Keyhole.co

JANUARY 18, 2024

This brand has a legacy of around 111 years and has seen steady success with outdoorsy drinkware, food storage, and cookware products. However, when it first introduced the Stanley Quencher 40 oz (1200 ml) in 2016, sales lagged for years. Analysis of Stanley’s social media accounts Today, loyalists swear by the Stanley Quenchers.

Influencer 59

Influencer Social Media Strategy Marketing 59

Pixlee

AUGUST 17, 2020

The social media landscape is changing rapidly, as are the social media tactics brands use to stay in touch with their fans. Unfortunately, many companies lose customers because they cling to outdated social media tactics. But this tactic ignores the social aspect of social media.

Social Media 96

Social Media Authentication UGC Communities 96

Social Media Strategies Summit

OCTOBER 16, 2019

Why is Snapchat so crucial for brands? The key to brand success on Snapchat is providing authentic content that offers something users cannot find on any other platform. Not quite sure how your brand can make an impact on Snapchat? Not quite sure how your brand can make an impact on Snapchat? Source: Medium.

Brands 103

Brands NGO Authentication Campaign 103

Keyhole.co

DECEMBER 26, 2023

This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Analyzing Red Bull’s social media accounts As this blog’s title attests, the first thing you think of when you hear ‘Red Bull’ is the now timeless slogan ‘ Gives You Wings. ’ Instagram: 19.1

Social Media 52

Social Media Strategy Sports Meme 52

Sprout Social

JANUARY 6, 2021

And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. It can also guide prospects through the decision stage of their buyer’s journey, educate customers on their brand new purchase and fuel a brand’s advocacy plans.

Video 131

Video Social Media Wireless Marketing 131

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

Social Media 132

Social Media UGC Adwords Influencer 132

Convince & Convert

FEBRUARY 5, 2018

Innovative brands are activating employees to be storytellers. They are doing this to reach new audiences, extend the reach of organic content in social and humanize their brand. The current buzzword for this practice is “employee advocacy,” or even “social selling.” They have no agenda.

Strategy 145

Strategy Social Media Marketing Consultant 145

agora pulse

MAY 30, 2019

How extensively is it being utilized by brands? Here are key stats that social media managers need to know about Stories. Stories are wildly popular with social media users. What’s important for brands to realize is that Stories is not a secondary feature on social platforms.

Social Media 129

Social Media Survey Social Media Management Instagram 129

Pixlee

SEPTEMBER 3, 2020

Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. More than ever before, consumers are holding brands accountable to make key marketing changes to showcase different faces and voices. ThirdLove .

Brands 77

Brands Content Authentication Campaign 77

Buffer Social

JUNE 22, 2023

Embrace authenticity in your content No one can share your story like you. This statement is a common refrain across Jahleane’s social media. However, as Jahleane shared, “Most event organizers appreciate the content I share on my social media.”

Social Media 78

Social Media Authentication YouTube LinkedIn 78

Sprout Social

JUNE 20, 2016

Do your social media profiles scream promotion, promotion, promotion? If so, you could be missing out on the true personal branding power that social media holds. At its best, social media will allow you and your business to be seen and heard as an expert in your field. What Is Personal Branding?

Social Media 83

Social Media Brands Template Templates 83

Social Media Strategies Summit

OCTOBER 30, 2019

There is no shortage of reasons for brands to move away from the social media giant, Facebook. From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. Source: Pew Research.

Brands 108

Brands Facebook Journal Issues 108

Sherrilynne Starkie

AUGUST 29, 2018

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. In addition, Instagram has announced support for third-party authenticator apps has begun rolling out. Facebook introduces 3D posts.

Content 170

Content Nielsen Marketing Badge 170

Ignite Social Media

SEPTEMBER 23, 2016

Today, it’s tough for brand social media managers to keep track of where and how they should be engaging customers on social media. You may think including these “holidays” in your content calendars are an easy way to make your brand feel relatable by participating in the conversation of the day.

Trends 60

Trends Social Media Brands Social Media Management 60

Pam Moore

JANUARY 26, 2016

When many business leaders think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. The colors, language and visuals are supporting elements, not “the” brand.

Brands 113

Brands Strategy Reputation Marketing 113

Ignite Social Media

APRIL 2, 2020

app, which was acquired by the Beijing-based media company, ByteDance, who had launched the original TikTok app in China in 2016. billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. Who is not currently on TikTok, however, are brands !

Marketing 217

Marketing Authentication Trends Feed 217

Hootsuite

SEPTEMBER 10, 2019

Ever consider running a social media takeover? A social media takeover is when you grant posting privileges to a person of interest, like an influencer, expert, or professional. While takeovers are most popular on Instagram and Snapchat , they can be hosted on any social platform. Why run a social media takeover?

Social Media 111

Social Media How To Hosting Hashtag 111

Unmetric

AUGUST 2, 2019

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. What is their social strategy on Instagram?

Instagram 155

Instagram Brands Fashion Sports 155

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. These are the record-breaking statistics coming out of Coachella 2016, the popular, multi-day, annual April concert that kicks off a plethora of outdoor music festivals across the U.S. EXAMPLES OF BRANDS WHO DID IT RIGHT AT #COACHELLA 2016: Cupcake Vineyards.

Engagement 110

Engagement Brands Hashtag Eventful 110

Audiense

MAY 10, 2016

Airbnb was recently awarded as the Most Meaningful Brand by The Drum and Havas Media Group in The Drum’s Marketing Awards. With their #NightAt franchise, and #BelongAnywhere campaign, the home sharing website makes it a point to spread their net far and wide across social media, while keeping other channels in mind.

Brands 103

Brands Hosting Hotels Campaign 103

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

Sprout Social

JULY 12, 2019

The situation is clear: you must create engaging video content on social media. It’s already hard to churn out videos, but it’s a lot harder to make sure your content resonates for the right reasons – you want to get customers excited about your brand. Posted by Shinola on Thursday, September 8, 2016.

Engagement 104

Engagement Video Social Media Issues 104

Pam Moore

MAY 15, 2019

billion in 2016. Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. There are also agencies who claim to help brands big and small build relationships with an influencer marketing program.

Influencer 109

Influencer Brands How To Marketing 109

Ignite Social Media

JULY 14, 2017

We’ve previously discussed how and when brands should engage with certain holidays through their social media presences. Today, we’re exploring how these brands in the know play their hand and jump on board some of the strangest holidays out there. Star Wars Day – May the Fourth. StarWarsDay pic.twitter.com/ZfpBjlm7H8.

Brands 87

Brands Proposal Sports Authentication 87

Sprout Social

APRIL 19, 2017

Social media ROI is no different. These are the types of questions that often come up when you’re trying to figure out how social pays off for your business. However, those questions don’t speak to the true value of social. Social ROI Isn’t Just Transactional. Social Impacts More Than Just Social.

Social Media 105

Social Media How To ROI Hashtag 105

Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

Statistics 67

Statistics Social Media Marketing Instagram 67

Unmetric

MAY 31, 2018

Unless you live under some rock, you already know that Wendy’s has been roasting people and even other brands like there’s no tomorrow. There seems to be no limit to their sass, as they continue winning on social media. The brand published 95 posts of which 41 were photos and 29 were videos. Wendy’s on Facebook.

Social Media 103

Social Media Comparison Campaign Instagram 103

Pam Moore

MARCH 23, 2016

I’m excited to announce that we have partnered with Adobe and the #GetRealChat Twitter chat is again officially part of the Adobe Summit 2016 event in Las Vegas. The topic of conversation is “The future of brand experience.” The future of marketing is brand experience. Customer experience is your brand.

Conversation 110

Conversation Brands Hotels Eventful 110

Sprout Social

AUGUST 25, 2020

If you’re a brand, business or personality, you might be wondering how you can get that verification status as well. Being verified on Twitter is somewhat of a status symbol as it indicates that a profile is authentic. Let’s reiterate this again: accounts to be verified are determined to be of public interest and authentic.

Twitter 139

Twitter Badge Authentication Applications 139

yMarketingMatters

JUNE 4, 2016

After the slow month of April, May seems to be back on track with every other fast-paced, exciting month in the world of social media. Have a verified badge to let know the Page is authentic. The post Social Media Updates: May appeared first on yMarketingMatters. PLUS A HUGE TIP! Let’s dive right in!

Social Media 100

Social Media URL Badge Small Business 100

Buffer Social

APRIL 10, 2017

Lauren shares insights into the success Merriam-Webster has experienced since they began experimenting with developing a unique and memorable brand voice and how your brand can find and develop your own. You’ll also learn other great insights like: How brands and businesses can build a voice of their own. Be authentic.

Brands 96

Brands Construction Social Media Management Social Media 96

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022.

Examples 142

Examples Campaign Tips UGC 142

Buffer Social

OCTOBER 17, 2017

Authentic communications: Facebook prioritizes genuine stories over misleading, sensational, and spammy ones. Here’s a summary of all the changes that are relevant to social media marketers, in reverse-chronological order. January 31, 2017: Authentic and timely posts will rank better in the News Feed.

List 190

List Facebook Feed Feedly 190

Diva Marketing Blog

DECEMBER 30, 2015

As we close out 2015 and begin the circle dance anew, there will be lots of predictions of what 2016 will hold in terms of marketing trends and must dos. It was positioned as the golden grail that would be the beginning of authentic conversational marketing. Brands engage. This is not one of those posts. online and off.

Social Media 40

Social Media Retail Reputation Authentication 40

Buffer Social

MAY 30, 2023

Question: Why have short-form videos become so popular in the past few years, and how can I use them for my social media? It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. What is short-form video content?

Video 76

Video Film Meme Trends 76

Pixlee

MAY 3, 2018

Instagram Stories hasn’t been around for that long – the feature only launched in August 2016. But it has quickly become one of the very best ways for brands to drive engagement and connect with audiences. Let’s take a look at some of the brands that are doing a fantastic job of using the tool to drive engagement.

Engagement 62

Engagement Instagram Brands Apparel 62

Likeable

MARCH 26, 2019

In 2016, a new video sharing mobile app named Douyin launched in China. To the right, there’s a heart icon to “like,” a speech bubble to “comment,” and a “share” icon to either post on social media or send as a text message. social media audience. Should brands pay attention to TikTok? What is TikTok?

Meme 111

Meme Marketing Authentication Feed 111