, and so much more! Keep reading to learn more about all the new and exciting Instagram features coming in 2020: Table of Contents. AR Filters for Existing Photos & Videos. Facebook Shops. Instagram Shop.

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Hootsuite

APRIL 22, 2020

Welcome to the golden age of live video. Social media live streaming turns a video from a broadcast into a conversation. You’re in their feeds right next to their sister’s cat vids: you’re basically BFFs now, right? With a live video, expectations for production value go out the window. Select live video.

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Likeable

SEPTEMBER 13, 2021

For the better part of the last decade, social media platforms—and therefore, consumers—have become increasingly focused on video. In 2020, 96 percent of consumers increased their online video consumption, and as of 2021, an average person is predicted to spend 100 minutes per day watching online videos.

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Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics. Blood-sucking villains.

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Statistics Social Media Video Marketing 142

Later

SEPTEMBER 2, 2020

In this blog post, we’re sharing 5 new LinkedIn features that you might have missed, as well as our top tips on how to use them to reach new audiences: New LinkedIn Features #1: Live Video. 2020 has been a huge year for live content, with Instagram Live views increasing by 70% from February to March this year.

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Later

DECEMBER 11, 2020

2020 — where do we begin? As you begin planning your social media strategy for 2021, we’re highlighting every cool new Later feature we released in 2020. . New Later Features in 2020. Later’s Most-Loved Releases of 2020. Later’s Most-Loved Releases of 2020. Grab a coffee and settle in — it’s a BIG one!

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Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. a video-first offering can be. But why is video content so important for brands? And in this new world of social media, video content reigns supreme. View this post on Instagram.

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Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. We’re not limited to TV-style ads or perfectly polished educational videos.

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Sprout Social

JANUARY 6, 2021

If there’s one thing staying at home has revealed to us it’s that we watch a ton of video content. YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 Build brand awareness and put a stake in the ground with video content.

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Sprout Social

MARCH 31, 2022

You’re not alone — brands are going all in on bite-sized video content right now. Food for thought: a staggering 89% of marketers plan to increase (or maintain) their investment in short-form video in 2022. With over 1 billion monthly active users, TikTok is booming as the hub of short-form video on social media.

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Pixlee

AUGUST 5, 2020

Online shopping has been growing for the last several years, but with the drastic changes to daily life and new regulations on in-store shopping in 2020, ecommerce has accelerated even more. Reach your ecommerce goals and drive more revenue with the top ecommerce tools in 2020.

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Likeable

DECEMBER 17, 2019

But you can’t spend the holidays dwelling on 2019—you only have a few days to acquaint yourself with the biggest shifts coming in 2020! Look for that to change in 2020 (just in time). In 2020, look for users to gladly re-shoulder the burden of deciding what content they see. What happened to social media?

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Hootsuite

JULY 29, 2020

But the question is: how can you get your videos to catch your audience’s attention during that time? Bonus: Want to know how a viral social video creator makes millions of dollars in sales? It’s the same with the videos they tend to like and share most often. Video information. So what are you waiting for?

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Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. This type of video really takes no effort on your part. Challenges .

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Later

DECEMBER 23, 2019

We’re kicking of 2020 with our top reasons why you should schedule Instagram posts and stories to grow your business! . If that’s not enough, here are 8 more reasons why scheduling Instagram posts should be at the top of your 2020 to do list: Why Schedule Instagram Posts #1: Create a Cohesive Aesthetic. jasminestar.

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Sprout Social

JANUARY 16, 2020

If achieved, your message will be in nearly everyone’s social media feed. Think about how seemingly random phenomena like Baby Yoda or “OK boomer” take over your social feeds out of nowhere. As highlighted in our list of 2020 social media trends , marketers are looking for a concrete ROI from their time spent on social media.

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Later

FEBRUARY 26, 2020

Introducing the latest video platform to land on the social scene — Byte app! Byte is one of the latest video apps to break onto the scene, and thanks to its unique 6-second looping video style, it’s gaining a lot of popularity! — byte (@byte_app) January 25, 2020. billion downloads mark!)

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Sprout Social

SEPTEMBER 14, 2020

In 2020 alone, social marketers have had to pivot from their original strategies to deal with both a pandemic and nationwide protests. By looking at your social data from 2020, you can identify what types of content will resonate with their audience and areas for improvement when it comes to social customer service.

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Ignite Social Media

DECEMBER 14, 2020

If 2020 taught us anything, it’s to be flexible, and that’s exactly what we intend to do. While other networks have made moves to compete with TikTok this year, Instagram has most notably taken on the most downloaded app of 2020 with the addition of Reels. Video Content Continues to Reign. 2021 Facebook Changes and Predictions.

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Ignite Social Media

NOVEMBER 2, 2020

With this addition, users can now create, edit, and share short-form video clips of up to 30 seconds to a news feed within the app. Instagram is testing multiple placements of the Reels feed within the app interface. While it is still new, Reels has yet to be monetized (meaning no ads are appearing in the Reels feed YET).

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Later

SEPTEMBER 29, 2020

Did you know you can repurpose video content for other social channels like Facebook and Pinterest? While it’s important to create video content with a specific platform in mind, it’s totally possible (and recommended!) to repurpose your video content for multiple channels. Instagram’s Video Requirements: Instagram Feed.

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Sprout Social

AUGUST 2, 2022

In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. Short-form video. Unless you’ve been living under a rock for the last few years, you are probably aware that vertical short-form video is king in the content world. Live videos.

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Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? Or that online videos will account for more than 80% of all consumer internet traffic by 2020? There’s no denying it, video is powerful. Live Video. Thought Leadership Videos.

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Ignite Social Media

SEPTEMBER 16, 2021

I didn’t find a ton of data, but our friends at eMarketer had some insights as they typically do, at least for what Facebook users were doing in March of 2020 (conducted just before COVID really shut things down). Why Do People Use Facebook? . Why Do People Not Use Facebook? .

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Sprout Social

APRIL 22, 2021

Although TikTok content is more specific with its narrow focus on short, viral-ready videos there are many ways brands can still see success. Charli D’Amelio posts mostly TikTok dance videos and viral trends that her followers love, along with partnering with major brands for influencer campaigns. Kids love TikTok, too!

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So Influential

AUGUST 13, 2020

With over a billion active monthly users and over 95 million pictures & videos being shared every day on Instagram, your business has a great opportunity to reach many people from all corners of the world. That’s not all, you can also go live on your Instagram page and then save the video on your profile for your audience to watch later.

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