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Top 8 Viral Social Campaigns of the Year

Social Media Strategies Summit

The result was a campaign that played into the Super Bowl hype, but still engaged consumers where they spend most of their time: on social media. Before the VMAs started this year, social engagement with content related to the show was up 129% over 2018. But the campaign didn’t end on social. 4 Spotify Wraps Up 2019. Source: Spotify.

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Over 2 hours a day , in fact, which is 30% more time than in 2015. Step 4: Engage! At minimum, check in monthly on: The basics: follower counts, gains/losses, engagement rates, reposts/shares, comments, likes. Nothing drives engagement like humor. Memes are an easy and popular way to be funny on social.

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What marketers need to know about managing social media through an economic downturn

Sprout Social

Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. Instead, it’s determined by their place in the greater cultural conversation. “I A strategic, social-first brand presence can serve as an entry point into the valuable conversations that are moving the needle for your brand.

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Some common tactics in a brand marketing strategy include: Creating brand engagement on social media. Essentially, brand marketing tells the story of a brand’s products or services through purposeful engagement. Liquid Death sparked conversation online after its 2022 Super Bowl ad aired. Developing a loyal customer base.

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How to Leverage the Power of Trending Topics

Convince & Convert

Working in social media over the years, I thought I had a handle on wacky holiday occasions and memes. Andy Lang (@HRH_Duke_of_Url) April 28, 2015. He’s also the subject of a quirky internet meme that’s still going strong after four years. Lily Bailey (@LilyBaileyUK) April 28, 2015. gnc.co.uk (@gnc_co_uk) April 28, 2015.

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3 Tips to Unlock Emojis’ Marketing Value

Convince & Convert

And if you can’t speak that language, you’re missing a prime opportunity to engage with your audience. As of 2015, about half of all Instagram captions and comments included at least one emoji. Second, emojis can communicate complex feelings that would otherwise be impossible outside of face-to-face conversations.

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Captivating a global audience: Why social data is the key to your esports marketing strategy

Sprout Social

When Heroes of the Dorm, a collegiate-level Heroes of the Storm tournament, made its ESPN debut in 2015, the nerd jokes and sarcastic Tweets that followed were pretty much inevitable. — Tyler Batiste (@TyBatiste) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015.

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