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What Social Media Means For Your Business in 2014/2015

yMarketingMatters

Reaching and engaging with a target audience on a smaller budget, has never been easier! . It has changed the way businesses can and are engaging with their target audience and current customers. Social media networks are the first platforms ever that are actually a two-way conversation. Social media is a game changer. .

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Why social media teams will be at the center of conversational commerce

Sprout Social

What started out as a conversation between a six-year-old girl and the family’s Amazon Echo Dot turned into an order for a dollhouse and four pounds of sugar cookies. Known as conversational commerce, this buying experience offers customers even greater convenience and enables brands to engage shoppers in more personalized ways.

Team 141
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10 Twitter Best Practices For 2015

Firebelly

Here are 10 that will help you improve your efforts on Twitter in 2015. Engage with your audience first, win them over with your charm, and then when they ask you about your product, it’s not really selling. Visual content always gets more engagement. Some best practices are timeless, others change as frequently as Twitter does.

Twitter 100
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#measurePR Recap (October 2015): Around the World with #measurePR

Waxing UnLyrical

. — Diane Bégin (@dibegin) October 6, 2015. AmecOrg (@AmecOrg) October 6, 2015. Shonali Burke (@shonali) October 6, 2015. measurePR — Michelle Hinson (@MichelleHinson) October 6, 2015. BXRcyrRaPv — Ai Zhang (@aiaddysonzhang) October 6, 2015. measurePR — Diane Bégin (@dibegin) October 6, 2015. measurepr. (Q3).

Metrics 100
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10 Twitter Best Practices For 2015

Firebelly

Here are 10 that will help you improve your efforts on Twitter in 2015. Engage with your audience first, win them over with your charm, and then when they ask you about your product, it’s not really selling. Visual content always gets more engagement. Some best practices are timeless, others change as frequently as Twitter does.

Twitter 100
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Conversational marketing: What it means for your social media strategy

Sprout Social

There’s a universal truth behind the rise of conversational marketing: People miss talking to other people. Some 70% of people agree they expect conversational experiences from brands. To provide the best customer experience possible, invest in conversational marketing. What is conversational marketing?

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#measurePR Recap (November 2015): Measuring Multimedia

Waxing UnLyrical

Cayla Hicks also made a great point: @caylahicks I’ll be interested to see that too – and if Twitter Moments engages more people #measurepr. So did Kelly Byrd : A3: Multimedia = views, reach, (impressions if you MUST), engagement (likes, comments, shares, etc.), measurepr. Create, measure, evaluate etc. Less is more.

CPA 100