Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

Campaign 91

Campaign Social Media Brands Apparel 91

Ignite Social Media

DECEMBER 8, 2017

Luckily, 2018 is right around the corner, and if your social presence has been lacking, take advantage of the New Year to revamp your strategy. Read on for our top five must-haves for planning social content in 2018. Much like a building cannot stand without a foundation, a social strategy cannot exist without goals.

Content 99

Content UGC Instagram Social Media 99

Social Media Strategies Summit

SEPTEMBER 18, 2023

Influencer marketing can be highly impactful, with one-third of consumers agreeing that influencer posts are the best way for brands to persuade customers to try new products. As social media manager, the responsibility landed with Abbey. And the best news of all: working with influencers needn’t be complex or expensive.

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Influencer Travel Retail UGC 130

Ignite Social Media

JULY 2, 2019

Our travel & tourism client, Visit the Outer Banks of North Carolina (OBX) came to us looking for a partner who could leverage social media to drive visitation to the destination during the off-season. In just 2018 alone, we created over 429 ad sets with varying targets. 17% increase in site traffic Y-o-Y.

Travel 102

Travel Social Media Banking Tourism 102

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. Too many businesses are caught in a trap of ad-hoc marketing. What is a marketing campaign, exactly?

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Campaign Engagement Marketing Hashtag 137

Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. A recent report from GlobalWebIndex found that Instagram and Facebook users are increasingly viewing and creating social media stories.

Social Media 121

Social Media Brands Content Real Estate 121

Pixlee

DECEMBER 4, 2017

One could speculate that AI and machine learning will continue to be hot topics in 2018 and for many years to come. When it comes to marketing, a lot of companies throw these terms around to create allure, but for many, it’s mostly smoke and mirrors. Dynamic Display. Tweet us your thoughts at @Pixlee.

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UGC Metadata Marketing System 40

Sprout Social

OCTOBER 16, 2018

Social media and the beauty industry go hand in hand. And as it should come as no surprise, those same brands are making a killing having mastered the art of social selling. A post shared by Sephora (@sephora) on Oct 7, 2018 at 5:06pm PDT. Content ideas for social media and the beauty industry.

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Industry Social Media Hashtag Instagram 102

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. In 2019, this strategy will still use many of the techniques and approaches that were popular in 2018. Instagram Will Remain a Key Influencer Marketing Channel. Trend#3: UGC Will be King Across all Marketing Channels.

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Influencer Trends Brands UGC 75

Sprout Social

JANUARY 2, 2019

For social marketers, this is the most exciting time of the year. Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. Don’t panic.

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Campaign Social Media Metrics Trends 111

Social Media Strategies Summit

JANUARY 3, 2019

2018 was a big year for Instagram. In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. This attention to visual and highly shoppable content helped the brand to increase sales 39% in 2018.

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Instagram Brands UGC Travel 139

Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends.

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Social Media UGC Social Media Management Authentication 74

Buffer Social

NOVEMBER 12, 2019

Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing. Conduct hourly flash sales. That’s right.

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Social Media SMS UGC Marketing 67

Sprout Social

JANUARY 19, 2022

We’ll help you lay the groundwork for a smooth product launch using the power of social media to inform every step. And the best way we know how to research an audience is through social listening. What is social listening? If your goal is brand awareness, social media can provide a goldmine of data.

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Products Social Media FAQ Sentiment 135

Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

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Statistics Social Media Marketing Instagram 67

Pixlee

MARCH 5, 2019

You can thank the community-driven marketing efforts from leading ski resorts for the mental image you’re painting right now. Leading ski resorts have mastered the art of community-driven marketing thanks to their brilliant understanding of their audience. It’s not just the loyal fans that love their marketing strategy.

Communities 70

Communities UGC Geotagging Real Estate 70

Ignite Social Media

OCTOBER 13, 2020

Audience reactions on the brand’s social channels were highly negative and even angry, as you can see from just a few below. Too often brands or their agencies try to focus on “going viral” instead of using social media to drive real, meaningful business results. Even so, that’s not been the focus of their marketing.

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Campaign Brands Press Release UGC 106

Social Media Strategies Summit

MAY 24, 2019

For marketers, it is an easy way to communicate their value proposition and engage their audience. And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased. LEGO uses UGC to keep fans engaged. Source: Lego.

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YouTube Brands Fashion UGC 123

Pixlee

FEBRUARY 23, 2018

The days of mass marketing have ended. Perhaps even more importantly, retailers will likely find that their savviest competitors find ways to thrive by tapping into the growing online market. The following three customer acquisition trends should play crucial roles in 2018. Social Media. million by 2022.

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Retail Trends UGC Authentication 55

agora pulse

APRIL 11, 2018

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” ” That seems sooooo Early 2018 now. Let me explain what Facebook and Instagram API restrictions are now in play and their implications for marketers who use social media management tools like Agorapulse.

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API Instagram Facebook Hashtag 119

agora pulse

APRIL 11, 2018

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” ” That seems sooooo Early 2018 now. Let me explain what Facebook and Instagram API restrictions are now in play and their implications for marketers who use social media management tools like Agorapulse.

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API Instagram Facebook Hashtag 119

Social Media Strategies Summit

OCTOBER 3, 2019

By now, you’ve probably heard of the emerging social media site, TikTok. TikTok was also downloaded 1 billion times in 2018 , eclipsing Instagram’s 444 million downloads. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos.

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Brands Meme Hashtag Campaign 114

Pixlee

SEPTEMBER 21, 2020

Inclusivity needs to be not only a goal in marketing but a priority. . One of the most effective ways to diversify your content organically is through user-generated content (UGC). UGC is a powerful, free marketing tool available already at your fingertips if you know how to find it. Alo Yoga’s UGC Integration.

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UGC Brands Apparel Content 56

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Generating an affordable marketing stream.

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UGC Content Instagram Hashtag 60

Pixlee

APRIL 8, 2019

Scroll through any social media feed and you’re likely to see at least one picture of someone’s pet. According to Realtor.com, “79% of pet-owning homebuyers who closed on a home in 2018 said they would pass up an otherwise perfect home if it didn’t meet the needs of their pets.”. Brands Who are Winning with Pet Lovers.

Hotels 72

Hotels UGC Brands Travel 72

Pixlee

DECEMBER 5, 2019

Although the initial hype has died down, as of May 2018 it still boasted nearly 150 million active users. . And it has some very real applications in UGC. AR is already becoming an essential part of social media, as noted by Forbes small business contributor Lilach Bullock. Yet it’s very real.

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UGC Content GPS Avatar 69

Buffer Social

JULY 16, 2018

alone in 2018 and $9 billion globally by 2020. In our latest episode of The Science of Social Media , we’re exploring tons of detailed tips, strategies, and best-practices for how businesses can sell on Instagram like the pros. I’m Hailley Griffis and this is The Science of Social Media, a podcast by Buffer.

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Instagram Strategy Tips How To 75

Pixlee

FEBRUARY 8, 2019

But AI’s presence is already ubiquitous and it’s being used in ways that have serious implications for marketers. In 2018, AI became better at learning language, processing speech, and assisting workers in various industries. Here are three AI advances to look out for in 2019, and how marketers can seek to leverage them.

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Trends Marketing UGC System 66

Convince & Convert

JANUARY 15, 2018

Reactions to this move were immediate among the social media cognoscenti, and ranged from full-blown “ The sky is falling ” mode to “ So what? This is a “conversation” in social media, a threaded back and forth rather a passive clicking of a like button. Create Facebook Shows. What do we do?

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Facebook Press Release Feed Feedly 166

Talkwalker SM

JUNE 2, 2016

This generation’s perpetually connected consumers have taken a stronghold on the marketer’s’ message. Social media users decide when, where, and how they want to engage with brands. Beauty brands have capitalized on major influencer marketing strategies across visual platforms like Instagram, Facebook, and more.

UGC 60

UGC Brands Content Instagram 60

Sprout Social

OCTOBER 23, 2018

In Summer 2018, Instagram finally smashed the 1 billion users milestone. Today, Instagram is one of the most popular social platforms on the web. As with any social platform, brands that want to get the most out of Instagram need a substantial following. Instagram has the highest interaction levels of any social media channel.

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Buy Instagram How To Geotagging 111

Pixlee

OCTOBER 21, 2019

Whether you’re looking to increase conversion rates, expand brand awareness or pretty much anything else, a well-crafted User Generated Content (UGC) campaign is an invaluable asset. This unique once in a lifetime experience is open to anyone and it’s a UGC goldmine. To boost their social conversions. Their smartest move?

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Campaign UGC Hotels Content 45

Sprout Social

AUGUST 12, 2020

It’s no wonder 69% of social marketers say increasing brand awareness is still their number one goal for social. But success in the market doesn’t always translate to success on social. In 2018, Nike teamed up with conversational AI platform, Snaps, to create a Facebook Messenger Bot for its Air Jordan brand.

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How To Apparel Influencer YouTube 133

The Realtime Report

FEBRUARY 16, 2017

It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers. Content and social networks are the new currency. Influencer marketing is on the precipice of exploding growth. “Cisco estimating that by 2018, 79% of all global internet traffic will be video.” ” Click To Tweet.

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Video Retail Influencer YouTube 131

Pixlee

JANUARY 25, 2018

According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly. When they noticed that massive amounts of content with the hashtag #SeeAustralia were being shared on social media, they realized it was a great opportunity to bring travelers into the conversation.

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Campaign UGC Content Tourism 43

Pixlee

DECEMBER 18, 2018

Throughout 2018, brands moved beyond partnering with influencers and microinfluencers to leveraging nanoinfluencers — users with less than a thousand followers. They’re essentially word-of-mouth marketing at scale. UGC can be gathered on Instagram in a variety of ways. Drill Down. appeared first on The Pixlee Blog.

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Instagram UGC Authentication Influencer 44

Later

JUNE 12, 2019

For example, at @latermedia we use our branded hashtag #laterfeature to highlight interesting ways that businesses are using social media and the Later app. . ” We use them to educate our audience on topics like Instagram marketing tips and how to best use Later’s features: View this post on Instagram.

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Instagram UGC Feed Feedly 73